{"id":78264,"date":"2026-05-21T17:30:41","date_gmt":"2026-05-21T15:30:41","guid":{"rendered":"https:\/\/online-software-ag.com\/?page_id=78264"},"modified":"2026-06-25T12:34:22","modified_gmt":"2026-06-25T10:34:22","slug":"promotion-a-la-reception-des-emballages-vides","status":"publish","type":"page","link":"https:\/\/online-software-ag.com\/fr\/loesungen\/promotion-an-der-leergutrucknahme\/","title":{"rendered":"Promotion \u00e0 la reprise des emballages vides"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"78264\" class=\"elementor elementor-78264\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d5d6852 elementor-section-content-space-between wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"d5d6852\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2bcbe04\" data-id=\"2bcbe04\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f97f27 elementor-widget elementor-widget-heading\" data-id=\"9f97f27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Simple et efficace. Efficacement, de mani\u00e8re efficace. Se faire remarquer. PRESTIGE<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed130cf elementor-widget elementor-widget-heading\" data-id=\"ed130cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">L'automate de reprise des emballages vides comme <br>Booster de chiffre d'affaires<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b9988b elementor-widget elementor-widget-naylabutton\" data-id=\"8b9988b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button fill icon-right  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/contact\/\">Demander maintenant<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa8ed4a wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"fa8ed4a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0fda406\" data-id=\"0fda406\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0fb7b3a elementor-widget elementor-widget-text-editor\" data-id=\"0fb7b3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les automates de reprise des emballages vides font d\u00e9sormais partie des points de service les plus fr\u00e9quent\u00e9s dans les supermarch\u00e9s et les filiales de boissons. La r\u00e9cup\u00e9ration des emballages vides est une routine et c'est pr\u00e9cis\u00e9ment l\u00e0 que r\u00e9side le potentiel : l\u00e0 o\u00f9 les clients se tiennent, attendent et interagissent, l'attention se cr\u00e9e. Ces quelques minutes pass\u00e9es devant le distributeur constituent une surface de contact importante - avec une port\u00e9e \u00e9norme, un groupe cible clair et un effet mesurable. Dans le commerce, chaque contact visuel compte. Proposer du divertissement, des informations ou des incitations \u00e0 ce moment-l\u00e0, c'est prolonger le parcours du client - et augmenter le chiffre d'affaires.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9aa9760 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"9aa9760\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0267bf7\" data-id=\"0267bf7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee69966 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"ee69966\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Quelle est la publicit\u00e9 la plus efficace sur les distributeurs automatiques d'emballages vides ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff2b7c2 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"ff2b7c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9cran grand format suppl\u00e9mentaire vs. \u00e9cran int\u00e9gr\u00e9<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39e0c89 elementor-widget elementor-widget-text-editor\" data-id=\"39e0c89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les pr\u00e9sentoirs int\u00e9gr\u00e9s sont proches des clients, mais souvent tr\u00e8s petits. Ils n'offrent donc que des possibilit\u00e9s limit\u00e9es pour s'adresser aux clients.<\/p><p>Un \u00e9cran grand format peut \u00eatre install\u00e9 \u00e0 c\u00f4t\u00e9 ou au-dessus du distributeur automatique d'emballages vides et attire l'attention de loin. Les clients voient le contenu avant m\u00eame de commencer \u00e0 rendre le produit. Cela cr\u00e9e une port\u00e9e, une visibilit\u00e9 et une pr\u00e9sence de la marque - bien au-del\u00e0 de l'utilisateur r\u00e9el du distributeur.<\/p><p>Cet espace est id\u00e9al pour le storytelling \u00e9motionnel, la publicit\u00e9 d'image et les campagnes saisonni\u00e8res. Les images anim\u00e9es, les messages de marque forts et les promotions en grand format se m\u00e9morisent mieux que les messages courts sur les petits \u00e9crans. Le grand \u00e9cran agit comme une affiche num\u00e9rique avec un fort rayonnement et une reconnaissance sur le point de vente.<\/p><p>Techniquement, la solution est plus facile \u00e0 mettre en \u0153uvre et \u00e0 contr\u00f4ler de mani\u00e8re centralis\u00e9e. Elle peut \u00eatre int\u00e9gr\u00e9e dans les syst\u00e8mes d'affichage num\u00e9rique existants sans avoir \u00e0 intervenir dans le logiciel du distributeur. La maintenance et l'\u00e9change de contenus ne sont pas compliqu\u00e9s, et l'\u00e9chelle peut \u00eatre rapidement atteinte dans de nombreux magasins.<\/p><p>L'\u00e9cran int\u00e9gr\u00e9 offre proximit\u00e9 et interaction - tandis que l'\u00e9cran g\u00e9ant offre port\u00e9e, interaction et visibilit\u00e9 maximale. Si l'on veut attirer l'attention dans toute la zone de retour, on mise sur l'\u00e9cran grand format comme point de contact fort et \u00e9motionnel sur le march\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-102540c wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"102540c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-76cc076\" data-id=\"76cc076\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6a00cc1 wrapper-fuller elementor-section-full_width section-normal elementor-section-height-default elementor-section-height-default default\" data-id=\"6a00cc1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-81ac553\" data-id=\"81ac553\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42af95a elementor-widget elementor-widget-image\" data-id=\"42af95a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1-1024x576.png\" class=\"attachment-large size-large wp-image-78275\" alt=\"\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1-1024x576.