{"id":44675,"date":"2023-07-14T10:00:22","date_gmt":"2023-07-14T08:00:22","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=44675"},"modified":"2024-11-08T15:12:47","modified_gmt":"2024-11-08T14:12:47","slug":"mere-fair-shopping-med-prestigeenterprise","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/da\/fairer-einkaufen-mit-prestigeenterprise\/","title":{"rendered":"Mere fair shopping med PRESTIGEenterprise"},"content":{"rendered":"

fairKauf bruger PRESTIGEenterprise til prism\u00e6rkning i filialerne af Tysklands st\u00f8rste genbrugsbutikker\".<\/em><\/p>\n\n\n\n

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Heidelberg\/Hannover, 14. juli 2023 +++.<\/strong> fairKauf er mere end bare genbrug. Nonprofit-kooperativet kvalificerer langtidsledige til et job i detailhandlen. Det g\u00f8res muligt ved at s\u00e6lge donerede genbrugsvarer i god stand. Hvert k\u00f8b og hver varedonation hj\u00e6lper fairKauf med at g\u00f8re det muligt for folk at forts\u00e6tte deres karriere p\u00e5 arbejdsmarkedet.<\/p>\n\n\n\n

For at g\u00f8re folk s\u00e5 egnede som muligt til detailverdenen bruges der de nyeste teknologier i butikkerne, f.eks. softwareplatformen PRESTIGEenterprise til prism\u00e6rkning.<\/p>\n\n\n\n

Ud over tr\u00e6ning og videreuddannelse sikrer PRESTIGEenterprise et standardiseret udseende af prism\u00e6rkningen i alle fairKauf-butikker. Til dette form\u00e5l har fairKaufs marketingledelse skabt kundeorienterede skabeloner i corporate design til alle n\u00f8dvendige formater. Hos fairKauf er det prim\u00e6rt loftoph\u00e6ng og displays i A3-, A4- og A6-format. P\u00e5 grund af den unikke karakter, der er typisk for secondhand, er varerne kun m\u00e6rket p\u00e5 gruppeniveau, ikke p\u00e5 vareniveau. Tilbuddene g\u00e6lder ogs\u00e5 for hele grupper og ikke for varer. Det store antal produkter betyder, at hver butik selv skal oprette og printe de etiketter, den har brug for.<\/p>\n\n\n\n

Efter projektets start i april 2023 er to butikker allerede i live-drift, og yderligere fem butikker vil v\u00e6re tilsluttet i slutningen af sommeren. Efter udrulningen i alle butikker bliver n\u00e6ste skridt at skabe et koncept for integrationen af storsk\u00e6rme, som allerede h\u00e6nger bag kassen i de fleste butikker. Skabelonstyring med PRESTIGEenterprise g\u00f8r det muligt at implementere en professionel, digital kundetilgang i butikken med f\u00e5 enkle trin. Skabelonerne kan ogs\u00e5 programmeres til at muligg\u00f8re automatiserede animationer: V\u00e6k fra kedelige stillbilleder og hen imod bev\u00e6gelige blikfang.<\/p>\n\n\n\n

\"fairKauf er en kommercielt orienteret virksomhed, der tjener penge p\u00e5 at g\u00f8re noget godt. Vi vil gerne bevise, at sociale m\u00e5l kan n\u00e5s med iv\u00e6rks\u00e6ttermidler. For at opn\u00e5 det er vi n\u00f8dt til at v\u00e6re fremsynede - ligesom andre virksomheder,\" forklarer Klaus Hibbe, administrerende direkt\u00f8r for fairKauf og en 40-\u00e5rig veteran i detailbranchen. \"Og det omfatter blandt andet den erfarne brug af professionel prism\u00e6rkning, som ikke forhindrer personalet i at r\u00e5dgive kunderne.\"
<\/p>\n\n\n\n


Om fairKauf <\/strong><\/p>\n\n\n\n

fairKauf er et \u00f8kumenisk initiativ, der er uafh\u00e6ngigt som et kooperativ og en kommerciel virksomhed baseret p\u00e5 det kristne menneskesyn. fairKauf driver et af de st\u00f8rste varehuse for brugte dagligvarer i Tyskland med yderligere afdelinger i Hannover og omegn.<\/p>\n\n\n\n

I 2008 \u00e5bnede fairKauf sit f\u00f8rste stormagasin i centrum af Hannover. I 2018 havde mere end 1.000 deltagere f\u00e5et mulighed for at tage deres f\u00f8rste skridt tilbage til arbejdslivet. Derudover blev der skabt over 140 socialforsikringspligtige job og l\u00e6repladser.<\/p>\n\n\n\n

fairKauf indsamler gode genbrugsvarer fra folk og s\u00e6lger dem til fordelagtige priser, s\u00e5 mennesker i \u00f8konomisk n\u00f8d f\u00e5r adgang til varer, de ellers ikke ville have r\u00e5d til. fairKauf giver gode ting et nyt liv. Ting, der kan bruges, bliver ikke \u00f8delagt, men f\u00e5r en ny livscyklus ved at blive doneret til stormagasinerne. Vi skaber sociale b\u00e5nd mellem mennesker gennem de donerede ting.

Om Online Software AG<\/strong><\/p>\n\n\n\n

 <\/strong>Udvikling af l\u00f8sninger til international engros- og detailhandel. Den mellemstore virksomhed med base i Heidelberg har st\u00f8ttet detailhandlere med softwarel\u00f8sninger til professionel butiksreklame i over 25 \u00e5r og er markedsleder inden for tv\u00e6rmedial butikskommunikation og salgsfremme med mere end 35.000 installationer i 35 lande. Med softwaren PRESTIGEvirksomhed<\/strong> Onlinesoftwaren tilbyder en kommunikationsplatform til at henvende sig til kunder ved POS, som omfatter klassiske medier s\u00e5vel som digitale outputmedier.<\/p>\n\n\n\n

Yderligere information:<\/strong><\/p>\n\n\n\n

Online Software AG
Forum 7
69126 Heidelberg, Tyskland
info@online-software-ag.de<\/a>
online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Chef for marketing og kommunikation
T. +49 6221 40508-682
F. +49 6221 40508-777
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

fairKauf setzt PRESTIGEenterprise f\u00fcr Preisauszeichnung in den Filialen von Deutschlands gr\u00f6\u00dftem Secondhand Kaufhaus ein. Heidelberg\/Hannover, 14.07.2023 +++ fairKauf ist mehr als Secondhand. Die gemeinn\u00fctzige Genossenschaft qualifiziert langzeitarbeitslose Menschen f\u00fcr eine […]<\/p>\n","protected":false},"author":9,"featured_media":70628,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,65],"tags":[],"class_list":["post-44675","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-pressemeldungen"],"acf":[],"yoast_head":"\nFairer Einkaufen mit PRESTIGEenterprise - Online Software AG<\/title>\n<meta name=\"description\" content=\"Mit PRESTIGEenterprise schafft fairKauf ein einheitliches Erscheinungsbild der Preisauszeichnung in allen Filialen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/da\/mere-fair-shopping-med-prestigeenterprise\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fairer Einkaufen mit PRESTIGEenterprise - 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