{"id":2559,"date":"2017-02-14T16:34:00","date_gmt":"2017-02-14T16:34:00","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/euroshop-2017-client-monitoring-mit-prestigeenterprise\/"},"modified":"2024-11-08T15:37:55","modified_gmt":"2024-11-08T14:37:55","slug":"monitorizacion-de-clientes-de-euroshop-2017-con-prestigeenterprise","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/euroshop-2017-client-monitoring-mit-prestigeenterprise\/","title":{"rendered":"EuroShop 2017: Supervisi\u00f3n de clientes con PRESTIGEenterprise"},"content":{"rendered":"
\"\"<\/a><\/figure>\n\n\n\n

Online Software AG presenta por primera vez en EuroShop la nueva versi\u00f3n del software PRESTIGEenterprise 5.2<\/em><\/p>\n\n\n\n

Weinheim, 14 de febrero de 2017 +++<\/span> PECM (PRESTIGEenterprise Client Monitoring) es la palabra clave del lanzamiento de primavera de 2017. El registro de todos los datos relevantes del sistema y su an\u00e1lisis inmediato permiten el control \u00f3ptimo de un sistema de promoci\u00f3n de punto de venta en varias tiendas. En la plataforma de comunicaci\u00f3n PRESTIGEenterprise, todos los mensajes de estado de la publicidad actual en las pantallas, as\u00ed como de todos los trabajos de impresi\u00f3n actuales y planificados, se recopilan y analizan ahora en una ubicaci\u00f3n central. La intuitiva interfaz de usuario muestra informaci\u00f3n detallada sobre el estado actual de los sistemas conectados en tiempo real y las causas de cualquier problema que se produzca. Por ejemplo, el sistema reconoce si hay un atasco de papel en la impresora o si falta el soporte necesario para mostrar un anuncio en pantalla.<\/p>\n\n\n\n

Los datos para el an\u00e1lisis se facilitan a trav\u00e9s de PRESTIGEenterprise Services. Esta interfaz personalizada permite acceder a los datos y funciones de PRESTIGEenterprise, que a su vez pueden visualizarse en su propio CD (dise\u00f1o corporativo). La nueva plataforma de Internet PRESTIGEsandbox puede utilizarse para probar las amplias funciones de los Servicios PRESTIGEenterprise. Esto incluye una instalaci\u00f3n de PRESTIGEenterprise totalmente equipada con acceso completo a todos los m\u00f3dulos.<\/p>\n\n\n\n

Tambi\u00e9n se han ampliado otras \u00e1reas para supervisar los sistemas en funcionamiento. Gracias a la ampliaci\u00f3n de las funcionalidades de ContentAbos, los cambios en las plantillas se actualizan ahora autom\u00e1ticamente para las listas de reproducci\u00f3n actuales, adem\u00e1s de las im\u00e1genes, v\u00eddeos y art\u00edculos. Esta automatizaci\u00f3n garantiza un aspecto estandarizado de su planificaci\u00f3n publicitaria de se\u00f1alizaci\u00f3n digital en todas las sucursales. No s\u00f3lo la uniformidad es de gran importancia, sino tambi\u00e9n la actualidad de los soportes publicitarios, por ejemplo, para no infringir ning\u00fan derecho de licencia. Para ello se ha desarrollado la fecha de caducidad de los contenidos. Esta innovaci\u00f3n incluye el control de los contenidos limitados en el tiempo dentro de su planificaci\u00f3n publicitaria. Por ejemplo, la promoci\u00f3n de un cliente o una campa\u00f1a de descuentos. La fecha de caducidad puede fijarse individualmente para im\u00e1genes, v\u00eddeos y contenidos web. En caso necesario, el usuario puede consultar a trav\u00e9s del sistema un informe sobre la validez de los contenidos actuales. Una vez transcurrida la fecha de caducidad, los medios se eliminan de la planificaci\u00f3n.<\/p>\n\n\n\n

Bajo el lema \"Comprar con una sonrisa - momentos impresionantes con PRESTIGE\", Online Software y sus socios Allgeier Enterprise Services, AOPEN, NORDLAND systems, Reditune, Samsung Electronics y Tradesolutions presentar\u00e1n en el pabell\u00f3n 6 \/ stand A79 los aspectos m\u00e1s destacados del atractivo emocional para los compradores en la tienda: desde la cl\u00e1sica soluci\u00f3n de impresi\u00f3n, pasando por la comunicaci\u00f3n digital con el cliente en pantallas, videowalls, terminales de informaci\u00f3n, cajas y balanzas, hasta el enfoque m\u00f3vil mediante aplicaciones y soluciones m\u00f3viles para un trabajo moderno y c\u00f3modo.<\/p>\n\n\n\n

Acerca de Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG es una innovadora empresa de software especializada en el desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Weinheim an der Bergstra\u00dfe lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en tienda y, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en tienda y la promoci\u00f3n de ventas. Con el software PRESTIGEempresa<\/span> el software en l\u00ednea ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta que incluye tanto medios tradicionales como medios de salida digitales. El galardonado software constituye as\u00ed la base perfecta para conceptos de comunicaci\u00f3n hol\u00edsticos, integrando carteles y etiquetas, as\u00ed como pantallas de gran formato, videowalls, pantallas de caja y balanza, sistemas de quiosco, estanter\u00edas digitales y etiquetas electr\u00f3nicas para estanter\u00edas (ESL) hasta dispositivos m\u00f3viles como smartphones, tabletas y MDE.<\/p>\n\n\n\n

Para m\u00e1s informaci\u00f3n:<\/span><\/p>\n\n\n\n

Software AG en l\u00ednea
Bergstrasse 31
69469 Weinheim, Alemania
info@online-software-ag.de
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Director de Marketing y Comunicaci\u00f3n
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Online Software AG presenta por primera vez en EuroShop la nueva versi\u00f3n del software PRESTIGEenterprise 5.2<\/p>","protected":false},"author":3,"featured_media":70860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-2559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nEuroShop 2017: Client Monitoring mit PRESTIGEenterprise - Online Software AG<\/title>\n<meta name=\"description\" content=\"Pr\u00e4sentation auf der EuroShop 2017 PRESTIGEenterprise 5.2 mit Client Monitoring -Steuerung filial\u00fcbergreifender POS-Promotion-Systeme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/es\/monitorizacion-de-clientes-de-euroshop-2017-con-prestigeenterprise\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EuroShop 2017: Client Monitoring mit PRESTIGEenterprise - 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