{"id":53061,"date":"2024-02-15T11:31:34","date_gmt":"2024-02-15T10:31:34","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=53061"},"modified":"2024-11-08T14:53:09","modified_gmt":"2024-11-08T13:53:09","slug":"pm-prestige-ki-copilot","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/it\/pm-prestige-ki-copilot\/","title":{"rendered":"L'intelligenza artificiale progetta campagne mediatiche per la vendita al dettaglio - PRESTIGE AI Copilot"},"content":{"rendered":"

PRESTIGE AI Copilot offre ai retailer un efficace strumento di intelligenza artificiale che assume il ruolo sia di assistente basato sui fatti che di partner creativo nella progettazione della comunicazione pubblicitaria all'interno del punto vendita e suggerisce automaticamente i contenuti.<\/em><\/p>\n\n\n\n

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\"PRESTIGE<\/a><\/figure>\n\n\n\n
\"Stand<\/a><\/figure>\n<\/figure>\n\n\n\n

Heidelberg 19.02.2024 <\/strong>+++ <\/b>Online Software presenta per la prima volta il suo PRESTIGE AI Copilot all'EuroCIS 2024 (padiglione 9\/A58). Grazie all'assistente intelligente basato sull'intelligenza artificiale (AI), gli utenti di PRESTIGEenterprise ricevono ora un supporto nella compilazione dei contenuti per i loro schermi presso i POS. Basato su algoritmi di intelligenza artificiale e sull'utilizzo di vari modelli di dati, PRESTIGE AI Copilot suggerisce playlist ottimizzate dal punto di vista tematico e dei contenuti, adattate alle influenze individuali e locali.<\/p>\n\n\n\n

PRESTIGE AI Copilot \u00e8 stato progettato per semplificare la pianificazione pubblicitaria quotidiana dei rivenditori e rendere pi\u00f9 divertente ed efficace la comunicazione dei prezzi e delle promozioni con nuove idee stimolanti. PRESTIGE AI Copilot combina in modo unico dati esterni, come il meteo, con dati storici, come i dati analizzati delle promozioni passate, e suggerisce automaticamente una playlist basata sulle offerte della settimana in corso. Un gestore intelligente di eventi, per cos\u00ec dire.<\/p>\n\n\n\n

\"In fiera mostreremo una versione di apprendimento del PRESTIGE AI Copilot. I visitatori potranno cos\u00ec provare in prima persona ci\u00f2 che \u00e8 gi\u00e0 possibile fare con il nostro PRESTIGE AI Copilot e la sua direzione. Il semplice utilizzo in fiera migliorer\u00e0 il nostro sistema di apprendimento dell'intelligenza artificiale per tutte le future applicazioni pubblicitarie nelle aziende di vendita al dettaglio\", riferisce J\u00fcrgen Berens von Rautenfeld, CEO di Online Software AG, non senza orgoglio. \"Non vediamo l'ora di allenare attivamente la nostra Retail Media AI insieme ai visitatori del nostro stand\".<\/p>\n\n\n\n

Per saperne di pi\u00f9<\/a><\/p>\n\n\n\n

Informazioni su Online Software AG<\/strong><\/p>\n\n\n\n

Sviluppo di soluzioni per il commercio all'ingrosso e al dettaglio internazionale. L'azienda di medie dimensioni con sede a Heidelberg supporta i rivenditori con soluzioni software per la pubblicit\u00e0 professionale nei negozi da oltre 25 anni ed \u00e8 leader di mercato nel campo della comunicazione cross-mediale nei negozi e della promozione delle vendite con oltre 35.000 installazioni in 35 Paesi. Con il software PRESTIGEimpresa<\/strong> il software online offre una piattaforma di comunicazione per rivolgersi ai clienti presso il POS, che comprende sia i supporti classici che quelli digitali.<\/p>\n\n\n\n

Ulteriori informazioni:<\/strong><\/p>\n\n\n\n

Software online AG
Forum 7
69126 Heidelberg, Germania
info@online-software-ag.de<\/a>
software online-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Responsabile Marketing e Comunicazione
T. +49 6221 40508-682
F. +49 6221 40508-777
sandy.heinzmann@online-software-ag.de<\/a><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

Mit dem PRESTIGE KI Copiloten steht H\u00e4ndlern ein wirkungsvolles KI-Tool zur Verf\u00fcgung, das bei der Gestaltung der Werbekommunikation in den Filialen sowohl die Rolle eines faktengest\u00fctzten Assistenten als auch die […]<\/p>\n","protected":false},"author":9,"featured_media":70615,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-53061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nK\u00fcnstliche Intelligenz gestaltet abverkaufsf\u00f6rdernde Retail Media Kampagnen \u2013 der PRESTIGE KI Copilot - Online Software AG<\/title>\n<meta name=\"description\" content=\"Der PRESTIGE KI Copilot bietet H\u00e4ndlern ein intelligentes Tool f\u00fcr kreative Werbekommunikation mit automatischen Content-Vorschl\u00e4gen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/it\/pm-prestige-ki-copilot\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"K\u00fcnstliche Intelligenz gestaltet abverkaufsf\u00f6rdernde Retail Media Kampagnen \u2013 der PRESTIGE KI Copilot - 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