{"id":2555,"date":"2017-02-01T08:00:00","date_gmt":"2017-02-01T08:00:00","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/euroshop-2017-das-digitale-regal-fuer-den-smarten-shopper\/"},"modified":"2024-11-08T15:30:49","modified_gmt":"2024-11-08T14:30:49","slug":"euroshop-2017-la-estanteria-digital-para-el-comprador-inteligente","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/euroshop-2017-das-digitale-regal-fuer-den-smarten-shopper\/","title":{"rendered":"EuroShop 2017: La estanter\u00eda digital para el comprador inteligente"},"content":{"rendered":"

Online Software AG presenta el Infinity Shopping Shelf (ISS) basado en el software PRESTIGEenterprise con modernos elementos de dise\u00f1o<\/em><\/p>\n\n\n\n

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Weinheim, 01 de febrero de 2017 +++<\/span> Las estanter\u00edas digitales brindan la oportunidad de ofrecer una gama muy amplia de productos, incluso con un espacio comercial limitado. En EuroShop 2017, Online Software presentar\u00e1 las nuevas funciones del Infinity Shopping Shelf (ISS), un lineal digital basado en la soluci\u00f3n de software PRESTIGEenterprise. Las plantillas din\u00e1micas permiten utilizar \"campos de estanter\u00eda\" de diferentes tama\u00f1os y resaltar la informaci\u00f3n importante. Por tanto, ofrecen la m\u00e1xima flexibilidad en el dise\u00f1o de las superficies de los estantes. La superficie, moderna y personalizable, llama la atenci\u00f3n y despierta el inter\u00e9s de los clientes.<\/p>\n\n\n\n

Las p\u00e1ginas detalladas detr\u00e1s de los productos anunciados, que los clientes pueden utilizar para solicitar m\u00e1s informaci\u00f3n sobre el producto, conducen a una mejor interacci\u00f3n con el cliente. Adem\u00e1s, los enlaces permiten integrar otros m\u00f3dulos, como funciones de pago, valoraciones de clientes o impresi\u00f3n de cupones. La integraci\u00f3n de contenidos web tambi\u00e9n es posible, de modo que la informaci\u00f3n que ya se comunica en el sitio web de la empresa o en la tienda en l\u00ednea tambi\u00e9n puede transferirse a la ISS.<\/p>\n\n\n\n

El contenido promocional de la estanter\u00eda digital ISS se planifica, crea y distribuye de forma centralizada a trav\u00e9s del software de se\u00f1alizaci\u00f3n digital PRESTIGEenterprise. Los datos de las bases de datos de marketing y los sistemas de gesti\u00f3n de mercanc\u00edas pueden importarse autom\u00e1ticamente a trav\u00e9s de un gran n\u00famero de interfaces est\u00e1ndar existentes. Por encima de todo, el sistema impresiona por sus procesos y funciones bien pensados que pueden hacer mucho m\u00e1s que colocar unas cuantas im\u00e1genes y v\u00eddeos bonitos en una pantalla, facilitando enormemente las tareas cotidianas en las empresas minoristas.<\/p>\n\n\n\n

Bajo el lema \"Comprar con una sonrisa - momentos impresionantes con PRESTIGE\", Online Software y sus socios Allgeier Enterprise Services, AOPEN, NORDLAND systems, Reditune, Samsung Electronics y Tradesolutions presentar\u00e1n en el pabell\u00f3n 6 \/ stand A79 los aspectos m\u00e1s destacados del atractivo emocional para los compradores en la tienda: desde la cl\u00e1sica soluci\u00f3n de impresi\u00f3n, pasando por la comunicaci\u00f3n digital con el cliente en pantallas, videowalls, terminales de informaci\u00f3n, cajas y balanzas, hasta el enfoque m\u00f3vil mediante aplicaciones y soluciones m\u00f3viles para un trabajo moderno y c\u00f3modo.<\/p>\n\n\n\n

Acerca de Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG es una innovadora empresa de software especializada en el desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Weinheim an der Bergstra\u00dfe lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en tienda y, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en tienda y la promoci\u00f3n de ventas. Con el software PRESTIGEempresa<\/span> el software en l\u00ednea ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta que incluye tanto medios tradicionales como medios de salida digitales. El galardonado software constituye as\u00ed la base perfecta para conceptos de comunicaci\u00f3n hol\u00edsticos, integrando carteles y etiquetas, as\u00ed como pantallas de gran formato, videowalls, pantallas de caja y balanza, sistemas de quiosco, estanter\u00edas digitales y etiquetas electr\u00f3nicas para estanter\u00edas (ESL) hasta dispositivos m\u00f3viles como smartphones, tabletas y MDE.<\/p>\n\n\n\n

Para m\u00e1s informaci\u00f3n:<\/span><\/p>\n\n\n\n

Software AG en l\u00ednea
Bergstrasse 31
69469 Weinheim, Alemania
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Director de Marketing y Comunicaci\u00f3n
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Online Software AG presenta el Infinity Shopping Shelf (ISS) basado en el software PRESTIGEenterprise con modernos elementos de dise\u00f1o<\/p>","protected":false},"author":3,"featured_media":70868,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-2555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nEuroShop 2017: Das digitale Regal f\u00fcr den smarten Shopper - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Online Software AG zeigt auf der EuroShop 2017 das Infinity Shopping Shelf (ISS), ein flexibles digitales Regal mit PRESTIGEenterprise.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/es\/euroshop-2017-la-estanteria-digital-para-el-comprador-inteligente\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EuroShop 2017: Das digitale Regal f\u00fcr den smarten Shopper - 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