{"id":40069,"date":"2023-02-27T12:04:24","date_gmt":"2023-02-27T11:04:24","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=40069"},"modified":"2024-11-08T15:30:35","modified_gmt":"2024-11-08T14:30:35","slug":"logiciel-multi-esl","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/fr\/multi-esl-software\/","title":{"rendered":"Online Software pr\u00e9sente un logiciel multi-ESL pour les entreprises commerciales multi-nationales"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Une meilleure vue d'ensemble et une flexibilit\u00e9 maximale avec PRESTIGEenterprise - \u00e9galement pour les contenus ESL : Online Software coop\u00e8re avec tous les principaux fabricants d'ESL du march\u00e9 pour faciliter l'int\u00e9gration dans la planification publicitaire des magasins.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1-1024x640.jpg\" alt=\"\" class=\"wp-image-70336\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1-1024x640.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1-300x188.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1-768x480.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1-18x12.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/02\/OnlineSoftwareAG_PRESTIGEenterprise_ESL_Hanshow-1.jpg 1030w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Heidelberg, 27 f\u00e9vrier 2023 +++<\/strong> Sur le PRESTIGE Solution Campus dans le hall 6\/A 57 \u00e0 l'EuroShop 2023, Online Software pr\u00e9sente ses partenaires ESL (Electronic Shelf Label) Delfi, Hanshow, Rainus, SES imagotag ainsi que SoluM et montre \u00e0 quoi peut ressembler la gestion de contenu ESL ind\u00e9pendante des fabricants.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les avantages des \u00e9tiquettes \u00e9lectroniques pour les rayons sont \u00e9vidents : gestion centralis\u00e9e des prix, excellente actualit\u00e9 des produits et des prix, mises \u00e0 jour rapides, gain de temps gr\u00e2ce \u00e0 l'automatisation et r\u00e9duction de la charge de travail des collaborateurs. Depuis que la technologie E-Paper permet de reproduire des \u00e9critures, des chiffres et des logos en \u00e9conomisant de l'\u00e9nergie - et que ceux-ci peuvent m\u00eame \u00eatre mis en \u00e9vidence en couleur - la technologie ESL est tr\u00e8s tendance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Apr\u00e8s l'investissement dans le mat\u00e9riel, le plus grand d\u00e9fi r\u00e9side dans la gestion des contenus et l'int\u00e9gration dans l'environnement informatique existant. La plupart du temps, les utilisateurs se servent d'un syst\u00e8me logiciel existant, comme PRESTIGEenterprise, pour planifier la publicit\u00e9 dans les magasins\", explique Fritz Hanzek, Sales Consultant ESL, qui ajoute : \"C'est pourquoi il est utile de disposer d'interfaces avec le syst\u00e8me de gestion ESL et de pouvoir planifier et distribuer l'\u00e9tiquetage \u00e9lectronique des rayons avec le logiciel existant\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fritz Hanzek, expert ESL, conseille depuis octobre 2022 les clients commerciaux d'Online Software pour leur int\u00e9gration ESL. Cet Autrichien d'origine a particip\u00e9 \u00e0 la cr\u00e9ation de l'entreprise de technologie de d\u00e9tail imagotag et l'a fait prosp\u00e9rer en tant que fournisseur leader d'\u00e9tiquettes de prix \u00e9lectroniques pour le commerce de d\u00e9tail stationnaire. Plus tard, Hanzek a \u00e9t\u00e9 responsable de l'Allemagne, de la Suisse, de l'Autriche, de l'Europe de l'Est, de la Russie, de la Turquie et du Br\u00e9sil au sein de SES imagotag en tant que Senior Executive Vice President CEE et membre du Global Management Board.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avec sa plate-forme de communication PRESTIGEenterprise, Online Software AG propose un logiciel qui permet aux d\u00e9taillants de cr\u00e9er, de planifier et de distribuer l'ensemble de la communication de leurs magasins - aussi bien vers des p\u00e9riph\u00e9riques de sortie num\u00e9riques, tels que des \u00e9crans, des balances et justement des ESL, que vers des imprimantes pour l'impression classique d'affiches et d'\u00e9tiquettes. Avec Fritz Hanzek, l'\u00e9diteur de logiciels donne le ton pour la num\u00e9risation et l'avanc\u00e9e de l'ESL. Parall\u00e8lement, le march\u00e9 autrichien gagne en importance et sera suivi de plus pr\u00e8s avec le soutien de Hanzek.<br><br><strong>\u00c0 propos d'Online Software AG<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9veloppement de solutions pour le commerce international de gros et de d\u00e9tail. Cette entreprise de taille moyenne, dont le si\u00e8ge est \u00e0 Heidelberg, soutient le commerce depuis plus de 25 ans avec des solutions logicielles pour la publicit\u00e9 professionnelle en magasin. Avec plus de 35 000 installations dans 35 pays, elle est leader du march\u00e9 dans le domaine de la communication en magasin et de la promotion des ventes, tous m\u00e9dias confondus. Avec le logiciel <strong>PRESTIGEenterprise<\/strong> le logiciel en ligne offre une plateforme de communication pour s'adresser aux clients sur le point de vente, qui comprend aussi bien les m\u00e9dias classiques que les supports de sortie num\u00e9riques.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Plus d'informations :<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG<br>Forum 7<br>69126 Heidelberg, Allemagne<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/fr\/\">online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Directeur du marketing et de la communication<br>T. +49 6221 40508-682<br>F. +49 6221 40508-777<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Mehr \u00dcberblick und gr\u00f6\u00dftm\u00f6gliche Flexibilit\u00e4t mit PRESTIGEenterprise \u2013 auch f\u00fcr ESL-Inhalte: Online Software kooperiert mit allen marktbedeutenden ESL Herstellern zur einfacheren Einbindung in die Filial-Werbeplanung. Heidelberg, 27. Februar 2023 +++ [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":70638,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,65],"tags":[],"class_list":["post-40069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Software zeigt Multi-ESL Software f\u00fcr Multi-Nationale Handelsunternehmen - Online Software AG<\/title>\n<meta name=\"description\" content=\"Meist nutzen die Anwender zur Planung ihrer Filialwerbung ein bestehendes Softwaresystem, wie beispielweise PRESTIGEenterprise.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/fr\/logiciel-multi-esl\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Software zeigt Multi-ESL Software f\u00fcr Multi-Nationale Handelsunternehmen - 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