{"id":2557,"date":"2017-02-08T09:41:07","date_gmt":"2017-02-08T09:41:07","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/euroshop-2017-prestigeenterprise-dash-promotion\/"},"modified":"2024-11-08T15:35:53","modified_gmt":"2024-11-08T14:35:53","slug":"euroshop-2017-prestigeenterprise-dash-promotion","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/euroshop-2017-prestigeenterprise-dash-promotion\/","title":{"rendered":"EuroShop 2017: Promoci\u00f3n PRESTIGEenterprise Dash"},"content":{"rendered":"

Online Software AG presenta PRESTIGEenterprise Dash Promotion para un r\u00e1pido impacto publicitario<\/em><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Weinheim, 08 de febrero de 2017 +++<\/span> Online Software presentar\u00e1 ideas para utilizar los nuevos minibotones de moda de Amazon en EuroShop 2017. En t\u00e9rminos t\u00e9cnicos, el bot\u00f3n Dash es un ejemplo t\u00edpico del Internet de las cosas (IoT), ya que el bot\u00f3n est\u00e1 conectado a la red. Al pulsarlo se desencadena una acci\u00f3n. Lanzados originalmente al mercado por Amazon para activar pedidos r\u00e1pidos, los Dash Buttons abren interesantes posibilidades de comunicaci\u00f3n con el cliente sobre el terreno. La palabra \u201eto dash\u201c significa \u201ccorrer\u201d en ingl\u00e9s: hacer un pedido en l\u00ednea con el bot\u00f3n \u201cDash\u201d implica, por tanto, una realizaci\u00f3n r\u00e1pida. Basta con pulsar un bot\u00f3n para obtener una respuesta en muy poco tiempo. La promoci\u00f3n Dash de PRESTIGEenterprise est\u00e1 dise\u00f1ada como apoyo activo en la vida diaria de la tienda. Mediante los peque\u00f1os y econ\u00f3micos botones de pl\u00e1stico, se pueden activar de forma selectiva las listas de reproducci\u00f3n de ofertas proporcionadas a trav\u00e9s del software de se\u00f1alizaci\u00f3n digital PRESTIGEenterprise. Los botones Dash tambi\u00e9n pueden utilizarse para productos m\u00e1s complejos activando v\u00eddeos explicativos para ayudar a los clientes a utilizar los productos.<\/p>\n\n\n\n

Bajo el lema \"Comprar con una sonrisa - momentos impresionantes con PRESTIGE\", Online Software y sus socios Allgeier Enterprise Services, AOPEN, NORDLAND systems, Reditune, Samsung Electronics y Tradesolutions presentar\u00e1n en el pabell\u00f3n 6 \/ stand A79 los aspectos m\u00e1s destacados del atractivo emocional para los compradores en la tienda: desde la cl\u00e1sica soluci\u00f3n de impresi\u00f3n, pasando por la comunicaci\u00f3n digital con el cliente en pantallas, videowalls, terminales de informaci\u00f3n, cajas y balanzas, hasta el enfoque m\u00f3vil mediante aplicaciones y soluciones m\u00f3viles para un trabajo moderno y c\u00f3modo.<\/p>\n\n\n\n

Acerca de Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG es una innovadora empresa de software especializada en el desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Weinheim an der Bergstra\u00dfe lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en el punto de venta y, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en el punto de venta y la promoci\u00f3n de ventas. Con el software PRESTIGEenterprise, ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta que incluye tanto medios tradicionales como medios de salida digitales. El galardonado software constituye as\u00ed la base perfecta para conceptos de comunicaci\u00f3n hol\u00edsticos, integrando carteles y etiquetas, as\u00ed como pantallas de gran formato, videowalls, pantallas de caja y balanza, sistemas de quiosco, estanter\u00edas digitales y etiquetas electr\u00f3nicas para estanter\u00edas (ESL) hasta dispositivos m\u00f3viles como smartphones, tabletas y MDE.<\/p>\n\n\n\n