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1-300x169.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1-768x432.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Oma_KI-generiert-1.png 1327w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cddfe52 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"cddfe52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-hand-point-right\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M512 199.652c0 23.625-20.65 43.826-44.8 43.826h-99.851c16.34 17.048 18.346 49.766-6.299 70.944 14.288 22.829 2.147 53.017-16.45 62.315C353.574 425.878 322.654 448 272 448c-2.746 0-13.276-.203-16-.195-61.971.168-76.894-31.065-123.731-38.315C120.596 407.683 112 397.599 112 385.786V214.261l.002-.001c.011-18.366 10.607-35.889 28.464-43.845 28.886-12.994 95.413-49.038 107.534-77.323 7.797-18.194 21.384-29.084 40-29.092 34.222-.014 57.752 35.098 44.119 66.908-3.583 8.359-8.312 16.67-14.153 24.918H467.2c23.45 0 44.8 20.543 44.8 43.826zM96 200v192c0 13.255-10.745 24-24 24H24c-13.255 0-24-10.745-24-24V200c0-13.255 10.745-24 24-24h48c13.255 0 24 10.745 24 24zM68 368c0-11.046-8.954-20-20-20s-20 8.954-20 20 8.954 20 20 20 20-8.954 20-20z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8970275 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"8970275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Promotion sur un \u00e9cran grand format s\u00e9par\u00e9 <br>\u00e0 c\u00f4t\u00e9 du distributeur de bouteilles vides<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c24c148 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"c24c148\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"text-p  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\" data-pin=\"false\"> - Offres de produits  <br> <br>\n\n- Vid\u00e9os d'image, comme les spots de d\u00e9veloppement durable, les spots de sponsoring r\u00e9gionaux<br> <br>\n\n- Promotion crois\u00e9e, par exemple pour de nouvelles boissons ou des campagnes sur les emballages r\u00e9utilisables<br> <br>\n\n- Messages de marque, par exemple campagnes saisonni\u00e8res  <br> <br>\n\n- Campagnes Retail Media financ\u00e9es par l'industrie <br> <br>\n\n-communication de campagnes de dons : Les clients peuvent faire des dons de consigne pour des projets d'utilit\u00e9 publique.\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ab84f4d\" data-id=\"ab84f4d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64c5aea elementor-widget elementor-widget-image\" data-id=\"64c5aea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1195\" height=\"672\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1.png\" class=\"attachment-full size-full wp-image-78276\" alt=\"\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1.png 1195w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1-300x169.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1-1024x576.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1-768x432.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_3Jugendliche_KI-generiert_klein-1-18x10.png 18w\" sizes=\"(max-width: 1195px) 100vw, 1195px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5544ea6 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5544ea6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-hand-point-right\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M512 199.652c0 23.625-20.65 43.826-44.8 43.826h-99.851c16.34 17.048 18.346 49.766-6.299 70.944 14.288 22.829 2.147 53.017-16.45 62.315C353.574 425.878 322.654 448 272 448c-2.746 0-13.276-.203-16-.195-61.971.168-76.894-31.065-123.731-38.315C120.596 407.683 112 397.599 112 385.786V214.261l.002-.001c.011-18.366 10.607-35.889 28.464-43.845 28.886-12.994 95.413-49.038 107.534-77.323 7.797-18.194 21.384-29.084 40-29.092 34.222-.014 57.752 35.098 44.119 66.908-3.583 8.359-8.312 16.67-14.153 24.918H467.2c23.45 0 44.8 20.543 44.8 43.826zM96 200v192c0 13.255-10.745 24-24 24H24c-13.255 0-24-10.745-24-24V200c0-13.255 10.745-24 24-24h48c13.255 0 24 10.745 24 24zM68 368c0-11.046-8.954-20-20-20s-20 8.954-20 20 8.954 20 20 20 20-8.954 20-20z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3bef2d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"c3bef2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Promotion sur int\u00e9gr\u00e9 <br>\u00c9cran dans le distributeur d'emballages vides <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0854a10 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"0854a10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"text-h6  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\" data-pin=\"false\"> - Int\u00e9gration de la fid\u00e9lisation : collecte de points de fid\u00e9lit\u00e9 avec connexion aux cartes de fid\u00e9lit\u00e9 ou aux applications de vente au d\u00e9tail pour les points bonus. <br> <br>\n\n- Les jeux-concours : Les codes QR ou les interactions tactiles directement sur le distributeur activent une participation ludique. (Impression du ticket avec le code ou via l'application)<br> <br>\n\n- Coupons et remises : imprimer des offres personnalis\u00e9es ou les mettre \u00e0 disposition sous forme num\u00e9rique directement apr\u00e8s le retour.