{"id":42078,"date":"2023-04-27T12:00:44","date_gmt":"2023-04-27T10:00:44","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=42078"},"modified":"2024-11-08T15:27:33","modified_gmt":"2024-11-08T14:27:33","slug":"meer-prestige-voor-de-winkelgarage","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/bl\/mehr-prestige-fuer-die-retail-garage\/","title":{"rendered":"Meer PRESTIGE voor de winkelgarage"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Online Software rust showroom uit voor toekomstige technologie\u00ebn in retail met PRESTIGE. Interactieve tierwohl.tv installatie versterkt het vertrouwen van de consument met on-demand live streams vanuit de stal en cre\u00ebert transparantie in de veehouderij<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"70323\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-768x1024.jpg\" alt=\"\" class=\"wp-image-70323\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-768x1025.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-225x300.jpg 225w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-9x12.jpg 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3.jpg 772w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1.jpg\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"70324\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-768x1024.jpg\" alt=\"\" class=\"wp-image-70324\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-768x1025.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-225x300.jpg 225w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-9x12.jpg 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1.jpg 772w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1.jpg\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"70325\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-1024x768.jpg\" alt=\"\" class=\"wp-image-70325\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-1024x768.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-300x225.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-768x576.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-16x12.jpg 16w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1.jpg 1030w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Heidelberg\/Berlijn, 27 april 2023 +++<\/strong> Toekomstige technologie\u00ebn tot leven brengen voor retailers - dat is de focus van de nieuwe showroom, de Retail Garage in Berlijn. Het ervaringscentrum presenteert veelbelovende manieren waarop digitale technologie\u00ebn kunnen worden gebruikt om de moderne detailhandel aantrekkelijk te maken voor klanten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Onder de tentoongestelde stukken in het openbaar toegankelijke gebied midden in het Berlijnse winkelcentrum \"The Playce\" aan de Potsdamer Platz, vinden bezoekers ook een stele waarop live streams te zien zijn van de stallen van legkippen, strogevoerde varkens en vleesvee. De oplossing erachter heet tierwohl.tv. Het idee is om klanten inzicht te geven in de veehouderij en de leefomstandigheden van de dieren waarvan ze het vlees willen kopen en waarvan ze de eieren willen eten. En dit alles direct bij het schap, de POS, de plek waar de aankoopbeslissing wordt genomen, namelijk midden op de voedselmarkt - gewoon via livestream bij het eierrek of de servicebalie. Het doel: vertrouwen opbouwen en uitspraken over regionaliteit en houderij onderbouwen met live beelden. Transparantie cre\u00ebren.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Het softwareplatform PRESTIGEenterprise kan meerdere streams na elkaar afspelen als informatieve afspeellijst en in een gestandaardiseerd sjabloon. Aanvullende informatie en aanbiedingen over het product kunnen ook worden toegevoegd als content in het programma, dat vervolgens op het scherm aan klanten wordt getoond. Hardwarepartner Dekora Design verpakt alles vervolgens in een vandalismebestendige stele.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De Retail Garage laat retailers zien welke baanbrekende technologie\u00ebn nu al op de winkelvloer kunnen worden gebruikt. Het biedt retailers ook een platform om idee\u00ebn uit te wisselen over het specifieke gebruik van digitaliseringsoplossingen in het dagelijks leven en om de toegevoegde waarde ervan voor klanten te bespreken. Het gezamenlijke project van de Mittelstand Digital Centre Retail, de Duitse vereniging van detailhandelaren en het EHI Retail Institute heeft zich ten doel gesteld informatie te verstrekken over de innovaties van de detailhandel van morgen, begrip te kweken voor digitale en technologische innovaties en zo de aantrekkelijkheid van de fysieke detailhandel in Duitsland te ondersteunen. <a href=\"https:\/\/digitalzentrumhandel.de\/retailgarage\/\" target=\"_blank\" rel=\"noopener\">Meer informatie.<\/a><br><br><strong>tierwohl.tv - Livestream op de weegschaal <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">tierwohl.tv, een merk van Blue Lava GmbH, ondersteunt levensmiddelendetaillisten, gespecialiseerde slagerijen en de aangesloten boeren om hun engagement voor meer dierenwelzijn op een overtuigende en geloofwaardige manier aan de consument te communiceren. Het doel is om consumenten een onverbloemd beeld te geven van de veehouderijomstandigheden en de leefomstandigheden van de boerderijdieren waarvan ze het vlees kopen en waarvan ze de eieren willen eten door middel van live tv terwijl ze aan het winkelen zijn voor voedsel. En waarvoor ze bereid zijn meer geld uit te geven dan voor het vlees van een dier uit de anonieme bio-industrie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hiertoe biedt tierwohl.tv een platform voor boeren en gespecialiseerde detailhandelaren waarmee livestreams vanuit de stal kunnen worden doorgestuurd naar de schermen in de winkel van de detailhandelaar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De initiatiefnemer van de livestreamoplossing tierwohl.tv is Online Software AG, wiens marktleidende softwareplatform PRESTIGEenterprise het programma inclusief de livestreams individueel weergeeft op de schermen in speciaalzaken en supermarkten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meer informatie over&nbsp;<a href=\"http:\/\/www.tierwohl.tv\/\">www.tierwohl.tv<\/a>.<br><br><strong>Over Online Software AG<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ontwikkeling van oplossingen voor de internationale groothandel en detailhandel. Het middelgrote bedrijf uit Heidelberg ondersteunt retailers al meer dan 25 jaar met softwareoplossingen voor professionele winkelreclame en is met meer dan 35.000 installaties in 35 landen marktleider op het gebied van crossmediale instore communicatie en verkoopbevordering. Met de software <strong>PRESTIGE-onderneming<\/strong> de online software biedt een communicatieplatform voor het aanspreken van klanten op het verkooppunt, dat zowel klassieke media als digitale outputmedia omvat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Meer informatie:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG<br>Forum 7<br>69126 Heidelberg, Duitsland<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/bl\/\">online-software-ag.nl<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Manager Marketing &amp; Communicatie<br>T. +49 6221 40508-682<br>F. +49 6221 40508-777<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Online Software stattet Showroom f\u00fcr Zukunftstechnologien im Handel mit PRESTIGE aus. Interaktive tierwohl.tv Installation st\u00e4rkt mit abrufbaren Livestreams aus dem Stall das Verbrauchervertrauen und schafft Transparenz in der Tierhaltung Heidelberg\/Berlin, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":70631,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,65],"tags":[],"class_list":["post-42078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mehr PRESTIGE f\u00fcr die Retail Garage - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Softwareplattform PRESTIGEenterprise ist in der Lage mehrere Streams als informative Playlist, in einer Vorlage nacheinander abzuspielen\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/bl\/meer-prestige-voor-de-winkelgarage\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mehr PRESTIGE f\u00fcr die Retail Garage - 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