{"id":7625,"date":"2018-06-15T15:24:13","date_gmt":"2018-06-15T13:24:13","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/?p=7625"},"modified":"2024-11-11T08:06:00","modified_gmt":"2024-11-11T07:06:00","slug":"online-software-ag-recibe-el-premio-de-honor-de-popai","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/online-software-ag-gewinnt-ehrenpreis-von-popai\/","title":{"rendered":"Online Software AG gana el premio de honor de POPAI"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>POPAI D-A-CH premi\u00f3 el software PRESTIGEenterprise de Online Software AG como la \"Mejor soluci\u00f3n digital\" para el sector minorista.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAI-Award-Gala-Gruppenbild-Best-Digital.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"501\" height=\"411\" data-id=\"70602\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAI-Award-Gala-Gruppenbild-Best-Digital.jpg\" alt=\"\" class=\"wp-image-70602\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAI-Award-Gala-Gruppenbild-Best-Digital.jpg 501w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAI-Award-Gala-Gruppenbild-Best-Digital-300x246.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAI-Award-Gala-Gruppenbild-Best-Digital-15x12.jpg 15w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAIaward2018.jpg\"><img decoding=\"async\" width=\"502\" height=\"335\" data-id=\"70603\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAIaward2018.jpg\" alt=\"\" class=\"wp-image-70603\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAIaward2018.jpg 502w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAIaward2018-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/06\/OnlineSoftwareAG_POPAIaward2018-18x12.jpg 18w\" sizes=\"(max-width: 502px) 100vw, 502px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Weinheim, 15 de junio de 2018 +++<\/strong> En una gala festiva celebrada en Fr\u00e1ncfort con m\u00e1s de 100 invitados, Online Software AG recibi\u00f3 el premio de honor \"Best Digital\" de la asociaci\u00f3n POPAI por su plataforma de software PRESTIGEenterprise. El jurado independiente de expertos concedi\u00f3 el premio especial por su extraordinaria soluci\u00f3n con el asistente de voz Alexa, que apoya la tendencia hacia la interacci\u00f3n por voz con inteligencia artificial (IA) y la lleva a la tienda para los clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Online Software AG ha adoptado la tendencia de interactuar con los clientes mediante tecnolog\u00edas de voz como Amazon Echo y las ha implementado digitalmente de forma impresionante en el contexto del marketing de sucursales y la comunicaci\u00f3n con los clientes\", explic\u00f3 el Dr. Gerd Wolfram, miembro del jurado, en su elogioso discurso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Estamos encantados de recibir este premio. La creciente complejidad de las relaciones con los clientes plantea a los minoristas numerosos retos nuevos que deben ponerse en pr\u00e1ctica con tiempos de reacci\u00f3n cada vez m\u00e1s cortos. Para facilitar la implantaci\u00f3n de nuevos modelos de acercamiento al cliente, nuestro software PRESTIGEenterprise se basa en una estrategia de plataforma que hace que nuestro software sea especialmente flexible en relaci\u00f3n con el uso de nuevas tecnolog\u00edas digitales para el sector minorista, de modo que las nuevas soluciones puedan implantarse r\u00e1pidamente\", explica J\u00fcrgen Berens von Rautenfeld, CEO de Online Software AG.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los Premios POPAI D-A-CH se entregaron este a\u00f1o por octava vez. Un jurado de 25 expertos de los \u00e1mbitos del marketing, la marca, el comercio minorista, el dise\u00f1o y la educaci\u00f3n seleccion\u00f3 a los ganadores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Acerca de Online Software AG<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG es una innovadora empresa de software especializada en el desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Weinheim an der Bergstra\u00dfe lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en el punto de venta y, con m\u00e1s de 35.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en el punto de venta y la promoci\u00f3n de ventas. Con el software PRESTIGEenterprise, ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta que incluye tanto medios tradicionales como medios de salida digitales. El galardonado software para <a title=\"Soluciones de se\u00f1alizaci\u00f3n digital\" href=\"https:\/\/online-software-ag.com\/es\/soluciones\/senalizacion-digital\/\">Soluciones de se\u00f1alizaci\u00f3n digital<\/a> La base perfecta para conceptos de comunicaci\u00f3n hol\u00edsticos que incluyen carteles y etiquetas, as\u00ed como pantallas de gran formato, videowalls, pantallas de caja y balanza, sistemas de quiosco, estanter\u00edas digitales y etiquetas electr\u00f3nicas para estanter\u00edas (ESL) hasta dispositivos m\u00f3viles como smartphones, tabletas y MDE. M\u00e1s informaci\u00f3n <a title=\"Se\u00f1alizaci\u00f3n digital\" href=\"https:\/\/online-software-ag.com\/es\/soluciones\/senalizacion-digital\/\">Se\u00f1alizaci\u00f3n digital<\/a> experiencia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Para m\u00e1s informaci\u00f3n:<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Software AG en l\u00ednea<br>Bergstrasse 31<br>69469 Weinheim, Alemania<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/es\/\">www.online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Director de Marketing y Comunicaci\u00f3n<br>T. +49 6201 9988-682<br>F. +49 6201 9988-77<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>POPAI D-A-CH zeichnete die Software PRESTIGEenterprise der Online Software AG als \u201eBest Digital\u201c L\u00f6sung f\u00fcr den Handel aus. Weinheim, 15. Juni 2018 +++ Im Rahmen einer festlichen Gala in Frankfurt [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":70816,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-7625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Software AG gewinnt Ehrenpreis von POPAI - Online Software AG<\/title>\n<meta name=\"description\" content=\"Online Software AG erh\u00e4lt POPAI-Preis &quot;Best Digital&quot; f\u00fcr Alexa-Integration in PRESTIGEenterprise-Plattform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/es\/online-software-ag-recibe-el-premio-de-honor-de-popai\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Software AG gewinnt Ehrenpreis von POPAI - 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