{"id":42078,"date":"2023-04-27T12:00:44","date_gmt":"2023-04-27T10:00:44","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=42078"},"modified":"2024-11-08T15:27:33","modified_gmt":"2024-11-08T14:27:33","slug":"mais-prestigio-para-a-garagem-de-venda-a-retalho","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/pt\/mehr-prestige-fuer-die-retail-garage\/","title":{"rendered":"Mais PRESTIGE para a garagem de venda a retalho"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>A Online Software equipa o showroom para as futuras tecnologias de retalho com PRESTIGE. A instala\u00e7\u00e3o interactiva tierwohl.tv refor\u00e7a a confian\u00e7a do consumidor com transmiss\u00f5es em direto a pedido a partir do est\u00e1bulo e cria transpar\u00eancia na cria\u00e7\u00e3o de animais<\/em><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"70323\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-768x1024.jpg\" alt=\"\" class=\"wp-image-70323\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-768x1025.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-225x300.jpg 225w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-9x12.jpg 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3.jpg 772w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1.jpg\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"70324\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-768x1024.jpg\" alt=\"\" class=\"wp-image-70324\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-768x1025.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-225x300.jpg 225w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1-9x12.jpg 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_3-1-1.jpg 772w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1.jpg\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"70325\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-1024x768.jpg\" alt=\"\" class=\"wp-image-70325\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-1024x768.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-300x225.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-768x576.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1-16x12.jpg 16w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_RetailGarage_1-1-1.jpg 1030w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Heidelberg\/Berlim, 27 de abril de 2023 +++<\/strong> Dar vida \u00e0s tecnologias do futuro para os retalhistas - este \u00e9 o foco do novo showroom, o Retail Garage em Berlim. O centro de experi\u00eancias apresenta formas promissoras de utiliza\u00e7\u00e3o das tecnologias digitais para tornar o retalho moderno atrativo para os clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre os objectos expostos na \u00e1rea acess\u00edvel ao p\u00fablico, no centro do centro comercial berlinense \"The Playce\", na Potsdamer Platz, os visitantes encontrar\u00e3o tamb\u00e9m uma estela na qual se podem ver as transmiss\u00f5es em direto dos est\u00e1bulos das galinhas poedeiras, dos porcos alimentados com palha e do gado bovino. A solu\u00e7\u00e3o subjacente chama-se tierwohl.tv. A ideia \u00e9 dar aos clientes uma vis\u00e3o sobre a cria\u00e7\u00e3o e as condi\u00e7\u00f5es de vida dos animais cuja carne querem comprar e cujos ovos querem comer. E tudo isto diretamente na prateleira, no ponto de venda, no local onde a decis\u00e3o de compra \u00e9 tomada, ou seja, no meio do mercado alimentar - simplesmente atrav\u00e9s de transmiss\u00e3o em direto na prateleira dos ovos ou no balc\u00e3o de atendimento. O objetivo: criar confian\u00e7a e apoiar declara\u00e7\u00f5es sobre a regionalidade e a cria\u00e7\u00e3o de animais com imagens em direto. Criar transpar\u00eancia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A plataforma de software PRESTIGEenterprise \u00e9 capaz de reproduzir v\u00e1rios streams, um ap\u00f3s o outro, como uma lista de reprodu\u00e7\u00e3o informativa e num modelo padronizado. Informa\u00e7\u00f5es adicionais e ofertas sobre o produto tamb\u00e9m podem ser adicionadas como conte\u00fado no programa, que \u00e9 ent\u00e3o mostrado aos clientes no ecr\u00e3. O parceiro de hardware, Dekora Design, embala tudo numa estela \u00e0 prova de vandalismo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O Retail Garage mostra aos retalhistas quais as tecnologias pioneiras que j\u00e1 podem ser utilizadas nas lojas. Oferece tamb\u00e9m aos retalhistas uma plataforma para trocar ideias sobre a utiliza\u00e7\u00e3o espec\u00edfica de solu\u00e7\u00f5es de digitaliza\u00e7\u00e3o na vida quotidiana e para discutir o seu valor acrescentado para os clientes. O projeto conjunto do Mittelstand Digital Centre Retail, da Associa\u00e7\u00e3o Alem\u00e3 de Retalhistas e do EHI Retail Institute estabeleceu como objetivo fornecer informa\u00e7\u00f5es sobre as inova\u00e7\u00f5es do sector retalhista do futuro, criando uma compreens\u00e3o das inova\u00e7\u00f5es digitais e tecnol\u00f3gicas e apoiando assim a atratividade do retalho tradicional na Alemanha. <a href=\"https:\/\/digitalzentrumhandel.de\/retailgarage\/\" target=\"_blank\" rel=\"noopener\">Para saber mais.