\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-925c26a wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"925c26a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3b94fb\" data-id=\"e3b94fb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3094aa7 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"3094aa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un contenu qui fait effet !<br>Cette promotion est adapt\u00e9e aux distributeurs automatiques d'emballages vides<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-95b79e0 wrapper-fuller section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"95b79e0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-bdd5281\" data-id=\"bdd5281\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f98a973 elementor-widget elementor-widget-heading\" data-id=\"f98a973\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Campagnes m\u00e9dias de d\u00e9tail<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97f7f10 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"97f7f10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"> La reprise des emballages vides dans le cadre de l'attribution des campagnes m\u00e9dias de d\u00e9tail<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ab0833 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"8ab0833\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text wordsUp fade text-p  false\" data-stagger=\"0.02\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> Retail Media conna\u00eet une forte croissance - et chaque nouvelle surface compte. Gr\u00e2ce \u00e0 la connexion num\u00e9rique et \u00e0 la commande programmatique, les distributeurs automatiques de bouteilles vides deviennent des surfaces de r\u00e9servation pour Retail Media. Les annonces publicitaires, les codes promotionnels et m\u00eame le sponsoring de campagnes r\u00e9ussies sur les emballages r\u00e9utilisables sont centralis\u00e9s et conformes \u00e0 la marque sur tous les points de contact. Pour le commer\u00e7ant, de nouvelles sources de revenus s'offrent \u00e0 lui et pour le marketing, un pr\u00e9cieux flux de donn\u00e9es analytiques - le retour des emballages vides devient une v\u00e9ritable surface de performance et un moteur d'innovation dans le commerce stationnaire.  <br> <br>\n\nL'automate de retour offre aux marques une surface publicitaire tr\u00e8s fr\u00e9quent\u00e9e, bas\u00e9e sur des donn\u00e9es, qui contribue de mani\u00e8re mesurable \u00e0 la conversion. Les commandes centrales de campagnes int\u00e8grent les automates de retour dans les r\u00e9seaux de m\u00e9dias de d\u00e9tail existants. Le retour des emballages vides devient ainsi un \u00e9l\u00e9ment fixe de la communication publicitaire sur le point de vente. <br> <br>\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22fe240 elementor-widget elementor-widget-naylabutton\" data-id=\"22fe240\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/retail-media\/\">vers nos solutions Retail Media<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-824ee45\" data-id=\"824ee45\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bfd99b elementor-widget elementor-widget-naylasingleimage\" data-id=\"7bfd99b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylasingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"single-image align-left  has-anim-image slideUp  cursor-default\" data-duration=\"0.5\" data-delay=\"0\" data-scrub=\"true\" data-pin=\"false\" data-block-color=\"\" data-anim-out=\"\" data-image-scale=\"false\" >\n\n\n    <img decoding=\"async\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/KI-ChatGPT-Online-Software-AG_Promotion-am-Leergutautomat_Jugendliche_RedBull.png\">\n    \n    \n\n<\/div>\n            \n            \n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-a49ae58 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"a49ae58\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2d7d4eb wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"2d7d4eb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-47033c9 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"47033c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-6f0b20d\" data-id=\"6f0b20d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6770d42 elementor-widget elementor-widget-heading\" data-id=\"6770d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Offres de produits<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb72e0f elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"bb72e0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Publicit\u00e9 par prospectus &amp; actions<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b292dd elementor-widget elementor-widget-naylatextwrapper\" data-id=\"5b292dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text wordsUp fade text-p  false\" data-stagger=\"0.02\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> Les distributeurs automatiques offrent aux d\u00e9taillants la possibilit\u00e9 de g\u00e9n\u00e9rer non seulement de l'attention, mais aussi des ventes gr\u00e2ce \u00e0 la visibilit\u00e9 et au divertissement directement au point de contact. Faites de la publicit\u00e9 l\u00e0 o\u00f9 de nombreux clients sont assur\u00e9s de s'attarder un moment - le taux d'interaction est au top, le taux d'ouverture de l'espace publicitaire est en fait de 100%. Vous transformez ainsi votre collecte d'emballages vides en un canal rentable pour la publicit\u00e9 de marque et commerciale.