Targeted customer approach with digital media at the POS
also known as electronic signage or digital advertising, is revolutionising the way you as a company present information and content. More than just a modern shopping experience - digital media are eye-catchers, idea generators, advisors, shop windows and much more.
Do you want to offer your customers added value, but also boost your sales at the same time? Do you want to stand out clearly from your competitors and are endeavouring to create a modern image? Then digital signage is the tool of choice. With our solutions from boost your sales and stabilise your customer loyalty.
Software solutions for
Content is king - but it's not always easy to put together good content for your digital media. With our POS Marketing Software PRESTIGEenterprise allows you to create templates that give your content a standardised framework and ensure that no important information, such as the base price, financing or deposit information, is missing from your digital signage advertising messages - and all of this automatically. Create your digital content yourself - quickly, easily and automatically!
Find out more about the PRESTIGEenterprise communication platform and attend one of our 20-minute web sessions or contact our customer service team on +49 6221 40508-142 or by e-mail.
Digital signage is much more than just "advertising". With the help of high-quality displays, you can reach your target group quickly and effectively: represent your company, provide information about events, advertise special services or interact with your customers, for example with a welcome message at the entrance. In short: with digital signage systems, you can do a great deal for short-term sales success and long-term customer loyalty. They are always up-to-date, extremely flexible and changeable. Thanks to the latest technologies, every screen - using face tracking or profile-based data - can show the person in front of it perfectly customised offers.
The most important advantages at a glance:
- EffectivenessBeautiful displays offer moving images in brilliant colours - a real eye-catcher.
- High qualityHardware and software have a long service life and receive regular updates.
- InteractivityLED touchscreens expand the possibilities for engaging in dialogue with customers.
- DiversityDifferent media offer images and text, sound and video or animations.
- Sales promotionTailor-made content appeals to every customer - in the right place at the right time.
- ActualityWith the help of our software, you have your content under control at all times. You can also control several devices at the same time.
- Image of your sales outlet - Image of your sector You present yourself in a modern and customer-orientated way.
No matter in which sectors Digital signage whether you have your eye on sales in retail or industry: We have something for you! Get in touch with us - we will be happy to advise you personally.
They are becoming increasingly popular in Germany: information terminals, digital advertising steles, multi-display solutions, outdoor video walls and other digital signage installations are now used in numerous areas and with different functions. Digital signage is particularly common in retail, at trade fairs and in the hotel and catering sector. Digital messages are used to visually guide customers and visitors at the point of sale via monitors. This makes the shopping experience more pleasant, bridges waiting times and makes current offers more appealing. Whether for sales promotion, to inform or entertain your target group, with Digital signage you achieve a higher level of attention from your customers. Discover some of our digital signage here Case Studies !
In shopping centres or public places, messages attract maximum attention with modern advertising television. Instore marketing also ensures efficiency at the POS in supermarkets, for example via a monitor at the cheese counter. You too can benefit from the flexibility of digital price tags and other advertising signage.
Digital display boards and kiosk systems, dynamic signposts and electronic shelf labels guide and inform people in a matter of seconds. Interactive digital signage systems with live content not only make the shopping experience particularly convenient, but also ensure a multi-sensory brand experience at the display location.
Whether at the bus stop, at the airport, in doctors' surgeries and hospitals, in public authorities or at the supermarket checkout: people don't like to wait. So offer your target group an additional service and use digital signage infotainment in waiting areas for the weather, news or other information.
Digital signage allows you to showcase your corporate identity in a modern way and use it for internal communication. Conveniently display your information throughout the office and easily communicate important announcements, for example. Digital door signs can also be used to communicate meeting room appointments, for example.
Discover with Digital signage the future of visual communication and experience how you can get your message out into the world with our customised solutions. Contact us for a comprehensive consultation or a free demo!