<\/a><br><br><strong>tierwohl.tv - Transmiss\u00e3o ao vivo na balan\u00e7a <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A tierwohl.tv, uma marca da Blue Lava GmbH, apoia os retalhistas de produtos alimentares, os talhos especializados e os agricultores associados a comunicarem aos consumidores, de forma convincente e cred\u00edvel, o seu compromisso com um maior bem-estar dos animais. O objetivo \u00e9 dar aos consumidores uma vis\u00e3o clara das condi\u00e7\u00f5es de cria\u00e7\u00e3o e de vida dos animais de cria\u00e7\u00e3o cuja carne compram e cujos ovos querem comer, atrav\u00e9s de televis\u00e3o em direto, enquanto compram alimentos. E pelos quais est\u00e3o dispostos a gastar mais dinheiro do que pela carne de um animal criado em explora\u00e7\u00f5es industriais an\u00f3nimas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para o efeito, a tierwohl.tv fornece uma plataforma aos agricultores e retalhistas especializados que permite a transmiss\u00e3o em direto do celeiro para os ecr\u00e3s da loja do retalhista.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O iniciador da solu\u00e7\u00e3o de transmiss\u00e3o ao vivo tierwohl.tv \u00e9 a Online Software AG, cuja plataforma de software l\u00edder de mercado PRESTIGEenterprise exibe individualmente o programa, incluindo as transmiss\u00f5es ao vivo, nos ecr\u00e3s de lojas especializadas e supermercados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mais informa\u00e7\u00f5es sobre&nbsp;<a href=\"http:\/\/www.tierwohl.tv\/\">www.tierwohl.tv<\/a>.<br><br><strong>Sobre a Online Software AG<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desenvolvimento de solu\u00e7\u00f5es para o com\u00e9rcio grossista e retalhista internacional. A empresa de m\u00e9dia dimens\u00e3o com sede em Heidelberg apoia os retalhistas h\u00e1 mais de 25 anos com solu\u00e7\u00f5es de software para publicidade profissional em lojas e, com mais de 35.000 instala\u00e7\u00f5es em 35 pa\u00edses, \u00e9 l\u00edder de mercado no dom\u00ednio da comunica\u00e7\u00e3o cross-media em loja e da promo\u00e7\u00e3o de vendas. Com o software <strong>PRESTIGEmpresa<\/strong> o software em linha oferece uma plataforma de comunica\u00e7\u00e3o para abordar os clientes no ponto de venda, que inclui suportes cl\u00e1ssicos e suportes de sa\u00edda digitais.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mais informa\u00e7\u00f5es:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Software AG online<br>F\u00f3rum 7<br>69126 Heidelberg, Alemanha<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/pt\/\">online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Diretor de Marketing e Comunica\u00e7\u00e3o<br>T. +49 6221 40508-682<br>F. +49 6221 40508-777<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Online Software stattet Showroom f\u00fcr Zukunftstechnologien im Handel mit PRESTIGE aus. Interaktive tierwohl.tv Installation st\u00e4rkt mit abrufbaren Livestreams aus dem Stall das Verbrauchervertrauen und schafft Transparenz in der Tierhaltung Heidelberg\/Berlin, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":70631,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[58,65],"tags":[],"class_list":["post-42078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-pressemeldungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mehr PRESTIGE f\u00fcr die Retail Garage - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Softwareplattform PRESTIGEenterprise ist in der Lage mehrere Streams als informative Playlist, in einer Vorlage nacheinander abzuspielen\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/pt\/mais-prestigio-para-a-garagem-de-venda-a-retalho\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mehr PRESTIGE f\u00fcr die Retail Garage - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"Die Softwareplattform PRESTIGEenterprise ist in der Lage mehrere Streams als informative Playlist, in einer Vorlage nacheinander abzuspielen\" \/>\n<meta property=\"og:url\" content=\"https:\/\/online-software-ag.com\/pt\/mais-prestigio-para-a-garagem-de-venda-a-retalho\/\" \/>\n<meta property=\"og:site_name\" content=\"Online Software AG\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-27T10:00:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-08T14:27:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_News_mehr-prestige-fuer-die-retail-garage.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lea Fuchs\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lea Fuchs\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/\"},\"author\":{\"name\":\"Lea Fuchs\",\"@id\":\"https:\/\/online-software-ag.com\/#\/schema\/person\/2e7683760d28834481241f04fa7604f6\"},\"headline\":\"Mehr PRESTIGE f\u00fcr die Retail Garage\",\"datePublished\":\"2023-04-27T10:00:44+00:00\",\"dateModified\":\"2024-11-08T14:27:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/\"},\"wordCount\":631,\"publisher\":{\"@id\":\"https:\/\/online-software-ag.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/04\/OnlineSoftwareAG_News_mehr-prestige-fuer-die-retail-garage.jpg\",\"articleSection\":[\"News\",\"Pressemeldungen\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/\",\"url\":\"https:\/\/online-software-ag.com\/mehr-prestige-fuer-die-retail-garage\/\",\"name\":\"Mehr PRESTIGE f\u00fcr die Retail Garage - 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