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/* End Custom Fonts CSS */</style>{"id":76394,"date":"2025-11-05T14:44:43","date_gmt":"2025-11-05T13:44:43","guid":{"rendered":"https:\/\/online-software-ag.com\/?page_id=76394"},"modified":"2025-11-05T14:45:07","modified_gmt":"2025-11-05T13:45:07","slug":"priskommunikation","status":"publish","type":"page","link":"https:\/\/online-software-ag.com\/da\/lexikon\/preiskommunikation\/","title":{"rendered":"Kommunikation om priser"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"76394\" class=\"elementor elementor-76394\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-02d2524 elementor-section-content-space-between wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"02d2524\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b544df\" data-id=\"0b544df\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd9770a elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"fd9770a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">POS-leksikon<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cd2249f wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"cd2249f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3e7988\" data-id=\"e3e7988\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14b381b elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"14b381b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Kommunikation om priser<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce19490 elementor-widget elementor-widget-text-editor\" data-id=\"ce19490\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Kommunikation om priser<\/strong> henviser til den m\u00e5de, hvorp\u00e5 virksomheder kommunikerer prisoplysninger til deres kunder. Det omfatter b\u00e5de den synlige pr\u00e6sentation, som f.eks. prisoplysninger p\u00e5 emballage, i reklamemateriale eller i onlinebutikker, og strategier, som detailhandlere bruger til at kommunikere deres priser p\u00e5 salgsstedet. Det omfatter f.eks. rabatkampagner, prisfordele eller pakketilbud, der skal f\u00e5 kunderne til at k\u00f8be. M\u00e5let med priskommunikation er at pr\u00e6sentere prisen klart og gennemsigtigt, formidle forholdet mellem pris og ydelse og p\u00e5virke kundens opfattelse af prisen positivt (f.eks. ved at bruge t\u00e6rskelpriser eller rabatter) for at tilskynde til k\u00f8bsbeslutninger.<br \/><br \/>Softwareplatformen <strong>PRESTIGEvirksomhed<\/strong> fra Online Software AG underst\u00f8tter priskommunikation ved POS og g\u00f8r det muligt for detailhandlere at centralisere styringen af trykt og digital priskommunikation. Forbindelsen til merchandise management-systemer og marketingdatabaser muligg\u00f8r ogs\u00e5 automatisk justering af alle prisoplysninger, s\u00e5 pris\u00e6ndringer kommunikeres konsekvent p\u00e5 tv\u00e6rs af alle salgskanaler, og kunderne altid f\u00e5r opdaterede oplysninger.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72e1abb elementor-widget elementor-widget-text-editor\" data-id=\"72e1abb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Online Software AG er din st\u00e6rke partner inden for POS-marketingl\u00f8sninger. Vores <a title=\"POS marketing software\" href=\"\/da\/software\/\"><span style=\"text-decoration: underline;\">POS marketing software<\/span><\/a> PRESTIGEenterprise st\u00f8tter dig med f\u00f8lgende funktioner:<\/p><ul><li><p>- <span style=\"text-decoration: underline;\"><a title=\"POS-l\u00f8sninger\" href=\"\/da\/losninger\/\">POS-l\u00f8sninger<\/a><\/span><\/p><\/li><li><p>- <span style=\"text-decoration: underline;\"><a title=\"L\u00f8sninger til digital skiltning\" href=\"\/da\/losninger\/digital-skiltning\/\">L\u00f8sninger til digital skiltning<\/a><\/span><\/p><\/li><li><p>- L\u00f8sninger til <span style=\"text-decoration: underline;\"><a title=\"digitale prisskilte\" href=\"\/da\/elektroniske-prisskilte\/\">digitale prisskilte<\/a><\/span> (ESL)<\/p><\/li><li><p>- <span style=\"text-decoration: underline;\"><a title=\"Printl\u00f8sninger\" href=\"\/da\/losninger\/print\/\">Printl\u00f8sninger<\/a><\/span><\/p><\/li><li><p>- <span style=\"text-decoration: underline;\"><a title=\"Mobile marketingl\u00f8sninger\" href=\"\/da\/losninger\/mobil\/\">Mobile marketingl\u00f8sninger<\/a><\/span><\/p><\/li><li><p>- <a title=\"Mediel\u00f8sninger til detailhandlen\" href=\"\/da\/detailmedier\/\"><span style=\"text-decoration: underline;\">Mediel\u00f8sninger til detailhandlen<\/span><\/a><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-043bf5e elementor-section-full_width wrapper-wide section-normal elementor-section-height-default elementor-section-height-default default\" data-id=\"043bf5e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-46dfce5\" data-id=\"46dfce5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76a88c2 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"76a88c2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-86c5345\" data-id=\"86c5345\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e0ab76 elementor-widget elementor-widget-heading\" data-id=\"1e0ab76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Du er interesseret i <br>kommunikation ved POS? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f7bf4a elementor-widget elementor-widget-naylabutton\" data-id=\"5f7bf4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button fill icon-right  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/da\/tilmelding-til-nyhedsbrev\/\">Tilmeld dig nyhedsbrevet nu<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55d91a3 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"55d91a3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72407ca\" data-id=\"72407ca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>POS Lexikon Preiskommunikation Preiskommunikation bezeichnet die Art und Weise, wie Unternehmen Preisinformationen an ihre Kunden weitergeben. Sie umfasst sowohl die sichtbare Darstellung, wie zum Beispiel die Preisangabe auf Verpackungen, in [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":75424,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-76394","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Preiskommunikation - Online Software AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/da\/leksikon\/priskommunikation\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preiskommunikation - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"POS Lexikon Preiskommunikation Preiskommunikation bezeichnet die Art und Weise, wie Unternehmen Preisinformationen an ihre Kunden weitergeben. 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