<br> <br><\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52e115a elementor-widget elementor-widget-naylabutton\" data-id=\"52e115a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/solutions\/signaletique-numerique\/\">vers nos solutions d'affichage dynamique<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d9b993a\" data-id=\"d9b993a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a399ba5 elementor-widget elementor-widget-naylasingleimage\" data-id=\"a399ba5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylasingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"single-image align-left  has-anim-image slideUp  cursor-default\" data-duration=\"0.5\" data-delay=\"0\" data-scrub=\"true\" data-pin=\"false\" data-block-color=\"\" data-anim-out=\"\" data-image-scale=\"false\" >\n\n\n    <img decoding=\"async\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Getraenkemarkt_SchluckSpecht_Niedernhausen-16-scaled-e1731050364803-1024x682-1.webp\">\n    \n    \n\n<\/div>\n            \n            \n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c3e1600 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"c3e1600\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff484e0\" data-id=\"ff484e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-81e9534 wrapper-fuller section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"81e9534\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-e3691bc\" data-id=\"e3691bc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2c0168 elementor-widget elementor-widget-heading\" data-id=\"a2c0168\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Promotion de l'image<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-046d378 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"046d378\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Du grand cin\u00e9ma pour votre marque - publicit\u00e9 d'image au point de vente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae3b6d9 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"ae3b6d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text wordsUp fade text-p  false\" data-stagger=\"0.02\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> L'\u00e9cran num\u00e9rique est votre sc\u00e8ne la plus puissante directement sur le distributeur de bouteilles vides. Communiquez les services que vous proposez, comme le service de livraison ou le click &amp; collect. <br> <br>\n\nMontrez d'o\u00f9 viennent vos vins, bi\u00e8res et eaux min\u00e9rales - faites le portrait de brasseries, viticulteurs et sources r\u00e9gionaux. Ajoutez des moments de plaisir, des accords alimentaires et des recommandations saisonni\u00e8res. <br> <br>\n\nCommuniquez votre engagement dans le club de handball local ou d'autres projets de sponsoring r\u00e9gionaux. Un contenu authentique cr\u00e9e la confiance, renforce votre marque et fait du shopping une exp\u00e9rience agr\u00e9able. <br> <br>\n\nCommunication de sponsoring \u00e0 l'\u00e9cran<br>\n  - Partenariat associatif : Visualiser avec un logo et une image <br>\n - Informations sur les jours de match : \u201eCe soir, le HSG joue - on croise les doigts !\" <br>\n  - Emotionnalisation : photos d'\u00e9quipe, c\u00e9l\u00e9bration des buts, pr\u00e9sentation de l'\u00e9quipe <br>\n  - Promotion crois\u00e9e : action de r\u00e9duction le jour du match pour les membres de l'association <br>\n  - Identit\u00e9 locale : le sponsoring, preuve d'un v\u00e9ritable enracinement dans la r\u00e9gion <br> <br> <br>\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d877d85 elementor-widget elementor-widget-naylabutton\" data-id=\"d877d85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/retail-media\/\">vers nos solutions Retail Media<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4fd4ded\" data-id=\"4fd4ded\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ff5ff0 elementor-widget elementor-widget-naylasingleimage\" data-id=\"0ff5ff0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylasingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"single-image align-left  has-anim-image slideUp  cursor-default\" data-duration=\"0.5\" data-delay=\"0\" data-scrub=\"true\" data-pin=\"false\" data-block-color=\"\" data-anim-out=\"\" data-image-scale=\"false\" >\n\n\n    <img decoding=\"async\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Edeka.jpeg\">\n    \n    \n\n<\/div>\n            \n            \n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1966d98 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"1966d98\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d80b11 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"3d80b11\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df38ffe\" data-id=\"df38ffe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-552e936 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"552e936\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-58a7ca0 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"58a7ca0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-41ef1e1\" data-id=\"41ef1e1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-93e2d4f elementor-widget elementor-widget-heading\" data-id=\"93e2d4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Comment bien concevoir la publicit\u00e9 pour les boissons au point de vente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ab02ea elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"9ab02ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"> Exigences l\u00e9gales - \u00e9l\u00e9ments de design efficaces <br> <br> \n\nINFORMATIONS OBLIGATOIRES<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d999750 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"d999750\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text wordsUp fade text-h6  false\" data-stagger=\"0.02\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> 1. d\u00e9nomination de vente\n\u2192 De quoi s'agit-il exactement ? (p. ex. \u201ejus d'orange\u201c, \u201eeau min\u00e9rale gazeuse\u201c, \u201eboisson rafra\u00eechissante au go\u00fbt de citron\u201c) <br> <br> \n\n2. liste des ingr\u00e9dients <br> \n\u2192 Tous les ingr\u00e9dients par ordre de poids d\u00e9croissant. <br> \n\u2192 Les additifs doivent \u00eatre clairement nomm\u00e9s (p. ex. \u201eavec colorant\u201c, \u201eavec \u00e9dulcorant\u201c). <br> <br> \n\n3. allerg\u00e8nes <br> \n\u2192 Doivent \u00eatre clairement mis en \u00e9vidence (par exemple, en gras ou en majuscules).