WEZ

The poster and label printing has been created and managed by the supermarket chain WEZ of Karl Preuß GmbH & Co. for many years on the basis of the Prestige 8 software.

As early as 2009, WEZ also began using digital elements via PRESTIGEenterprise in the service counter area and on the sales floor to convey advertising messages. In the meantime, large screens and display scales from the manufacturer Bizerba inform customers about current offers, new services, special promotions and regional suppliers.

The new flagship store in Stadthagen also features ESLs (electronic shelf labels) connected to PRESTIGEenterprise and the tierwohl.tv solution, which gives customers an honest insight into the conditions in which laying hens are kept via a live stream to the farmer on a screen on the egg shelf.

Integration of the photovoltaic system information via PRESTIGEenterprise is another highlight in this branch. WEZ's basic requirement for a system was flexibility in work through the centralised supply of content and compatibility with all hardware systems commonly used in retail. Prestige and PRESTIGEenterprise fulfil both of these requirements.