{"id":75655,"date":"2025-09-15T10:27:39","date_gmt":"2025-09-15T08:27:39","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=75655"},"modified":"2025-09-18T09:56:08","modified_gmt":"2025-09-18T07:56:08","slug":"a-online-software-ag-lancou-a-interface-ssp1-para-suportes-de-retalho-em-pos","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/pt\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/","title":{"rendered":"A capacidade multi-SSP da PRESTIGEenterprise transforma finalmente o Retail Media num garante de receitas para os retalhistas tradicionais"},"content":{"rendered":"

Pela primeira vez, a \u00faltima vers\u00e3o da solu\u00e7\u00e3o de marketing PRESTIGEenterprise para os retalhistas tradicionais permite realizar receitas diretas atrav\u00e9s da exibi\u00e7\u00e3o de uma vasta gama de campanhas de marketing nos suportes digitais dos POS.<\/em><\/p>\n\n\n\n

Heidelberg, 15 de setembro de 2025 +++ <\/strong>A primeira liga\u00e7\u00e3o de sempre de suportes de POS digitais no retalho a v\u00e1rias plataformas de reserva, a inovadora capacidade multi-SSP, permite aos retalhistas ligar o seu invent\u00e1rio de publicidade a v\u00e1rias plataformas de reserva em simult\u00e2neo. O leque de parceiros publicit\u00e1rios de reservas da\u00ed resultante permite aos retalhistas otimizar a comercializa\u00e7\u00e3o da sua pr\u00f3pria infraestrutura publicit\u00e1ria.<\/p>\n\n\n\n

A integra\u00e7\u00e3o em v\u00e1rias plataformas do lado da oferta, como a Framen ou a SSP1 do One Tech Group, permite uma liga\u00e7\u00e3o \u00f3ptima aos ecossistemas de publicidade program\u00e1tica. No futuro, as empresas retalhistas poder\u00e3o n\u00e3o s\u00f3 utilizar os ecr\u00e3s das suas lojas para os seus pr\u00f3prios conte\u00fados, mas tamb\u00e9m libert\u00e1-los de forma flex\u00edvel para campanhas reservadas pela ind\u00fastria - mantendo, ao mesmo tempo, o controlo total sobre a reprodu\u00e7\u00e3o no seu pr\u00f3prio mercado.<\/p>\n\n\n\n

O resultado: vendas adicionais atrav\u00e9s de reservas de meios de comunica\u00e7\u00e3o a retalho - sem comprometer a sua pr\u00f3pria comunica\u00e7\u00e3o.<\/p>\n\n\n\n

\u201eCom a capacidade multi-SSP do PRESTIGEenterprise, estamos a criar o equil\u00edbrio perfeito para os retalhistas: m\u00e1xima flexibilidade, controlo total e potencial de vendas adicional atrav\u00e9s da integra\u00e7\u00e3o em campanhas program\u00e1ticas de media de retalho e estamos consistentemente a seguir o caminho de ligar a infraestrutura de publicidade dos nossos clientes a todos os SSPs importantes\u201c, explica J\u00fcrgen Berens von Rautenfeld, CEO da Online Software AG.<\/p>\n\n\n\n

Para Martin Liebetrau, Diretor-Geral da BrandLogistics.NET, empresa de marketing de redes de meios de comunica\u00e7\u00e3o de retalho, a interface foi um importante investimento no futuro. \u201eComo propriet\u00e1rio da interface SSP1, asseguramos o funcionamento e tratamos da cria\u00e7\u00e3o e manuten\u00e7\u00e3o cont\u00ednua dos invent\u00e1rios - para que os retalhistas tenham o menor esfor\u00e7o poss\u00edvel. Com o PRESTIGEenterprise como software de sinaliza\u00e7\u00e3o e a nossa interface, os retalhistas est\u00e3o imediatamente preparados para os media de retalho. Ao mesmo tempo, investimos em mais liga\u00e7\u00f5es SSP para abrir outras possibilidades de reserva e, se necess\u00e1rio, apoiamos a comercializa\u00e7\u00e3o junto de anunciantes end\u00e9micos e n\u00e3o end\u00e9micos -<\/strong> de acordo com as especifica\u00e7\u00f5es do retalhista, no momento certo, no local certo e com o conte\u00fado certo\u201c.\u201c<\/p>\n\n\n\n

\u201eVemos a combina\u00e7\u00e3o do PRESTIGEenterprise, como uma das principais solu\u00e7\u00f5es de sinaliza\u00e7\u00e3o digital, e a liga\u00e7\u00e3o \u00e0 nossa plataforma como um passo decisivo para os retalhistas de tijolo e argamassa implementarem as suas estrat\u00e9gias de media de retalho na loja. Os retalhistas beneficiam de duas formas: mant\u00eam o controlo total sobre o seu espa\u00e7o e, ao mesmo tempo, criam os pr\u00e9-requisitos para controlar quaisquer reservas de publicidade e gerar receitas de publicidade adicionais\u201c, acrescenta Daniel Siegmund, Diretor-Geral do One Tech Group GmbH.<\/p>\n\n\n\n