<br> <br> \n\n4. quantit\u00e9 nette<br> \n\u2192 par exemple \u201e0,5 l\u201c, \u201e1 l\u201c, \u201e330 ml\u201c. <br> <br> \n\n5. la date de durabilit\u00e9 minimale (DDM) <br>\n\u2192 \u201eA consommer de pr\u00e9f\u00e9rence avant le ...\u201c ou, pour les produits \u00e0 dur\u00e9e de conservation tr\u00e8s courte, \u201eA consommer avant le ...\u201c. <br> <br> \n\n6) le nom et l'adresse de l'exploitant du secteur alimentaire <br> \n\u2192 fabricant, embouteilleur ou importateur \u00e9tabli dans l'UE. <br> <br> \n7. le num\u00e9ro de lot (identification du lot) <br> \n\u2192 Sert \u00e0 la tra\u00e7abilit\u00e9.<br> <br>  \n8. tableau des valeurs nutritives<br> \n\u2192 Pour 100 ml : valeur \u00e9nerg\u00e9tique, graisse, acides gras satur\u00e9s, glucides, sucre, prot\u00e9ines, sel. <br> <br> \n\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36d9dbe elementor-widget elementor-widget-naylabutton\" data-id=\"36d9dbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/solutions\/mobile\/\">vers notre kit d'application<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-35da3d7\" data-id=\"35da3d7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e79783 elementor-widget elementor-widget-naylasingleimage\" data-id=\"7e79783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylasingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"single-image align-left  has-anim-image slideUp  cursor-default\" data-duration=\"0.5\" data-delay=\"0\" data-scrub=\"true\" data-pin=\"false\" data-block-color=\"\" data-anim-out=\"\" data-image-scale=\"false\" >\n\n\n    <img decoding=\"async\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/PRESTIGEenterprise-Getraenke-Plakat_Wasserkasten.jpg\">\n    \n    \n\n<\/div>\n            \n            \n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-663869b wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"663869b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0aafdbd\" data-id=\"0aafdbd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21664a6 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"21664a6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-46771e9 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"46771e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ddf5452\" data-id=\"ddf5452\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-c6bbc67 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"c6bbc67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1465f41\" data-id=\"1465f41\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a55a124 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"a55a124\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">INFORMATIONS OBLIGATOIRES SUPPL\u00c9MENTAIRES <br>  (en fonction du type de boisson)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8055209 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"8055209\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text wordsUp fade text-h6  false\" data-stagger=\"0.02\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> - Boissons alcoolis\u00e9es (&gt;1,2 vol.-%)<br>\n\u2192 titre alcoom\u00e9trique volumique : \u201eAlk. 5,0 % vol\u201c. <br><br>\n- Boissons contenant de la caf\u00e9ine <br>\n\u2192 Avertissement : \u201eTeneur \u00e9lev\u00e9e en caf\u00e9ine. D\u00e9conseill\u00e9 aux enfants et aux femmes enceintes ou allaitantes\u201c.\u201c<br><br>\n- Boissons avec \u00e9dulcorants <br>\n\u2192 Remarque : \u201eAvec \u00e9dulcorants\u201c ou \u201eContient une source de ph\u00e9nylalanine\u201c (pour l'aspartame).<br><br>\n- Jus de fruits, nectars, boissons rafra\u00eechissantes <br>\n\u2192 teneur minimale en fruits (par exemple \u201eteneur en fruits : 10 %\u201c). <br> <br>\n- Eau min\u00e9rale <br>\n\u2192 D\u00e9signation reconnue de la source, valeurs d'analyse, lieu de la source, le cas \u00e9ch\u00e9ant \u201egaz\u00e9ifi\u00e9e\u201c. <br><br>\n\nOPTIONNEL (tout \u00e0 fait courant dans les supermarch\u00e9s)<br>\n- Indication de l'origine (p. ex. \u201eFabriqu\u00e9 en Allemagne\u201c) <br>\n- des consignes de recyclage ou des symboles de consigne <br>\n- Textes marketing, slogans, propositions de service <br> <br>\n\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec56b56 elementor-widget elementor-widget-naylabutton\" data-id=\"ec56b56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-left  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/logiciel\/gestion-des-modeles\/\">En savoir plus sur les mod\u00e8les<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-34718cb\" data-id=\"34718cb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7031eb5 elementor-widget__width-initial elementor-widget elementor-widget-naylasingleimage\" data-id=\"7031eb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylasingleimage.