{"id":2567,"date":"2017-03-02T09:55:12","date_gmt":"2017-03-02T09:55:12","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/hit-suetterlin-erster-deutsche-einzelhaendler-nutzt-amazons-alexa\/"},"modified":"2024-11-08T15:50:31","modified_gmt":"2024-11-08T14:50:31","slug":"hit-suetterlin-primer-minorista-aleman-en-utilizar-alexa-de-amazon","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/hit-suetterlin-erster-deutsche-einzelhaendler-nutzt-amazons-alexa\/","title":{"rendered":"HIT S\u00fctterlin, primer minorista alem\u00e1n que utiliza Alexa de Amazon"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>El minorista de alimentaci\u00f3n HIT S\u00fctterlin (Aquisgr\u00e1n) aprovecha la creciente popularidad del sistema Amazon Alexa para comunicarse directamente con sus clientes.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" data-id=\"70777\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1.jpg\" alt=\"\" class=\"wp-image-70777\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1.jpg 500w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1-300x300.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1-150x150.jpg 150w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PRESTIGE-Bot-KIM-HIT-Suetterlin_01-1-12x12.jpg 12w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin.jpg\"><img decoding=\"async\" width=\"500\" height=\"500\" data-id=\"70776\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin.jpg\" alt=\"\" class=\"wp-image-70776\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin.jpg 500w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin-300x300.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin-150x150.jpg 150w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/03\/OnlineSoftwareAG_PM_PRESTIGEBotKIM_HitSuetterlin-12x12.jpg 12w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Weinheim, 02 de marzo de 2017 +++<\/span> Los clientes del minorista HIT S\u00fctterlin reciben ahora la informaci\u00f3n m\u00e1s reciente del folleto semanal y sobre la tienda a trav\u00e9s del sistema de Amazon \"Alexa\". En colaboraci\u00f3n con Online Software AG y bas\u00e1ndose en el sistema de publicidad PRESTIGEenterprise, es la primera vez en Alemania que \"Alexa\" se integra en la comunicaci\u00f3n con los clientes de un minorista. Los clientes del minorista de Aquisgr\u00e1n pueden utilizar el servicio de voz \"Alexa\" de Amazon para que les lea, por ejemplo, las \u00faltimas ofertas, los productos destacados de la semana o los horarios de apertura.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Para nosotros es importante estar al d\u00eda, dar siempre a nuestros clientes un poco m\u00e1s de servicio del que esperan e inspirarles a nuestro favor. Ya ofrecemos a nuestros clientes una app que tiene muy buena acogida, as\u00ed que el paso a Amazon \"Alexa\" fue casi una cuesti\u00f3n de rutina cuando Online Software ofreci\u00f3 esta conexi\u00f3n\" informa Maximilian S\u00fctterlin, que dirige la empresa junto con su padre Herbert S\u00fctterlin y su hermano Benedikt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Toda la informaci\u00f3n que HIT S\u00fctterlin ofrece a sus clientes a trav\u00e9s de Alexa se proporciona de forma muy sencilla a trav\u00e9s de la plataforma de comunicaci\u00f3n PRESTIGEenterprise. HIT S\u00fctterlin ya gestiona su comunicaci\u00f3n con los clientes en pantallas de gran formato, balanzas y en la app a trav\u00e9s de la plataforma de comunicaci\u00f3n PRESTIGEenterprise. La empresa familiar tambi\u00e9n fue pionera en el uso de las \u00faltimas tecnolog\u00edas para dirigirse a los clientes, por ejemplo, basadas en balizas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"No nos asustan las innovaciones, sino que las consideramos una fuente de ideas para nosotros. Por eso nos complace especialmente poder aplicar tantos temas innovadores con un solo software, PRESTIGEenterprise\", resume S\u00fctterlin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/youtu.be\/lNxsLaUIFwk\"><span style=\"font-weight: bold;\">Presentaci\u00f3n en directo en YouTube<\/span><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Acerca de Online Software AG<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG es una innovadora empresa de software especializada en el desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Weinheim an der Bergstra\u00dfe lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en el punto de venta y, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en el punto de venta y la promoci\u00f3n de ventas. Con el software PRESTIGEenterprise, ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta que incluye tanto medios tradicionales como medios de salida digitales. El galardonado software constituye as\u00ed la base perfecta para conceptos de comunicaci\u00f3n hol\u00edsticos, integrando carteles y etiquetas, as\u00ed como pantallas de gran formato, videowalls, pantallas de caja y balanza, sistemas de quiosco, estanter\u00edas digitales y etiquetas electr\u00f3nicas para estanter\u00edas (ESL) hasta dispositivos m\u00f3viles como smartphones, tabletas y MDE.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Para m\u00e1s informaci\u00f3n:<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Software AG en l\u00ednea<br>Bergstrasse 31<br>69469 Weinheim, Alemania<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/es\/\">www.online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Director de Marketing y Comunicaci\u00f3n<br>T. +49 6201 9988-682<br>F. +49 6201 9988-77<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>El minorista de alimentaci\u00f3n HIT S\u00fctterlin (Aquisgr\u00e1n) aprovecha la creciente popularidad del sistema Amazon Alexa para comunicarse directamente con sus clientes<\/p>","protected":false},"author":3,"featured_media":70853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-2567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HIT S\u00fctterlin - erster deutsche Einzelh\u00e4ndler nutzt Amazons Alexa - Online Software AG<\/title>\n<meta name=\"description\" content=\"HIT S\u00fctterlin nutzt Amazon Alexa f\u00fcr Kundeninformationen \u00fcber PRESTIGEenterprise. 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