{"id":7618,"date":"2018-05-15T08:30:46","date_gmt":"2018-05-15T06:30:46","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/?p=7618"},"modified":"2024-11-08T16:20:42","modified_gmt":"2024-11-08T15:20:42","slug":"alexa-fremmer-lokal-handel-i-fremtidsbyen-langenfeld","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/da\/alexa-foerdert-den-lokalen-handel-in-der-future-city-langenfeld\/","title":{"rendered":"Alexa fremmer lokal handel i Future City Langenfeld"},"content":{"rendered":"

Online Software AG st\u00f8tter initiativet \"Future City Langenfeld\" med stemmebaserede Alexa-l\u00f8sninger til detailhandlere og ideer til brug af stemmeassistenten ved POS. Pr\u00f8v det, og test det live i White Box.<\/em><\/p>\n\n\n\n

Weinheim, 15. maj 2018 +++.<\/strong> \u201eAlexa, vis mig de aktuelle tilbud\u201c - fremtidsdr\u00f8mme eller snart hverdag ved kassen? I Future City Langenfeld Initiative White Box, et projekt sponsoreret af delstatsregeringen i Nordrhein-Westfalen, kan detailhandlere teste fremtidsorienterede l\u00f8sninger live, hvis implementering allerede er mulig i dag.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

The White Box er en butik i centrum af Langenfeld, hvor detailhandlere, kunder, borgere og andre interesserede kan f\u00e5 adgang til digitalisering i detailhandlen. De bes\u00f8gende kan afpr\u00f8ve digitale teknologier og applikationer p\u00e5 300 kvadratmeter i indk\u00f8bsgalleriet \"Markt Karree\" og dermed f\u00e5 en forst\u00e5else af det \"station\u00e6re-digitale oplevelsesrum\" i detailhandlen.<\/p>\n\n\n\n

Onlinesoftwaren underst\u00f8tter ogs\u00e5 White Box med l\u00f8sninger til stemmeassistenten Alexa. Detailhandlere kan afpr\u00f8ve eksisterende f\u00e6rdigheder fra detailhandlere og restaurat\u00f8rer live og teste l\u00f8sninger til brug af stemmeassistenten ved POS live. Baseret p\u00e5 PRESTIGEenterprise-softwareplatformen kan indholdet af f\u00e6rdighederne, dvs. de oplysninger, som Alexa videregiver, \u00e6ndres, tilf\u00f8jes eller slettes af detailhandlerne selv. Softwaren g\u00f8r det ogs\u00e5 muligt at supplere de talte oplysninger visuelt p\u00e5 en sk\u00e6rm og f.eks. vise videoer af destinationen for rejsetilbud eller produktbilleder af tilbud. P\u00e5 denne m\u00e5de er det ogs\u00e5 muligt at L\u00f8sninger til digital skiltning<\/a> og systemer til kundekommunikation.<\/p>\n\n\n\n

I Langenfeld arbejder vision\u00e6re og eksperter fra handel, politik og administration sammen med l\u00f8sningsudbydere og universiteter om fremtidens emner og tester l\u00f8sninger p\u00e5 en praktisk m\u00e5de for at skabe virkelig anvendelige, enkle l\u00f8sninger. \"Brugerne\" er kunderne og de bes\u00f8gende i Langenfeld, som s\u00e5 at sige tester de nye id\u00e9er, der er udviklet af de digitale start-ups, l\u00f8snings- og teknologileverand\u00f8rer i marken. Detailhandlere s\u00e5vel som restaurat\u00f8rer, tjenesteudbydere og serviceudbydere, dvs. alle akt\u00f8rer, der er en del af et sundt bybillede, bliver informeret om digitale eller station\u00e6rt-digitale applikationer, l\u00f8sninger og koncepter og kan afpr\u00f8ve dem direkte i marken.<\/p>\n\n\n\n

White Box er inddelt i fire omr\u00e5der. \"Pop-up Future Store\", et detailomr\u00e5de, hvor man kan teste og afpr\u00f8ve de nye detailkoncepter og oplevelsesverdener. \"Technology World\", hvor brugervenlige teknologier forklares til interesserede detailhandlere og kunder. \"Working Hub\", et co-working-m\u00f8delokale, som ogs\u00e5 omfatter fremtidige koncepter, der stadig er i proof of concept (POC)-fasen, samt \"Welcome Area\", hvor Future City Langenfeld-initiativet og White Box-konceptet pr\u00e6senteres.<\/p>\n\n\n\n

\"Intet, men absolut intet i dette koncept er hugget i sten,\" understreger Frank Rehme, grundl\u00e6gger af Future City Initiative. \"Vi tillader os at l\u00e6re n\u00e5r som helst og i alle faser af projektet og at omdanne det, vi har l\u00e6rt, til meningsfuld merv\u00e6rdi for vores kunder, partnere og teammedlemmer. Konstant at s\u00e6tte sp\u00f8rgsm\u00e5lstegn ved vores egne handlinger er grundlaget for innovation, selv om det nogle gange giver \u00e5nden\u00f8d.\"<\/p>\n\n\n\n

Om Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG er en innovativ softwarevirksomhed, der har specialiseret sig i udvikling af l\u00f8sninger til den internationale engros- og detailhandel. Den mellemstore virksomhed med base i Weinheim an der Bergstra\u00dfe har i over 25 \u00e5r st\u00f8ttet detailhandlen med softwarel\u00f8sninger til professionel butiksreklame og er med mere end 35.000 installationer i 35 lande markedsleder inden for tv\u00e6rmedial butikskommunikation og salgsfremme. Med PRESTIGEenterprise-softwaren tilbyder onlinesoftwaren en kommunikationsplatform til at henvende sig til kunderne p\u00e5 salgsstedet, som omfatter b\u00e5de traditionelle medier og digitale outputmedier. Den prisbel\u00f8nnede software danner s\u00e5ledes det perfekte grundlag for holistiske kommunikationskoncepter, der integrerer plakater og etiketter samt storformatsk\u00e6rme, videov\u00e6gge, kasse- og v\u00e6gtsk\u00e6rme, kiosksystemer, digitale hylder og elektroniske hyldeforkanter (ESL) til mobile enheder som smartphones, tablets og MDE'er. Find ud af mere om vores Software til digital skiltning<\/a> erfaring.<\/p>\n\n\n\n

Yderligere information:<\/span><\/p>\n\n\n\n

Online Software AG
Bergstrasse 31
69469 Weinheim, Tyskland
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Chef for marketing og kommunikation
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Die Online Software AG unterst\u00fctzt die Initiative \u201eFuture City Langenfeld\u201c mit sprachbasierten Alexa-L\u00f6sungen f\u00fcr den Handel und Ideen f\u00fcr den Einsatz des Sprachassistenten am POS. Zum Ausprobieren und Testen live […]<\/p>\n","protected":false},"author":8,"featured_media":70818,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-7618","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nAlexa f\u00f6rdert den lokalen Handel in der Future City Langenfeld - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Online Software AG f\u00f6rdert \u201eFuture City Langenfeld\u201c mit Alexa-L\u00f6sungen f\u00fcr den Handel. 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