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<div class=\"single-image align-left  has-anim-image slideUp  cursor-default\" data-duration=\"0.5\" data-delay=\"0\" data-scrub=\"true\" data-pin=\"false\" data-block-color=\"\" data-anim-out=\"\" data-image-scale=\"false\" >\n\n\n    <img decoding=\"async\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/LEH_A4_Getraenke_Hoch-final-EN_05_Schreckenskammer-Bier-Alkoholfrei.jpg\">\n    \n    \n\n<\/div>\n            \n            \n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1297801 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"1297801\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8d55733\" data-id=\"8d55733\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e83d40 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-naylatextwrapper\" data-id=\"9e83d40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text charsUp  text-h4  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> Nos conseils :\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50c1cc8 elementor-widget elementor-widget-naylatextwrapper\" data-id=\"50c1cc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"has-anim-text charsUp  text-h4  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"true\" data-pin=\"false\"> Le savoir-faire ? WOW ! <\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a16b60d\" data-id=\"a16b60d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-def8582 elementor-widget elementor-widget-text-editor\" data-id=\"def8582\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Avec nos conseils sur place, nous vous offrons quelque chose de particulier : 30 ans d'exp\u00e9rience concentr\u00e9e dans le domaine du marketing en magasin. En bref : un savoir-faire avec un v\u00e9ritable effet WOW. Car vous d\u00e9couvrirez comment tirer le meilleur parti de vos technologies de point de vente gr\u00e2ce \u00e0 nos solutions de point de vente - et comment vous simplifier sensiblement la vie.<\/p><p>Et clairement : nous ne savons pas tout - mais nous savons exactement qui nous pouvons faire venir pour r\u00e9pondre \u00e0 chaque question. Cela est possible gr\u00e2ce \u00e0 notre r\u00e9seau de partenaires exp\u00e9riment\u00e9s dans le domaine du mat\u00e9riel informatique. De Canon \u00e0 LG, en passant par SAMSUNG et SAP. Voil\u00e0 comment fonctionne le conseil.<\/p><p>Voil\u00e0 comment fonctionne le WOW. Dans ce sens : quand est-ce qu'on commence ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1bebff elementor-widget elementor-widget-naylabutton\" data-id=\"d1bebff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylabutton.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n<!--  Button -->\n<div class=\"nayla-button underline icon-right  cursor-default\" >\n\n    <span class=\"left-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n    <a target=\"_self\" href=\"https:\/\/online-software-ag.com\/fr\/contact\/\">Lancer la r\u00e9volution des points de vente d\u00e8s maintenant<\/a>\n\n    <span class=\"right-icon\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n<\/div>\n<!--\/ Button -->\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-074cf5a elementor-reverse-tablet elementor-reverse-mobile wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"074cf5a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d09b5ec\" data-id=\"d09b5ec\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fd513d8 wrapper-wide section-normal elementor-section-boxed elementor-section-height-default elementor-section-height-default default\" data-id=\"fd513d8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-3acd4ac\" data-id=\"3acd4ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-13d6683 elementor-widget-tablet__width-inherit elementor-widget elementor-widget-heading\" data-id=\"13d6683\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Questions fr\u00e9quentes sur<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c937 elementor-widget-tablet__width-inherit switch-dark elementor-widget elementor-widget-heading\" data-id=\"a68c937\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Promotion \u00e0 l'automate de reprise des emballages vides <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a90f2f9 elementor-widget elementor-widget-naylaaccordion\" data-id=\"a90f2f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylaaccordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class='nayla-accordion  icons-left'>\n    <ul class='accordion-wrap'>\n                <li class=\"accordion-item\">\n\n            <div class=\"accordion-title\">\n\n                \n                <span class=\"accordion-toggle toggle-left\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n                \n                <span class=\"\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\">Qu'est-ce qu'un syst\u00e8me de reprise des emballages vides et pourquoi a-t-il un potentiel marketing ? <\/span>\n\n                            <\/div>\n\n            <div class=\"accordion-content\">Un syst\u00e8me de r\u00e9cup\u00e9ration des emballages vides reconna\u00eet et trie les bouteilles consign\u00e9es, \u00e9met des tickets et est coupl\u00e9 au syst\u00e8me de caisse. Les syst\u00e8mes modernes disposent en outre d'\u00e9crans num\u00e9riques ou de modules de contenu qui peuvent \u00eatre lus de mani\u00e8re centralis\u00e9e. <br \/>\n\nAinsi, une infrastructure technique devient un point de contact m\u00e9dia retail. L'automate de retrait fait partie du r\u00e9seau de communication du magasin, \u00e0 l'instar des terminaux de self-checkout ou des \u00e9crans d'affichage num\u00e9rique.<\/div>\n\n        <\/li>\n\n                <li class=\"accordion-item\">\n\n            <div class=\"accordion-title\">\n\n                \n                <span class=\"accordion-toggle toggle-left\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n                \n                <span class=\"\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\">Quels sont les messages publicitaires adapt\u00e9s aux distributeurs automatiques de bouteilles vides ?