{"id":5607,"date":"2018-01-18T10:32:14","date_gmt":"2018-01-18T09:32:14","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/?p=5607"},"modified":"2024-11-08T16:09:05","modified_gmt":"2024-11-08T15:09:05","slug":"prestige-partner-day-brillans-med-substans-fremragende-losninger-erobre-posen","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/da\/prestige-partnertag-brillanz-mit-substanz-exzellente-loesungen-erobern-den-pos\/","title":{"rendered":"PRESTIGE Partner Day: Brillans med substans - fremragende l\u00f8sninger erobrer POS"},"content":{"rendered":"

Den 12. PRESTIGE-partnerdag var fyldt med emner om det geniale POS og de tekniske muligheder for at realisere det.<\/em><\/p>\n\n\n\n

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Weinheim, den 18. januar 2018 +++. <\/strong>Under mottoet \"Excellence at the POS - shining with impressive customer communication\" m\u00f8dtes eksperter fra detailbranchen igen i Heidelberg den 16. januar 2018 til Online Software AG's PRESTIGE Partner Day. Hvert \u00e5r diskuterer softwarevirksomhedens kunder og partnere aktuelle emner inden for den station\u00e6re detailhandel. Branchebegivenheden, der fandt sted for tolvte gang, har i de seneste \u00e5r etableret sig som en fast dato i detailverdenen.<\/p>\n\n\n\n

Markedsforskningsspecialist Jens L\u00f6nneker fra rheingold salon kastede lys over, hvad der g\u00f8r den fysiske detailhandel psykologisk attraktiv for kunderne. Han satte sp\u00f8rgsm\u00e5lstegn ved den fysiske butiks funktion og betydning og opfordrede detailhandlen til at have mere mod til at udvikle disruptive koncepter for fortsat at kunne vinde kundernes gunst. CEO og grundl\u00e6gger af Gruppe Nymphenburg, Norbert Wittmann, delte sine indsigter og pr\u00e6senterede fremragende formatudviklings- og omstruktureringsprojekter samt l\u00f8sninger til proces- og workflowoptimering ved hj\u00e6lp af udvalgte cases. Lutz Schneppendahl, administrerende direkt\u00f8r for HARRES Metall-design, skitserede ogs\u00e5, hvordan digital excellence vil se ud i fremtidens butiksdesign.<\/p>\n\n\n\n

Detailhandlere som EDEKA Minden-Hannover, der bruger PRESTIGEenterprise-softwareplatformen til at implementere adskillige digitale l\u00f8sninger til en forbedret kundetilgang p\u00e5 butiksgulvet samt til at styre sine trykte etiketter og plakater med softwaren, for nylig ogs\u00e5 i forbindelse med EDEKA LUNAR-systemet, rapporterede om deres erfaringer med at implementere deres projekter. Bertram Schreiner og Christian Minz fra EDEKA Minden-Hannover forklarede de udfordringer, som s\u00e5danne projekter medf\u00f8rer, og Rainer Rausch fra tegut... rapporterede om nye marketingv\u00e6rkt\u00f8jer til st\u00f8rre kundetillid og POS-kommunikation med kunderelevante emner.<\/p>\n\n\n\n

Et lige s\u00e5 underholdende og sp\u00e6ndende h\u00f8jdepunkt var en rapport fra Volker Wissmann, CEO for Online Software, live fra verdens st\u00f8rste it-handelsmesse for detailhandlen, NRF Big Show i New York. Sammen med tankeleder og innovationsekspert Frank Rehme rapporterede han om de aktuelle n\u00f8gleemner i den internationale detailhandel. Is\u00e6r innovationsemner som kunstig intelligens og seamless clienting og deres implementering i praksis var i centrum.<\/p>\n\n\n\n

\"Vi er glade for, at vi igen i \u00e5r har kunnet s\u00e6tte sp\u00e6ndende emner p\u00e5 dagsordenen og som arrang\u00f8r af PRESTIGE Partner Days give vores kunder og partnere en platform for \u00e5ben erfaringsudveksling. Med det f\u00f8rsteklasses foredragsprogram \u00f8nsker vi at give innovative impulser, som deltagerne kan tage med sig hjem og videreudvikle i deres egen virksomhed,\" siger J\u00fcrgen Berens von Rautenfeld, CEO for Online Software AG. \"Universitetsomr\u00e5det i Heidelberg tilbyder den ideelle innovative flair til dette. Ud over pr\u00e6sentationen af de nyeste funktioner i PRESTIGEenterprise-softwareplatformen og pr\u00e6sentationen af teknisk avancerede l\u00f8sninger var hovedfokus p\u00e5 personlige diskussioner og udveksling af erfaringer mellem PRESTIGE-brugere. Alle, der \u00f8nskede det, kunne komme i stemning til arrangementet i en afslappet atmosf\u00e6re ved sammenkomsten aftenen f\u00f8r.\"<\/p>\n\n\n\n

Om Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG er en innovativ softwarevirksomhed, der har specialiseret sig i udvikling af l\u00f8sninger til den internationale engros- og detailhandel. Den mellemstore virksomhed med base i Weinheim an der Bergstra\u00dfe har i over 25 \u00e5r st\u00f8ttet detailhandlen med softwarel\u00f8sninger til professionel butiksreklame og er med mere end 35.000 installationer i 35 lande markedsleder inden for tv\u00e6rmedial butikskommunikation og salgsfremme. Med PRESTIGEenterprise-softwaren tilbyder onlinesoftwaren en kommunikationsplatform til at henvende sig til kunderne p\u00e5 salgsstedet, som omfatter b\u00e5de traditionelle medier og digitale outputmedier. Den prisbel\u00f8nnede software danner s\u00e5ledes det perfekte grundlag for holistiske kommunikationskoncepter, der integrerer plakater og etiketter samt storformatsk\u00e6rme, videov\u00e6gge, kasse- og v\u00e6gtsk\u00e6rme, kiosksystemer, digitale hylder og elektroniske hyldeforkanter (ESL) til mobile enheder som smartphones, tablets og MDE'er. Find ud af mere om vores Software til digital skiltning<\/a> erfaring.<\/p>\n\n\n\n

Yderligere information:<\/span><\/p>\n\n\n\n

Online Software AG
Bergstrasse 31
69469 Weinheim, Tyskland
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Chef for marketing og kommunikation
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Brancheforeningen ABK st\u00f8tter sine medlemmer i at henvende sig digitalt til kunderne ved kasserne og bruger den digitale skiltningssoftware PRESTIGEenterprise til dette form\u00e5l. <\/p>","protected":false},"author":8,"featured_media":70831,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-5607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"yoast_head":"\nPRESTIGE Partnertag: Brillanz mit Substanz - Exzellente L\u00f6sungen erobern den POS - Online Software AG<\/title>\n<meta name=\"description\" content=\"Am 16. 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