{"id":5562,"date":"2018-03-05T10:23:41","date_gmt":"2018-03-05T09:23:41","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/?p=5562"},"modified":"2024-11-08T16:14:21","modified_gmt":"2024-11-08T15:14:21","slug":"eurocis-2018-eccellenza-al-pos-con-la-pubblicita-in-tempo-reale-successo-della-robotica-di-controllo","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/it\/eurocis-2018-exzellenz-am-pos-mit-echtzeit-werbeerfolgskontrolle-robotik\/","title":{"rendered":"EuroCIS 2018: eccellenza nei POS con il monitoraggio del successo pubblicitario in tempo reale, la robotica e l'intelligenza artificiale"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Gli esperti del commercio al dettaglio erano particolarmente interessati alla digitalizzazione dei POS, all'automazione e al monitoraggio del successo pubblicitario per le promozioni nei POS. Sempre pi\u00f9 soluzioni si basano sull'intelligenza artificiale in combinazione con assistenti vocali e robot.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1002\" height=\"669\" data-id=\"70643\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm.jpg\" alt=\"\" class=\"wp-image-70643\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm.jpg 1002w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm-768x513.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/IOT-Statistik-Bildschirm-18x12.jpg 18w\" sizes=\"(max-width: 1002px) 100vw, 1002px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1.jpg\"><img decoding=\"async\" width=\"1024\" height=\"577\" data-id=\"70642\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1-1024x577.jpg\" alt=\"\" class=\"wp-image-70642\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1-1024x577.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1-300x169.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1-768x432.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1-18x10.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Mobile-1030x580-1.jpg 1030w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul.jpg\"><img decoding=\"async\" width=\"1001\" height=\"668\" data-id=\"70641\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul.jpg\" alt=\"\" class=\"wp-image-70641\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul.jpg 1001w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul-768x513.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Roboter_Paul-18x12.jpg 18w\" sizes=\"(max-width: 1001px) 100vw, 1001px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1001\" height=\"666\" data-id=\"70644\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten.jpg\" alt=\"\" class=\"wp-image-70644\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten.jpg 1001w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten-768x511.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2018\/03\/OnlineSoftwareAG_Schaukasten-18x12.jpg 18w\" sizes=\"(max-width: 1001px) 100vw, 1001px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Weinheim, 05 marzo 2018 +++ <\/strong>All'insegna del motto \u201eExcellence at the POS - Shine with impressive customer communication\u201c, Online Software ha presentato all'EuroCIS di quest'anno un'ampia gamma di soluzioni per il marketing multimediale nei punti vendita. Insieme ai partner Allgeier Enterprise Services, AOPEN, NEXGEN smart instore e Samsung Electronics, presso il PRESTIGE Solution Campus sono state presentate molte nuove soluzioni e idee per un perfetto approccio al cliente basato sul software PRESTIGEenterprise, leader di mercato.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La domanda \u00e8 stata particolarmente forte per le soluzioni basate sulla combinazione di riconoscimento vocale e intelligenza artificiale che migliorano significativamente il servizio clienti e riducono il carico di lavoro del personale di vendita. Tuttavia, anche l'ottimizzazione della pianificazione pubblicitaria nei POS attraverso i primi sistemi di monitoraggio del successo pubblicitario in tempo reale \u00e8 stato un argomento importante per molti visitatori del settore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Il livello di maturit\u00e0 delle tecnologie POS non \u00e8 mai stato cos\u00ec alto e le numerose richieste di informazioni specifiche da parte degli operatori del settore presso lo stand di Online Software AG hanno dimostrato chiaramente che quest'anno i rivenditori di negozi sono pronti a investire nelle tecnologie future\", spiega J\u00fcrgen Berens von Rautenfeld, CEO di Online Software AG. \"La rapidit\u00e0 di implementazione e l'uso intuitivo da parte dell'acquirente sono al centro dell'attenzione di tutti i rivenditori\", afferma Berens von Rautenfeld. Ci\u00f2 \u00e8 stato dimostrato anche dal grande interesse suscitato dalla vetrina interattiva per l'area esterna, presentata per la prima volta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maggiori informazioni sulle soluzioni presentate da Online Software AG<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maggiori informazioni sulle soluzioni basate sull'intelligenza artificiale e sull'assistenza vocale<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Informazioni su Online Software AG<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG \u00e8 una societ\u00e0 di software innovativa specializzata nello sviluppo di soluzioni per il commercio internazionale all'ingrosso e al dettaglio. L'azienda di medie dimensioni con sede a Weinheim an der Bergstra\u00dfe supporta i rivenditori da oltre 25 anni con soluzioni software per la pubblicit\u00e0 professionale all'interno del punto vendita e, con oltre 35.000 installazioni in 35 Paesi, \u00e8 leader di mercato nel campo della comunicazione crossmediale all'interno del punto vendita e della promozione delle vendite. Con il software PRESTIGEenterprise, il software online offre una piattaforma di comunicazione per rivolgersi ai clienti nel punto vendita che comprende sia i media tradizionali che quelli digitali. Il pluripremiato software costituisce quindi la base perfetta per concetti di comunicazione olistici, integrando poster ed etichette, ma anche schermi di grande formato, videowall, schermi per casse e bilance, sistemi di chioschi, scaffali digitali ed etichette elettroniche per scaffali (ESL) fino a dispositivi mobili come smartphone, tablet e MDE. Per saperne di pi\u00f9 sui nostri <a title=\"Software di segnaletica digitale\" href=\"https:\/\/online-software-ag.com\/it\/soluzioni\/software-di-segnaletica-digitale\/\">Software di segnaletica digitale<\/a> esperienza.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Ulteriori informazioni:<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Software online AG<br>Bergstrasse 31<br>69469 Weinheim, Germania<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/it\/\">www.online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Responsabile Marketing e Comunicazione<br>T. +49 6201 9988-682<br>F. +49 6201 9988-77<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>L'associazione di categoria dei letti ABK supporta i suoi membri nel rivolgersi ai clienti in modo digitale presso i punti vendita e utilizza a tal fine il software di digital signage PRESTIGEenterprise. <\/p>","protected":false},"author":9,"featured_media":70828,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-5562","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - 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