<\/span>\n\n                            <\/div>\n\n            <div class=\"accordion-content\">Les promotions classiques se terminent g\u00e9n\u00e9ralement dans les rayons. Les clients sont actifs, attentifs et impliqu\u00e9s \u00e9motionnellement (\u201eJe r\u00e9cup\u00e8re ma consigne\u201c). <br \/>\n\nDes \u00e9l\u00e9ments de divertissement, comme par exemple de courts spots publicitaires divertissants, des jeux-concours ou des actions de dons - prolongent ce moment et associent la durabilit\u00e9 \u00e0 l'exp\u00e9rience de la marque. \u00catre visible ici permet de charger positivement sa marque, de g\u00e9n\u00e9rer des achats impulsifs et de stimuler les ventes au point de vente. <br \/>\n\nMais ce point de contact offre bien plus aux commer\u00e7ants. Les clients peuvent y faire la promotion d'\u00e9v\u00e9nements et d'offres d'emploi, et les services clients peuvent y \u00eatre communiqu\u00e9s.  <br \/>\n\nFid\u00e8le \u00e0 la devise \u201eFais le bien et parles-en\", le distributeur de bouteilles vides est l'endroit id\u00e9al pour mettre en avant ses engagements b\u00e9n\u00e9voles et ses projets de sponsoring. <br \/>\n\nIl suffit de faire quelque chose pour soigner son image !<\/div>\n\n        <\/li>\n\n                <li class=\"accordion-item\">\n\n            <div class=\"accordion-title\">\n\n                \n                <span class=\"accordion-toggle toggle-left\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n                \n                <span class=\"\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\"> Comment int\u00e9grer les \u00e9crans des distributeurs automatiques de boissons dans les syst\u00e8mes existants ?<\/span>\n\n                            <\/div>\n\n            <div class=\"accordion-content\">Pour le service informatique, il est essentiel de savoir comment le mat\u00e9riel de reprise s'int\u00e8gre dans l'infrastructure existante et si un logiciel suppl\u00e9mentaire est n\u00e9cessaire. Les commer\u00e7ants qui g\u00e8rent d\u00e9j\u00e0 leur communication tarifaire et publicitaire \u00e0 l'aide d'un outil logiciel professionnel peuvent g\u00e9n\u00e9ralement ajouter sans probl\u00e8me des \u00e9crans suppl\u00e9mentaires dans la zone des automates de retour des emballages vides et des \u00e9crans int\u00e9gr\u00e9s comme support de sortie. Une plateforme logicielle bien \u00e9tablie dans le commerce est par exemple PRESTIGEenterprise.<\/div>\n\n        <\/li>\n\n                <li class=\"accordion-item\">\n\n            <div class=\"accordion-title\">\n\n                \n                <span class=\"accordion-toggle toggle-left\"><i aria-hidden=\"true\" class=\"material-icons md-arrow_outward\" data-md-icon=\"arrow_outward\"><\/i><\/span>\n\n                \n                <span class=\"\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\">Existe-t-il des exigences l\u00e9gales en mati\u00e8re de publicit\u00e9 pour les boissons ?<\/span>\n\n                            <\/div>\n\n            <div class=\"accordion-content\">La publicit\u00e9 sur les distributeurs automatiques est soumise \u00e0 des prescriptions l\u00e9gales et devrait en outre s'orienter vers des aspects de neuromarketing. Ces derniers influencent g\u00e9n\u00e9ralement les d\u00e9cisions d'achat de mani\u00e8re subconsciente, et suivent de mani\u00e8re optimale les directives de l'identit\u00e9 visuelle.\n\nLes informations obligatoires (qui doivent toujours y figurer) pour les boissons vendues au supermarch\u00e9 comprennent le nom, les ingr\u00e9dients, les allerg\u00e8nes, la quantit\u00e9 nette, la date limite de consommation, le fabricant\/l'adresse, le num\u00e9ro de lot et les valeurs nutritives. Selon la boisson, le cas \u00e9ch\u00e9ant, la teneur en alcool, l'avertissement sur la caf\u00e9ine, l'indication des \u00e9dulcorants, la teneur en fruits ou les informations sur l'eau min\u00e9rale. En option : origine, consigne\/recyclage, textes marketing.<\/div>\n\n        <\/li>\n\n        \n    <\/ul>\n<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf51b7b elementor-widget elementor-widget-naylatextwrapper\" data-id=\"bf51b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"naylatextwrapper.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\n\n<div class=\"text-wrapper no-margin\">\n\n    <p class=\"text-p  false\" data-stagger=\"0.1\" data-duration=\"1.5\"data-delay=\"0\"data-scrub=\"false\" data-pin=\"false\"> D\u00e9couvrez avec  <span style=\"color: #A2C617\"> Signalisation num\u00e9rique<\/span>\n l'avenir de la communication visuelle et d\u00e9couvrez comment nos solutions sur mesure vous permettent de diffuser votre message dans le monde entier. Contactez-nous pour un conseil complet ou une d\u00e9mo gratuite !\n\n<\/p>\n\n\n<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Einfach. Wirksam. Auffallen. PRESTIGE Der Leergutr\u00fccknahmeautomat als Umsatz-Booster Jetzt anfragen Leergutr\u00fccknahmeautomaten z\u00e4hlen mittlerweile zu den meistbesuchten Servicestellen in Superm\u00e4rkten und Getr\u00e4nkefilialen. Leergutr\u00fccknahme ist Routine und genau hier liegt Potenzial: Wo [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":78267,"parent":11628,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-78264","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Promotion an der Leergutr\u00fccknahme<\/title>\n<meta name=\"description\" content=\"Handzettelwerbung oder bezahlte Retail Media Kampagne. Gro\u00dfformatbildschirm oder integrierter Screen \u2013 so wirkt Werbung am Leergutr\u00fccknahmeautomaten \u25ba Jetzt informieren!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/fr\/solutions\/promotion-a-la-reception-des-emballages-vides\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promotion an der Leergutr\u00fccknahme\" \/>\n<meta property=\"og:description\" content=\"Handzettelwerbung oder bezahlte Retail Media Kampagne. Gro\u00dfformatbildschirm oder integrierter Screen \u2013 so wirkt Werbung am Leergutr\u00fccknahmeautomaten \u25ba Jetzt informieren!