{"id":77660,"date":"2026-02-11T11:15:22","date_gmt":"2026-02-11T10:15:22","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=77660"},"modified":"2026-02-12T09:38:20","modified_gmt":"2026-02-12T08:38:20","slug":"online-software-presenta-en-el-foro-shd-2026-soluciones-para-el-comercio-minorista-del-mueble","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/es\/online-software-praesentiert-auf-dem-shd-forum-2026-retail-media-loesungen-fuer-den-moebelhandel\/","title":{"rendered":"Online Software presenta soluciones multimedia para el comercio minorista del mueble en el SHD Forum 2026"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em><em><em>Como socio de soluciones de SHD desde hace muchos a\u00f1os, Online Software presentar\u00e1 en el Foro SHD la interfaz SSP1 de PRESTIGEenterprise, que permite la publicidad program\u00e1tica en tienda en espacios publicitarios digitales del comercio del mueble. &nbsp;<\/em><\/em><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Heidelberg, 11 de febrero de 2026 +++<\/strong> Online Software AG presentar\u00e1 sus soluciones para el sector del mueble en el SHD Forum 2026. Este evento sectorial de dos d\u00edas de duraci\u00f3n tendr\u00e1 lugar los d\u00edas 25 y 26 de febrero de 2026 en el Pyramide Mainz y reunir\u00e1 a visitantes profesionales, responsables de la toma de decisiones y proveedores de tecnolog\u00eda de la industria del mueble y la cocina.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PRESTIGEenterprise, la plataforma modular para dirigirse digitalmente a los clientes en el punto de venta, y la integraci\u00f3n de etiquetas electr\u00f3nicas para estanter\u00edas (ESL) y potentes soportes para el comercio minorista ocupar\u00e1n un lugar central en la feria. PRESTIGEenterprise sincroniza los datos de gesti\u00f3n de mercanc\u00edas con las etiquetas digitales de precios, los expositores y los canales publicitarios, lo que permite una gesti\u00f3n automatizada y multicanal de los precios y las campa\u00f1as. Al mismo tiempo, la funci\u00f3n de medios minoristas crea fuentes adicionales de ingresos: Las campa\u00f1as de los fabricantes se planifican de forma espec\u00edfica, se llevan a cabo y se pueden medir directamente en la tienda de muebles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este a\u00f1o, Online Software tambi\u00e9n presenta la aplicaci\u00f3n para eventos SHD Forum basada en PRESTIGEenterprise. La aplicaci\u00f3n facilita a los visitantes la orientaci\u00f3n, la planificaci\u00f3n de la agenda y el establecimiento de contactos in situ: una prueba pr\u00e1ctica de la flexibilidad de la plataforma PRESTIGEenterprise en la vida real.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La participaci\u00f3n en el SHD Forum 2026 subraya el enfoque estrat\u00e9gico de Online Software AG de seguir profesionalizando los sistemas digitales de punto de venta para minoristas de muebles de tama\u00f1o medio y establecer tecnolog\u00edas preparadas para el futuro para el comercio estacionario.<\/p>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Acerca de Online Software AG<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desarrollo de soluciones para el comercio mayorista y minorista internacional. Esta mediana empresa con sede en Heidelberg lleva m\u00e1s de 25 a\u00f1os apoyando a los minoristas con soluciones de software para la publicidad profesional en tiendas y, con m\u00e1s de 65.000 instalaciones en 35 pa\u00edses, es l\u00edder del mercado en el \u00e1mbito de la comunicaci\u00f3n cross-media en tiendas y la promoci\u00f3n de ventas. Con el software <strong>PRESTIGEempresa<\/strong> el software en l\u00ednea ofrece una plataforma de comunicaci\u00f3n para dirigirse a los clientes en el punto de venta, que incluye medios cl\u00e1sicos y medios de salida digitales.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-d21d8400 wp-block-group-is-layout-grid\">\n<p class=\"wp-container-content-f3db1ecf wp-block-paragraph\"><strong>Para m\u00e1s informaci\u00f3n:<\/strong><br>Software AG en l\u00ednea<br>Galileistrasse 1<br>69115 Heidelberg, Alemania<br>info@online-software-ag.de<br>www.online-software-ag.de<\/p>\n\n\n\n<p class=\"wp-container-content-2027fe46 wp-block-paragraph\"><br>Sandy Heinzmann<br>Jefe de Marketing<br>T. +49 06221 40508-682<br>M. +49 151 1500 9975<br>sandy.heinzmann@online-software-ag.de<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Als langj\u00e4hriger L\u00f6sungspartner von SHD stellt Online Software auf dem SHD Forum die SSP1-Schnittstelle in PRESTIGEenterprise vor, die programmatische Instore-Werbung auf digitalen Werbefl\u00e4chen im M\u00f6belhandel erm\u00f6glicht. &nbsp; Heidelberg, 11. Februar [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":77669,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58],"tags":[],"class_list":["post-77660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Software pr\u00e4sentiert auf dem SHD Forum 2026 Retail Media-L\u00f6sungen f\u00fcr den M\u00f6belhandel - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. 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