{"id":53061,"date":"2024-02-15T11:31:34","date_gmt":"2024-02-15T10:31:34","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=53061"},"modified":"2024-11-08T14:53:09","modified_gmt":"2024-11-08T13:53:09","slug":"pm-prestigio-ki-copiloto","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/pm-prestige-ki-copilot\/","title":{"rendered":"La inteligencia artificial dise\u00f1a campa\u00f1as de promoci\u00f3n de ventas en los medios de comunicaci\u00f3n del comercio minorista: PRESTIGE AI Copilot"},"content":{"rendered":"

El PRESTIGE AI Copilot proporciona a los minoristas una eficaz herramienta de IA que asume el papel tanto de asistente basado en hechos como de socio creativo en el dise\u00f1o de la comunicaci\u00f3n publicitaria en tienda y realiza sugerencias autom\u00e1ticas de contenidos.<\/em><\/p>\n\n\n\n

\n
\"PRESTIGE<\/a><\/figure>\n\n\n\n
\"Stand<\/a><\/figure>\n<\/figure>\n\n\n\n

Heidelberg 19.02.2024 <\/strong>+++ <\/b>Online Software presenta su PRESTIGE AI Copilot por primera vez en EuroCIS 2024 (pabell\u00f3n 9\/A58). Con el asistente inteligente basado en inteligencia artificial (IA), los usuarios de PRESTIGEenterprise ahora reciben ayuda en la compilaci\u00f3n de contenidos para sus pantallas en el punto de venta. Bas\u00e1ndose en algoritmos de IA y utilizando varios modelos de datos, PRESTIGE AI Copilot sugiere listas de reproducci\u00f3n tem\u00e1ticas y de contenido optimizado que se adaptan a las influencias individuales y locales.<\/p>\n\n\n\n

El PRESTIGE AI Copilot est\u00e1 dise\u00f1ado para simplificar la planificaci\u00f3n publicitaria diaria de los minoristas y hacer que la comunicaci\u00f3n de precios y promociones sea m\u00e1s entretenida y eficaz con nuevas ideas inspiradoras. El PRESTIGE AI Copilot combina de forma \u00fanica datos externos, como el tiempo, con datos hist\u00f3ricos, como los datos analizados de promociones anteriores, y a continuaci\u00f3n sugiere autom\u00e1ticamente una lista de reproducci\u00f3n basada en las ofertas de la semana en curso. Un gestor de eventos inteligente, por as\u00ed decirlo.<\/p>\n\n\n\n

\"En la feria mostraremos una versi\u00f3n de aprendizaje del PRESTIGE AI Copilot. De este modo, los visitantes profesionales podr\u00e1n probar por s\u00ed mismos lo que ya es posible con nuestro PRESTIGE AI Copilot y hacia d\u00f3nde se dirige. El mero hecho de utilizarlo en la feria mejorar\u00e1 nuestro sistema de aprendizaje de IA para todas las futuras aplicaciones publicitarias en empresas minoristas basadas en sucursales\", informa no sin orgullo J\u00fcrgen Berens von Rautenfeld, CEO de Online Software AG. \"Tenemos muchas ganas de entrenar activamente nuestra IA de Retail Media junto con los visitantes de nuestro stand\".<\/p>\n\n\n\n

M\u00e1s informaci\u00f3n<\/a><\/p>\n\n\n\n

Acerca de Online Software AG<\/strong><\/p>\n\n\n\n

Desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Heidelberg lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en tiendas y es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en tiendas y la promoci\u00f3n de ventas, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses. Con el software PRESTIGEempresa<\/strong> el software en l\u00ednea ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta, que incluye medios cl\u00e1sicos y medios de salida digitales.<\/p>\n\n\n\n

Para m\u00e1s informaci\u00f3n:<\/strong><\/p>\n\n\n\n

Software AG en l\u00ednea
Foro 7
69126 Heidelberg, Alemania
info@online-software-ag.de<\/a>
software-ag.com en l\u00ednea<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Director de Marketing y Comunicaci\u00f3n
T. +49 6221 40508-682
F. +49 6221 40508-777
sandy.heinzmann@online-software-ag.de<\/a><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Mit dem PRESTIGE KI Copiloten steht H\u00e4ndlern ein wirkungsvolles KI-Tool zur Verf\u00fcgung, das bei der Gestaltung der Werbekommunikation in den Filialen sowohl die Rolle eines faktengest\u00fctzten Assistenten als auch die […]<\/p>\n","protected":false},"author":8,"featured_media":70615,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-53061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nK\u00fcnstliche Intelligenz gestaltet abverkaufsf\u00f6rdernde Retail Media Kampagnen \u2013 der PRESTIGE KI Copilot - Online Software AG<\/title>\n<meta name=\"description\" content=\"Der PRESTIGE KI Copilot bietet H\u00e4ndlern ein intelligentes Tool f\u00fcr kreative Werbekommunikation mit automatischen Content-Vorschl\u00e4gen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/es\/pm-prestigio-ki-copiloto\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fcnstliche Intelligenz gestaltet abverkaufsf\u00f6rdernde Retail Media Kampagnen \u2013 der PRESTIGE KI Copilot - 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