{"id":75647,"date":"2024-12-09T08:34:27","date_gmt":"2024-12-09T07:34:27","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=75647"},"modified":"2025-08-29T09:54:45","modified_gmt":"2025-08-29T07:54:45","slug":"online-software-ag-se-une-a-la-asociacion-federal-de-la-economia-digital-bvdw","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/online-software-ag-tritt-dem-bundesverband-digitale-wirtschaft-bvdw-bei\/","title":{"rendered":"Online Software AG se une a la Asociaci\u00f3n Alemana de la Econom\u00eda Digital (BVDW)"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>Heidelberg, 09 de diciembre de 2024 +++ <\/strong>Online Software AG, proveedor l\u00edder de soluciones de software para la comunicaci\u00f3n cross-media en el punto de venta (POS), es ahora miembro oficial de la Asociaci\u00f3n Alemana de Econom\u00eda Digital (BVDW). Este paso refuerza el compromiso de la empresa con la econom\u00eda digital alemana y da un nuevo impulso al desarrollo de soluciones multimedia innovadoras para el comercio minorista.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eCon PRESTIGEenterprise, llevamos 30 a\u00f1os ofreciendo una plataforma central para la comunicaci\u00f3n intermedia en el comercio minorista. Pertenecer al BVDW nos permite desempe\u00f1ar un papel a\u00fan m\u00e1s importante en el futuro digital del comercio minorista y contribuir activamente con nuestra experiencia al dise\u00f1o de est\u00e1ndares y soluciones en el punto de venta\u201c, explica J\u00fcrgen Berens von Rautenfeld, CEO de Online Software AG.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como miembro, Online Software AG participar\u00e1 en el futuro en los grupos de especialistas, grupos de trabajo y eventos del BVDW. Se prestar\u00e1 especial atenci\u00f3n al desarrollo de soluciones de medios transparentes y eficientes para el comercio minorista tradicional. El objetivo es apoyar y avanzar significativamente en la transformaci\u00f3n hacia plataformas digitales en el punto de venta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG se ha consolidado como l\u00edder del mercado en el campo de la comunicaci\u00f3n cross-media en tienda durante m\u00e1s de tres d\u00e9cadas. Con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses de todo el mundo, la empresa ofrece soluciones personalizadas para la promoci\u00f3n de ventas y el acercamiento al cliente. La plataforma <strong>PRESTIGEempresa<\/strong> integra los medios cl\u00e1sicos y digitales y permite una comunicaci\u00f3n espec\u00edfica y multimedia en el punto de venta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Acerca de Online Software AG<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Heidelberg lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en tiendas y, con m\u00e1s de 65.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en tiendas y la promoci\u00f3n de ventas. Con el software <strong>PRESTIGEempresa<\/strong> el software en l\u00ednea ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta, que incluye medios cl\u00e1sicos y medios de salida digitales.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-d21d8400 wp-block-group-is-layout-grid\">\n<p class=\"wp-container-content-f3db1ecf wp-block-paragraph\"><strong>Para m\u00e1s informaci\u00f3n:<\/strong><br>Software AG en l\u00ednea<br>Galileistrasse 1<br>69115 Heidelberg, Alemania<br>info@online-software-ag.de<br>www.online-software-ag.de<\/p>\n\n\n\n<p class=\"wp-container-content-2027fe46 wp-block-paragraph\"><br>Sandy Heinzmann<br>Jefe de Marketing<br>T. +49 06221 40508-682<br>M. +49 151 1500 9975<br>sandy.heinzmann@online-software-ag.de<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"400\" data-id=\"73733\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia.png\" alt=\"\" class=\"wp-image-73733\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia.png 800w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia-300x150.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia-768x384.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/12\/BVDW_RetailMedia-18x9.png 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Heidelberg, 09. Dezember 2024 +++ Die Online Software AG, f\u00fchrender Anbieter von Softwarel\u00f6sungen f\u00fcr die medien\u00fcbergreifende Kommunikation am Point of Sale (POS), ist nun offizielles Mitglied im Bundesverband Digitale Wirtschaft [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":75650,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-75647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Software AG tritt dem Bundesverband Digitale Wirtschaft (BVDW) bei - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. 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