{"id":2567,"date":"2017-03-02T09:55:12","date_gmt":"2017-03-02T09:55:12","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/hit-suetterlin-erster-deutsche-einzelhaendler-nutzt-amazons-alexa\/"},"modified":"2024-11-08T15:50:31","modified_gmt":"2024-11-08T14:50:31","slug":"hit-suetterlin-premier-detaillant-allemand-a-utiliser-amazon-alexa","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/fr\/hit-suetterlin-erster-deutsche-einzelhaendler-nutzt-amazons-alexa\/","title":{"rendered":"HIT S\u00fctterlin - le premier d\u00e9taillant allemand \u00e0 utiliser Alexa d'Amazon"},"content":{"rendered":"

Le d\u00e9taillant en produits alimentaires HIT S\u00fctterlin (Aix-la-Chapelle) profite de la diffusion croissante du syst\u00e8me Alexa d'Amazon pour communiquer directement avec ses clients.<\/em><\/p>\n\n\n\n

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Weinheim, 02 mars 2017 +++<\/span> Les clients du d\u00e9taillant HIT S\u00fctterlin re\u00e7oivent d\u00e8s \u00e0 pr\u00e9sent les informations les plus r\u00e9centes sur le bulletin hebdomadaire ainsi que sur le magasin via le syst\u00e8me \"Alexa\" d'Amazon. En collaboration avec Online Software AG et sur la base du syst\u00e8me publicitaire PRESTIGEenterprise, \"Alexa\" a ainsi \u00e9t\u00e9 int\u00e9gr\u00e9 pour la premi\u00e8re fois en Allemagne dans la communication client d'un d\u00e9taillant. Les clients du distributeur d'Aix-la-Chapelle peuvent utiliser le service vocal \"Alexa\" d'Amazon pour se faire lire par exemple les offres actuelles, les temps forts de la semaine ou les heures d'ouverture.<\/p>\n\n\n\n

\"Il est important pour nous d'\u00e9voluer avec notre temps afin de toujours offrir \u00e0 nos clients un peu plus de service qu'ils n'en attendent et de les enthousiasmer ainsi pour nous. Nous proposons d\u00e9j\u00e0 \u00e0 nos clients une application qui est tr\u00e8s bien accueillie et c'est pourquoi le pas vers Amazon \"Alexa\" a presque \u00e9t\u00e9 une \u00e9vidence lorsque Online Software a propos\u00e9 cette connexion\". rapporte Maximilian S\u00fctterlin, qui dirige l'entreprise avec son p\u00e8re Herbert S\u00fctterlin et son fr\u00e8re Benedikt.<\/p>\n\n\n\n

Toutes les informations que HIT S\u00fctterlin propose \u00e0 ses clients via Alexa sont mises \u00e0 disposition tr\u00e8s simplement via la plateforme de communication PRESTIGEenterprise. Aujourd'hui d\u00e9j\u00e0, HIT S\u00fctterlin g\u00e8re sa communication client sur les \u00e9crans grand format, les balances et l'application via la plateforme de communication PRESTIGEenterprise. L'entreprise familiale a \u00e9galement \u00e9t\u00e9 pionni\u00e8re dans l'utilisation des technologies actuelles pour s'adresser aux clients, par exemple sur la base de balises.<\/p>\n\n\n\n

\"Nous n'avons pas peur des innovations mais les consid\u00e9rons comme des sources d'id\u00e9es pour nous. C'est pourquoi nous sommes particuli\u00e8rement heureux de pouvoir mettre en \u0153uvre autant de th\u00e8mes innovants avec un seul logiciel, PRESTIGEenterprise\", r\u00e9sume S\u00fctterlin.<\/p>\n\n\n\n

Pr\u00e9sentation en direct sur YouTube<\/span><\/a><\/p>\n\n\n\n

\u00c0 propos d'Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG est une soci\u00e9t\u00e9 de logiciels innovante sp\u00e9cialis\u00e9e dans le d\u00e9veloppement de solutions pour le commerce de gros et de d\u00e9tail international. Cette entreprise de taille moyenne, dont le si\u00e8ge se trouve \u00e0 Weinheim an der Bergstra\u00dfe, soutient le commerce depuis plus de 25 ans avec des solutions logicielles pour la publicit\u00e9 professionnelle dans les magasins. Avec plus de 35.000 installations dans 35 pays, elle est leader du march\u00e9 dans le domaine de la communication en magasin et de la promotion des ventes, tous m\u00e9dias confondus. Avec le logiciel PRESTIGEenterprise, le logiciel en ligne offre une plateforme de communication pour s'adresser aux clients sur le point de vente, qui comprend aussi bien les m\u00e9dias classiques que les m\u00e9dias de sortie num\u00e9riques. Ce logiciel plusieurs fois prim\u00e9 constitue ainsi la base parfaite pour des concepts de communication globaux int\u00e9grant des affiches et des \u00e9tiquettes ainsi que des \u00e9crans grand format, des murs vid\u00e9o, des \u00e9crans de caisse et de balance, des syst\u00e8mes de kiosque, des \u00e9tag\u00e8res num\u00e9riques et des \u00e9tiquettes de rayon \u00e9lectroniques (ESL), jusqu'aux terminaux mobiles tels que les smartphones, les tablettes et les MDE.<\/p>\n\n\n\n

Plus d'informations :<\/span><\/p>\n\n\n\n

Online Software AG
31, rue de la Montagne
69469 Weinheim, Allemagne
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Directeur du marketing et de la communication
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Le d\u00e9taillant alimentaire HIT S\u00fctterlin (Aix-la-Chapelle) profite de la diffusion croissante du syst\u00e8me Alexa d'Amazon pour communiquer directement avec ses clients.<\/p>","protected":false},"author":3,"featured_media":70853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-2567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nHIT S\u00fctterlin - erster deutsche Einzelh\u00e4ndler nutzt Amazons Alexa - Online Software AG<\/title>\n<meta name=\"description\" content=\"HIT S\u00fctterlin nutzt Amazon Alexa f\u00fcr Kundeninformationen \u00fcber PRESTIGEenterprise. 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