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/online-software-ag.com\/fr\/solutions\/promotion-a-la-reception-des-emballages-vides\/\" \/>\n<meta property=\"og:site_name\" content=\"Online Software AG\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-25T10:34:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert-1024x559.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"559\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/\",\"name\":\"Promotion an der Leergutr\u00fccknahme\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png\",\"datePublished\":\"2026-05-21T15:30:41+00:00\",\"dateModified\":\"2026-06-25T10:34:22+00:00\",\"description\":\"Handzettelwerbung oder bezahlte Retail Media Kampagne. Gro\u00dfformatbildschirm oder integrierter Screen \u2013 so wirkt Werbung am Leergutr\u00fccknahmeautomaten \u25ba Jetzt informieren!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/#primaryimage\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png\",\"contentUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png\",\"width\":1408,\"height\":768},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/promotion-an-der-leergutrucknahme\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/online-software-ag.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"L\u00f6sungen\",\"item\":\"https:\\\/\\\/online-software-ag.com\\\/loesungen\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Promotion an der Leergutr\u00fccknahme\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#website\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/\",\"name\":\"Online Software AG\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/online-software-ag.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\",\"name\":\"Online Software AG\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/OSAG_Logo_RGB_mit_Firmenname.png\",\"contentUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/OSAG_Logo_RGB_mit_Firmenname.png\",\"width\":1469,\"height\":874,\"caption\":\"Online Software AG\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promotion \u00e0 la reprise des emballages vides","description":"Publicit\u00e9 sur prospectus ou campagne pay\u00e9e Retail Media. \u00c9cran grand format ou \u00e9cran int\u00e9gr\u00e9 - voici l'effet de la publicit\u00e9 sur les automates de reprise des emballages vides \u25ba Informez-vous maintenant !","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/online-software-ag.com\/fr\/solutions\/promotion-a-la-reception-des-emballages-vides\/","og_locale":"fr_FR","og_type":"article","og_title":"Promotion an der Leergutr\u00fccknahme","og_description":"Handzettelwerbung oder bezahlte Retail Media Kampagne. Gro\u00dfformatbildschirm oder integrierter Screen \u2013 so wirkt Werbung am Leergutr\u00fccknahmeautomaten \u25ba Jetzt informieren!","og_url":"https:\/\/online-software-ag.com\/fr\/solutions\/promotion-a-la-reception-des-emballages-vides\/","og_site_name":"Online Software AG","article_modified_time":"2026-06-25T10:34:22+00:00","og_image":[{"width":1024,"height":559,"url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert-1024x559.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/","url":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/","name":"Promotion \u00e0 la reprise des emballages vides","isPartOf":{"@id":"https:\/\/online-software-ag.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/#primaryimage"},"image":{"@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/#primaryimage"},"thumbnailUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png","datePublished":"2026-05-21T15:30:41+00:00","dateModified":"2026-06-25T10:34:22+00:00","description":"Publicit\u00e9 sur prospectus ou campagne pay\u00e9e Retail Media. \u00c9cran grand format ou \u00e9cran int\u00e9gr\u00e9 - voici l'effet de la publicit\u00e9 sur les automates de reprise des emballages vides \u25ba Informez-vous maintenant !","breadcrumb":{"@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/#primaryimage","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/05\/Online-Software-AG_Promotion-am-Leergutautomat_Familie_KI-generiert.png","width":1408,"height":768},{"@type":"BreadcrumbList","@id":"https:\/\/online-software-ag.com\/loesungen\/promotion-an-der-leergutrucknahme\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/online-software-ag.com\/"},{"@type":"ListItem","position":2,"name":"L\u00f6sungen","item":"https:\/\/online-software-ag.com\/loesungen\/"},{"@type":"ListItem","position":3,"name":"Promotion an der Leergutr\u00fccknahme"}]},{"@type":"WebSite","@id":"https:\/\/online-software-ag.com\/#website","url":"https:\/\/online-software-ag.com\/","name":"Online Software AG","description":"","publisher":{"@id":"https:\/\/online-software-ag.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/online-software-ag.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/online-software-ag.com\/#organization","name":"Online Software AG","url":"https:\/\/online-software-ag.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","width":1469,"height":874,"caption":"Online Software AG"},"image":{"@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/pages\/78264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/comments?post=78264"}],"version-history":[{"count":52,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/pages\/78264\/revisions"}],"predecessor-version":[{"id":78765,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/pages\/78264\/revisions\/78765"}],"up":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/pages\/11628"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/media\/78267"}],"wp:attachment":[{"href":"https:\/\/online-software-ag.com\/fr\/wp-json\/wp\/v2\/media?parent=78264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}