{"id":75477,"date":"2025-08-26T12:49:36","date_gmt":"2025-08-26T10:49:36","guid":{"rendered":"https:\/\/online-software-ag.com\/?page_id=75477"},"modified":"2025-12-30T16:07:11","modified_gmt":"2025-12-30T15:07:11","slug":"angebotsauszeichnung","status":"publish","type":"page","link":"https:\/\/online-software-ag.com\/de\/lexikon\/angebotsauszeichnung\/","title":{"rendered":"Angebotsauszeichnung"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"75477\" class=\"elementor elementor-75477\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79029028 elementor-section-content-space-between wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"79029028\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45c85f89\" data-id=\"45c85f89\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4aac4da8 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"4aac4da8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">POS Lexikon<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62b0e3e5 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"62b0e3e5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ddfe0c8\" data-id=\"ddfe0c8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af313ec elementor-widget elementor-widget-naylabutton\" data-id=\"af313ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button fill icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/de\/Lexikon\">Zur\u00fcck zum Lexikon<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62919aa2 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"62919aa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Angebotsauszeichnung<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b655903 elementor-widget elementor-widget-text-editor\" data-id=\"5b655903\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>Die <strong>Angebotsauszeichnung<\/strong> bezeichnet die Kennzeichnung von Produkten mit Preisen und weiteren verkaufsf\u00f6rdernden Informationen am Point of Sale und ist ein wesentliches Instrument des POS-Marketings. Neben klassischen Regaletiketten, Plakaten, Decken- und Gondelkopfh\u00e4ngern sowie Regalstoppern haben digitale L\u00f6sungen im vergangenen Jahrzehnt an Bedeutung gewonnen.<\/h5><h5>Das beinhaltet beispielsweise kleinere Bildschirme, die in Regale, Waagen und Kassen eingebaut sind, Gro\u00dfformatbildschirme von 49 bis 70 Zoll an R\u00fcckw\u00e4nden, Touch-Stelen und Videow\u00e4nde. Insbesondere elektronische Preisschilder, sogenannte ESL (Elektronic Shelf Label) werden in den n\u00e4chsten Jahren stark an Relevanz gewinnen. Eine klare und ansprechende Angebotsauszeichnung am Ort des Warenangebots ist verkaufsf\u00f6rdernd und erm\u00f6glicht es, die Endkunden direkt und unmittelbar anzusprechen und zu informieren. Ferner hilft eine einheitliche Angebotsauszeichnung dabei, auf besondere Angebote aufmerksam zu machen und Kaufentscheidungen positiv zu beeinflussen. Zudem ist die Richtigkeit der Informationen von rechtlicher Relevanz.<\/h5><h5>Die Online Software AG ist Ihr starker Partner f\u00fcr POS-Marketing-L\u00f6sungen. Unsere <a title=\"POS-Marketing-Software\" href=\"https:\/\/online-software-ag.com\/de\/software\/\">POS-Marketing-Software<\/a> PRESTIGEenterprise unterst\u00fctzt Sie mit folgenden Features:<\/h5><h5 style=\"padding-left: 40px;\"><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\"><a style=\"color: #a5c616; text-decoration: underline;\" title=\"POS-L\u00f6sungen\" href=\"https:\/\/online-software-ag.com\/de\/loesungen\/\">POS-L\u00f6sungen<\/a><\/span><\/span><br \/><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\"><a style=\"color: #a5c616; text-decoration: underline;\" title=\"Digital-Signage-L\u00f6sungen\" href=\"https:\/\/online-software-ag.com\/de\/loesungen\/digital-signage\/\">Digital-Signage-L\u00f6sungen<\/a><\/span><\/span><br \/><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\">L\u00f6sungen f\u00fcr <a style=\"color: #a5c616; text-decoration: underline;\" title=\"digitale Preisschilder\" href=\"https:\/\/online-software-ag.com\/de\/elektronische-preisschilder\/\">digitale Preisschilder<\/a> (ESL)<\/span><\/span><br \/><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\"><a style=\"color: #a5c616; text-decoration: underline;\" title=\"Print-L\u00f6sungen\" href=\"https:\/\/online-software-ag.com\/de\/loesungen\/print\/\">Print-L\u00f6sungen<\/a><\/span><\/span><br \/><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\"><a style=\"color: #a5c616; text-decoration: underline;\" title=\"Mobile-Marketing-L\u00f6sungen\" href=\"https:\/\/online-software-ag.com\/de\/loesungen\/mobile\/\">Mobile-Marketing-L\u00f6sungen<\/a><\/span><\/span><br \/><span style=\"text-decoration: underline;\"><span style=\"color: #a5c616; text-decoration: underline;\"><a style=\"color: #a5c616; text-decoration: underline;\" title=\"Retail-Media-L\u00f6sungen\" href=\"https:\/\/online-software-ag.com\/de\/retail-media\/\">Retail-Media-L\u00f6sungen<\/a><\/span><\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1f94b959 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"1f94b959\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-466b8fc3\" data-id=\"466b8fc3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e8dc746 elementor-widget-tablet__width-inherit elementor-widget__width-inherit elementor-widget elementor-widget-naylatextwrapper\" data-id=\"3e8dc746\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin \">\n\n    <p class=\"has-anim-text charsUp  text-p  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> HALT POS!\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f25069 elementor-widget elementor-widget-heading\" data-id=\"7f25069\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Sie interessieren sich f\u00fcr <br>die Kommunikation am POS? <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b792502 elementor-widget__width-inherit elementor-widget elementor-widget-naylabutton\" data-id=\"1b792502\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button fill icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/de\/newsletter-anmeldung\/\">Jetzt zum Newsletter anmelden<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e7fd97e wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"e7fd97e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e348eb\" data-id=\"0e348eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cdc47e elementor-widget elementor-widget-naylabutton\" data-id=\"4cdc47e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button fill icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/de\/Lexikon\">Zur\u00fcck zum Lexikon<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>POS Lexikon Zur\u00fcck zum Lexikon Angebotsauszeichnung Die Angebotsauszeichnung bezeichnet die Kennzeichnung von Produkten mit Preisen und weiteren verkaufsf\u00f6rdernden Informationen am Point of Sale und ist ein wesentliches Instrument des POS-Marketings. [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":75424,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-75477","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Angebotsauszeichnung - Online Software AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/de\/lexikon\/angebotsauszeichnung\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Angebotsauszeichnung - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"POS Lexikon Zur\u00fcck zum Lexikon Angebotsauszeichnung Die Angebotsauszeichnung bezeichnet die Kennzeichnung von Produkten mit Preisen und weiteren verkaufsf\u00f6rdernden Informationen am Point of Sale und ist ein wesentliches Instrument des POS-Marketings. 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