{"id":5452,"date":"2018-04-11T12:13:34","date_gmt":"2018-04-11T10:13:34","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/?p=5452"},"modified":"2024-11-08T16:15:58","modified_gmt":"2024-11-08T15:15:58","slug":"delfi_online_partenariat","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/fr\/delfi_online_partnerschaft\/","title":{"rendered":"Le fabricant d'ESL Delfi Technologies et Online Software renforcent leur partenariat"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Lancement de l'interface PRESTIGEenterprise avec les \u00e9tiquettes \u00e9lectroniques de rayon (ESL) de Delfi Technologies pour une promotion sans faille sur le point de vente.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image.jpg\" alt=\"\" class=\"wp-image-70623\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/04\/Delfi_ESL_Product_image-18x12.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Weinheim, 11 avril 2018 +++ <\/strong>De nombreux commer\u00e7ants utilisent d\u00e9j\u00e0 la plate-forme logicielle PRESTIGEenterprise pour g\u00e9rer l'ensemble de leur communication tarifaire et publicitaire sur les supports de sortie imprim\u00e9s et num\u00e9riques. Le lancement de l'interface entre PRESTIGEenterprise et le logiciel Breece du fabricant danois Delfi Technologies permet d'\u00e9largir la large gamme de supports de sortie num\u00e9riques dans le domaine des \u00e9tiquettes de rayon \u00e9lectroniques.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L'affichage \u00e9lectronique en rayon est pass\u00e9 du simple affichage des prix \u00e0 un outil de promotion strat\u00e9gique sur le point de vente pour le commerce de d\u00e9tail. Les changements de prix en temps r\u00e9el offrent de grands avantages au commerce stationnaire - que ce soit en vue de prix sensibles \u00e0 la concurrence ou de la pure n\u00e9cessit\u00e9 de synchronisation avec sa propre offre de commerce \u00e9lectronique. L\u00e0 o\u00f9 les changements n'\u00e9taient jusqu'\u00e0 pr\u00e9sent que saisonniers, il est d\u00e9sormais possible et n\u00e9cessaire de r\u00e9agir de plus en plus rapidement aux facteurs externes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les clients attendent de plus en plus d'informations sur les produits dans les rayons. Outre le prix, les acheteurs sont sensibles aux informations sur les allerg\u00e8nes, le respect de l'environnement ou l'origine du produit. Depuis longtemps, les \u00e9tiquettes \u00e9lectroniques peuvent pr\u00e9senter ces informations, mises \u00e0 disposition par PRESTIGEenterprise, de mani\u00e8re enti\u00e8rement graphique avec des graphiques, des images et des codes QR.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enfin, l'\u00e9tiquetage \u00e9lectronique en rayon r\u00e9duit \u00e0 quelques minutes l'\u00e9tiquetage manuel des prix, qui prend beaucoup de temps aux commer\u00e7ants, et adapte automatiquement les informations pr\u00e9d\u00e9finies de mani\u00e8re centralis\u00e9e, sans n\u00e9cessiter de personnel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L'interface avec les \u00e9tiquettes de rayon \u00e9lectroniques de Delfi Technologies, qui est d\u00e9sormais disponible, peut \u00eatre utilis\u00e9e par les utilisateurs de PRESTIGEenterprise pour l'affichage des prix et des produits directement en rayon sur les syst\u00e8mes Delfi Technologies. L'interface int\u00e9gr\u00e9e permet d'int\u00e9grer les \u00e9tiquettes de rayon num\u00e9riques dans l'univers PRESTIGE, au m\u00eame titre que d'autres supports de sortie POS, de sorte que les d\u00e9taillants peuvent faire passer toute leur communication publicitaire par PRESTIGEenterprise.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Delfi Technologies<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fond\u00e9e en 1988, Delfi Technologies est un fournisseur international de solutions logicielles sp\u00e9cialis\u00e9 dans les domaines de l'\u00e9tiquetage \u00e9lectronique des prix, des pupitres de commande manuelle, des solutions de points de vente et des solutions d'impression. Nos clients sont issus de diff\u00e9rents secteurs, tels que : le commerce de d\u00e9tail, la logistique et l'entreposage, les soins de sant\u00e9, les services sur le terrain et la signalisation des locaux. Nous mettons notre expertise et notre exp\u00e9rience au service de nos solutions et nous vous offrons exactement les services d'assistance, de maintenance et de conseil dont vous avez besoin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">\u00c0 propos d'Online Software AG<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG est une entreprise de logiciels innovante sp\u00e9cialis\u00e9e dans le d\u00e9veloppement de solutions pour le commerce de gros et de d\u00e9tail international. Cette entreprise de taille moyenne, dont le si\u00e8ge se trouve \u00e0 Weinheim an der Bergstra\u00dfe, soutient le commerce depuis plus de 25 ans avec des solutions logicielles pour la publicit\u00e9 professionnelle dans les magasins. Avec plus de 35.000 installations dans 35 pays, elle est leader du march\u00e9 dans le domaine de la communication en magasin et de la promotion des ventes, tous m\u00e9dias confondus. Avec le logiciel PRESTIGEenterprise, le logiciel en ligne offre une plateforme de communication pour s'adresser aux clients sur le point de vente, qui comprend aussi bien les m\u00e9dias classiques que les m\u00e9dias de sortie num\u00e9riques. Ce logiciel plusieurs fois prim\u00e9 constitue ainsi la base parfaite pour des concepts de communication globaux int\u00e9grant des affiches et des \u00e9tiquettes ainsi que des \u00e9crans grand format, des murs vid\u00e9o, des \u00e9crans de caisse et de balance, des syst\u00e8mes de kiosque, des rayonnages num\u00e9riques et des \u00e9tiquettes de rayonnage \u00e9lectroniques (ESL) jusqu'aux terminaux mobiles tels que les smartphones, les tablettes et les MDE. En savoir plus sur nos <a title=\"Solutions d&#039;affichage num\u00e9rique\" href=\"https:\/\/online-software-ag.com\/fr\/solutions\/signaletique-numerique\/\">Solutions d'affichage num\u00e9rique<\/a> et <a title=\"Logiciel d&#039;affichage dynamique\" href=\"https:\/\/online-software-ag.com\/fr\/solutions\/logiciel-de-signalisation-numerique\/\">Logiciel d'affichage dynamique<\/a> de l'exp\u00e9rience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Plus d'informations :<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG<br>31, rue de la Montagne<br>69469 Weinheim, Allemagne<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/fr\/\">www.online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Directeur du marketing et de la communication<br>T. +49 6201 9988-682<br>F. +49 6201 9988-77<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>L'association professionnelle de la literie ABK aide ses membres \u00e0 s'adresser num\u00e9riquement \u00e0 leurs clients sur les points de vente et utilise pour cela le logiciel d'affichage dynamique PRESTIGEenterprise. <\/p>","protected":false},"author":8,"featured_media":70823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-5452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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