Para m\u00e1s informaci\u00f3n:<\/span><\/p>\n\n\n\n

Software AG en l\u00ednea
Bergstrasse 31
69469 Weinheim, Alemania
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Director de Marketing y Comunicaci\u00f3n
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Online Software AG presenta PRESTIGEenterprise Dash Promotion para un r\u00e1pido impacto publicitario<\/p>","protected":false},"author":3,"featured_media":70864,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-2557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nEuroShop 2017: PRESTIGEenterprise Dash Promotion - Online Software AG<\/title>\n<meta name=\"description\" content=\"Pr\u00e4sentation auf der EuroShop 2017 die PRESTIGEenterprise Dash Promotion, die Amazon-Dash-Buttons zur Kundenkommunikation in Filialen nutzt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/es\/euroshop-2017-prestigeenterprise-dash-promotion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EuroShop 2017: PRESTIGEenterprise Dash Promotion - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"Pr\u00e4sentation auf der EuroShop 2017 die PRESTIGEenterprise Dash Promotion, die Amazon-Dash-Buttons zur Kundenkommunikation in Filialen nutzt.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/online-software-ag.com\/es\/euroshop-2017-prestigeenterprise-dash-promotion\/\" \/>\n<meta property=\"og:site_name\" content=\"Online Software AG\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-08T09:41:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-08T14:35:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"osa_admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"osa_admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/\"},\"author\":{\"name\":\"osa_admin\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/person\\\/d895f1c7c93ae112a7ad846d18caf94d\"},\"headline\":\"EuroShop 2017: PRESTIGEenterprise Dash Promotion\",\"datePublished\":\"2017-02-08T09:41:07+00:00\",\"dateModified\":\"2024-11-08T14:35:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/\"},\"wordCount\":433,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg\",\"articleSection\":[\"Pressemeldungen\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/\",\"name\":\"EuroShop 2017: PRESTIGEenterprise Dash Promotion - Online Software AG\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg\",\"datePublished\":\"2017-02-08T09:41:07+00:00\",\"dateModified\":\"2024-11-08T14:35:53+00:00\",\"description\":\"Pr\u00e4sentation auf der EuroShop 2017 die PRESTIGEenterprise Dash Promotion, die Amazon-Dash-Buttons zur Kundenkommunikation in Filialen nutzt.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#primaryimage\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg\",\"contentUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg\",\"width\":1024,\"height\":768,\"caption\":\"Dash Promotion\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/euroshop-2017-prestigeenterprise-dash-promotion\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/online-software-ag.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"EuroShop 2017: PRESTIGEenterprise Dash Promotion\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#website\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/\",\"name\":\"Online Software AG\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/online-software-ag.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\",\"name\":\"Online Software AG\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/OSAG_Logo_RGB_mit_Firmenname.png\",\"contentUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/OSAG_Logo_RGB_mit_Firmenname.png\",\"width\":1469,\"height\":874,\"caption\":\"Online Software AG\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/person\\\/d895f1c7c93ae112a7ad846d18caf94d\",\"name\":\"osa_admin\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"EuroShop 2017: Promoci\u00f3n PRESTIGEenterprise Dash - Online Software AG","description":"Presentaci\u00f3n en EuroShop 2017 de la promoci\u00f3n PRESTIGEenterprise Dash, que utiliza los botones dash de Amazon para la comunicaci\u00f3n con los clientes en las tiendas.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/online-software-ag.com\/es\/euroshop-2017-prestigeenterprise-dash-promotion\/","og_locale":"es_ES","og_type":"article","og_title":"EuroShop 2017: PRESTIGEenterprise Dash Promotion - Online Software AG","og_description":"Pr\u00e4sentation auf der EuroShop 2017 die PRESTIGEenterprise Dash Promotion, die Amazon-Dash-Buttons zur Kundenkommunikation in Filialen nutzt.","og_url":"https:\/\/online-software-ag.com\/es\/euroshop-2017-prestigeenterprise-dash-promotion\/","og_site_name":"Online Software AG","article_published_time":"2017-02-08T09:41:07+00:00","article_modified_time":"2024-11-08T14:35:53+00:00","og_image":[{"width":1024,"height":768,"url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg","type":"image\/jpeg"}],"author":"osa_admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"osa_admin","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#article","isPartOf":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/"},"author":{"name":"osa_admin","@id":"https:\/\/online-software-ag.com\/#\/schema\/person\/d895f1c7c93ae112a7ad846d18caf94d"},"headline":"EuroShop 2017: PRESTIGEenterprise Dash Promotion","datePublished":"2017-02-08T09:41:07+00:00","dateModified":"2024-11-08T14:35:53+00:00","mainEntityOfPage":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/"},"wordCount":433,"commentCount":0,"publisher":{"@id":"https:\/\/online-software-ag.com\/#organization"},"image":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#primaryimage"},"thumbnailUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg","articleSection":["Pressemeldungen"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/","url":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/","name":"EuroShop 2017: Promoci\u00f3n PRESTIGEenterprise Dash - Online Software AG","isPartOf":{"@id":"https:\/\/online-software-ag.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#primaryimage"},"image":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#primaryimage"},"thumbnailUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg","datePublished":"2017-02-08T09:41:07+00:00","dateModified":"2024-11-08T14:35:53+00:00","description":"Presentaci\u00f3n en EuroShop 2017 de la promoci\u00f3n PRESTIGEenterprise Dash, que utiliza los botones dash de Amazon para la comunicaci\u00f3n con los clientes en las tiendas.","breadcrumb":{"@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#primaryimage","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/02\/OnlineSoftwareAG_News_euroshop-2017-prestigeenterprise-dash-promotion.jpg","width":1024,"height":768,"caption":"Dash Promotion"},{"@type":"BreadcrumbList","@id":"https:\/\/online-software-ag.com\/euroshop-2017-prestigeenterprise-dash-promotion\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/online-software-ag.com\/"},{"@type":"ListItem","position":2,"name":"EuroShop 2017: PRESTIGEenterprise Dash Promotion"}]},{"@type":"WebSite","@id":"https:\/\/online-software-ag.com\/#website","url":"https:\/\/online-software-ag.com\/","name":"Software AG en l\u00ednea","description":"","publisher":{"@id":"https:\/\/online-software-ag.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/online-software-ag.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/online-software-ag.com\/#organization","name":"Software AG en l\u00ednea","url":"https:\/\/online-software-ag.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","width":1469,"height":874,"caption":"Online Software AG"},"image":{"@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/online-software-ag.com\/#\/schema\/person\/d895f1c7c93ae112a7ad846d18caf94d","name":"osa_admin"}]}},"_links":{"self":[{"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/posts\/2557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/comments?post=2557"}],"version-history":[{"count":0,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/posts\/2557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/media\/70864"}],"wp:attachment":[{"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/media?parent=2557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/categories?post=2557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/online-software-ag.com\/es\/wp-json\/wp\/v2\/tags?post=2557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}