{"id":19183,"date":"2019-02-26T13:04:40","date_gmt":"2019-02-26T12:04:40","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=19183"},"modified":"2024-11-11T08:35:14","modified_gmt":"2024-11-11T07:35:14","slug":"trend-topic-voice-commerce-na-eurocis-2019-como-os-assistentes-de-voz-estao-a-assumir-o-controlo-da-comunicacao-com-o-cliente-no-posto-de-venda","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/pt\/trendthema-voice-commerce-auf-der-eurocis-2019-so-uebernehmen-sprachassistenten-die-kundekommunikation-am-pos\/","title":{"rendered":"T\u00f3pico de tend\u00eancia do com\u00e9rcio de voz na EuroCIS 2019 - como os assistentes de voz assumem a comunica\u00e7\u00e3o com o cliente no POS"},"content":{"rendered":"

Para al\u00e9m da IoT e das solu\u00e7\u00f5es omnicanal para uma experi\u00eancia de compra sem limites, o com\u00e9rcio de voz com assistentes de voz baseados em intelig\u00eancia artificial (IA) foi um dos t\u00f3picos de tend\u00eancia na EuroCIS que mais interessou aos visitantes do PRESTIGE Solution Campus.<\/em><\/p>\n\n\n\n

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Weinheim, 26 de fevereiro de 2019 +++<\/strong> Sob o lema \"Momentos da Verdade - Marque pontos no momento certo\", a Online Software apresentou uma vasta gama de solu\u00e7\u00f5es para marketing multim\u00e9dia no POS na EuroCIS deste ano. Juntamente com os parceiros de solu\u00e7\u00f5es Allgeier Enterprise Services, AOPEN, Grossenbacher Systeme, Nordland systems, OKI Europe e Samsung Electronics, foram apresentadas no PRESTIGE Solution Campus muitas novas solu\u00e7\u00f5es e ideias para uma abordagem perfeita ao cliente com base no software l\u00edder de mercado PRESTIGEenterprise.<\/p>\n\n\n\n

Verificou-se uma procura particularmente forte de solu\u00e7\u00f5es baseadas numa combina\u00e7\u00e3o de reconhecimento de voz e intelig\u00eancia artificial que melhoram significativamente o servi\u00e7o ao cliente e reduzem a carga de trabalho do pessoal de vendas. O tema da transmiss\u00e3o em direto no POS foi cada vez mais discutido, em especial no sector do retalho alimentar, no que diz respeito \u00e0 regionalidade e ao bem-estar dos animais. No entanto, a otimiza\u00e7\u00e3o do planeamento da publicidade no POS, com base em sistemas de monitoriza\u00e7\u00e3o do sucesso da publicidade em tempo real, foi tamb\u00e9m um tema importante para muitos visitantes profissionais.<\/p>\n\n\n\n

\"Recebemos um n\u00famero crescente de pedidos de informa\u00e7\u00e3o espec\u00edficos por parte dos visitantes profissionais e recebemos um n\u00famero surpreendentemente elevado de visitantes internacionais no nosso stand. O desenvolvimento de software da Alemanha \u00e9 visto como particularmente fi\u00e1vel e bem pensado. N\u00e3o \u00e9 de admirar que os retalhistas estejam prontos para investir em tecnologias futuras este ano, uma vez que o n\u00edvel de maturidade das tecnologias POS nunca foi t\u00e3o bom\", explica J\u00fcrgen Berens von Rautenfeld, CEO da Online Software AG. \"A implementa\u00e7\u00e3o r\u00e1pida e a utiliza\u00e7\u00e3o intuitiva pelo comprador s\u00e3o o foco de todos os retalhistas\", afirma Berens von Rautenfeld.<\/p>\n\n\n\n

Mais informa\u00e7\u00f5es sobre as solu\u00e7\u00f5es apresentadas pela Online Software AG<\/a><\/p>\n\n\n\n


Sobre a Online Software AG<\/strong><\/p>\n\n\n\n

A Online Software AG \u00e9 uma empresa de software inovadora, especializada no desenvolvimento de solu\u00e7\u00f5es para o com\u00e9rcio grossista e retalhista internacional. A empresa de m\u00e9dia dimens\u00e3o, sediada em Weinheim an der Bergstra\u00dfe, apoia os retalhistas h\u00e1 mais de 25 anos com solu\u00e7\u00f5es de software para publicidade profissional em lojas e \u00e9 l\u00edder de mercado no dom\u00ednio da comunica\u00e7\u00e3o cross-media em loja e da promo\u00e7\u00e3o de vendas, com mais de 35 000 instala\u00e7\u00f5es em 35 pa\u00edses. Com o software PRESTIGEmpresa<\/strong> o software online oferece uma plataforma de comunica\u00e7\u00e3o para abordar os clientes no ponto de venda, que inclui tanto os suportes tradicionais como os suportes de sa\u00edda digitais. O software premiado constitui, assim, a base perfeita para conceitos de comunica\u00e7\u00e3o hol\u00edsticos, integrando cartazes e etiquetas, bem como ecr\u00e3s de grande formato, videowalls, ecr\u00e3s de checkout e balan\u00e7a, sistemas de quiosques, prateleiras digitais e etiquetas electr\u00f3nicas de prateleiras (ESL) at\u00e9 dispositivos m\u00f3veis como smartphones, tablets e MDE.<\/p>\n\n\n\n

Mais informa\u00e7\u00f5es:<\/strong><\/p>\n\n\n\n

Software AG online
Bergstrasse 31
69469 Weinheim, Alemanha
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Diretor de Marketing e Comunica\u00e7\u00e3o
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Neben IoT und Omnichannel-L\u00f6sungen f\u00fcr eine grenzenlose Shopper-Experience, geh\u00f6rte Voice Commerce mit Sprachassistenten basierend auf k\u00fcnstlicher Intelligenz (KI) zu den Trendthemen der EuroCIS, f\u00fcr die sich auch die Besucher des […]<\/p>\n","protected":false},"author":8,"featured_media":70792,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-19183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nTrendthema Voice Commerce auf der EuroCIS 2019 \u2013 So \u00fcbernehmen Sprachassistenten die Kundekommunikation am POS - Online Software AG<\/title>\n<meta name=\"description\" content=\"Online Software pr\u00e4sentierte auf EuroCIS multimediale Marketingl\u00f6sungen am POS mit Fokus auf Spracherkennung.\" \/>\n<meta name=\"robots\" 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