Do baseado em IO ao program\u00e1tico<\/strong><\/p>\n\n\n\n

At\u00e9 agora, as reservas de publicidade no POS eram predominantemente baseadas em IO: Os tempos de execu\u00e7\u00e3o, os or\u00e7amentos e os conte\u00fados eram acordados manualmente - previs\u00edveis mas r\u00edgidos. A nova interface para a plataforma do lado da oferta do One Tech Group traz a abordagem program\u00e1tica para o retalho atrav\u00e9s da SSP1: o espa\u00e7o publicit\u00e1rio \u00e9 reservado, optimizado e apresentado automaticamente, com base em dados e em tempo real. Isto beneficia n\u00e3o s\u00f3 as grandes marcas, mas tamb\u00e9m as campanhas e redes mais pequenas, que ganham acesso a uma comunica\u00e7\u00e3o direcionada para o cliente no POS.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Sobre a Online Software AG<\/strong> <\/p>\n\n\n\n

Desenvolvimento de solu\u00e7\u00f5es para o com\u00e9rcio grossista e retalhista internacional. A empresa de m\u00e9dia dimens\u00e3o sediada em Heidelberg apoia os retalhistas com solu\u00e7\u00f5es de software para publicidade profissional em lojas h\u00e1 mais de 25 anos e \u00e9 l\u00edder de mercado no dom\u00ednio da comunica\u00e7\u00e3o cross-media em loja e da promo\u00e7\u00e3o de vendas, com mais de 65 000 instala\u00e7\u00f5es em 35 pa\u00edses. Com o software PRESTIGEmpresa<\/strong> o software em linha oferece uma plataforma de comunica\u00e7\u00e3o para abordar os clientes no ponto de venda, que inclui suportes cl\u00e1ssicos e suportes de sa\u00edda digitais. <\/p>\n\n\n\n

\n

Mais informa\u00e7\u00f5es:<\/strong>
Software AG online
Galileistrasse 1
69115 Heidelberg, Alemanha
info@online-software-ag.de
www.online-software-ag.de<\/p>\n\n\n\n


Sandy Heinzmann
Diretor de Marketing
T. +49 06221 40508-682
M. +49 151 1500 9975
sandy.heinzmann@online-software-ag.de<\/p>\n<\/div>\n\n\n\n

\n
\n
\n
\n
\"\"<\/a><\/figure>\n\n\n\n
\"\"<\/a><\/figure>\n\n\n\n
\"\"<\/a><\/figure>\n<\/figure>\n<\/div><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Erstmalig ist es mit der neuesten Version der Marketingl\u00f6sung PRESTIGEenterprise f\u00fcr den station\u00e4ren Einzelhandel m\u00f6glich, direkte Erl\u00f6se \u00fcber die Einspielung unterschiedlichster Marketingkampagnen auf digitalen POS Medien zu realisieren. Heidelberg, 15. […]<\/p>\n","protected":false},"author":9,"featured_media":75695,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-75655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nMulti-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. Mit dem Umzug in das Kopernikusquartier, einem hochmodernen B\u00fcrogeb\u00e4udekomplex setzt das Unternehmen ein klares Zeichen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/pt\/a-online-software-ag-lancou-a-interface-ssp1-para-suportes-de-retalho-em-pos\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. Mit dem Umzug in das Kopernikusquartier, einem hochmodernen B\u00fcrogeb\u00e4udekomplex setzt das Unternehmen ein klares Zeichen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/online-software-ag.com\/pt\/a-online-software-ag-lancou-a-interface-ssp1-para-suportes-de-retalho-em-pos\/\" \/>\n<meta property=\"og:site_name\" content=\"Online Software AG\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T08:27:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-18T07:56:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Julia Strauch\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia Strauch\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/\"},\"author\":{\"name\":\"Julia Strauch\",\"@id\":\"https:\/\/online-software-ag.com\/#\/schema\/person\/52179fb15851dddd1031d829e2e464b2\"},\"headline\":\"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel\",\"datePublished\":\"2025-09-15T08:27:39+00:00\",\"dateModified\":\"2025-09-18T07:56:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/\"},\"wordCount\":594,\"publisher\":{\"@id\":\"https:\/\/online-software-ag.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png\",\"articleSection\":[\"Pressemeldungen\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/\",\"url\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/\",\"name\":\"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel - Online Software AG\",\"isPartOf\":{\"@id\":\"https:\/\/online-software-ag.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png\",\"datePublished\":\"2025-09-15T08:27:39+00:00\",\"dateModified\":\"2025-09-18T07:56:08+00:00\",\"description\":\"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. Mit dem Umzug in das Kopernikusquartier, einem hochmodernen B\u00fcrogeb\u00e4udekomplex setzt das Unternehmen ein klares Zeichen.\",\"breadcrumb\":{\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage\",\"url\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png\",\"contentUrl\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png\",\"width\":1024,\"height\":732,\"caption\":\"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/online-software-ag.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/online-software-ag.com\/#website\",\"url\":\"https:\/\/online-software-ag.com\/\",\"name\":\"Online Software AG\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/online-software-ag.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/online-software-ag.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/online-software-ag.com\/#organization\",\"name\":\"Online Software AG\",\"url\":\"https:\/\/online-software-ag.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png\",\"contentUrl\":\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png\",\"width\":1469,\"height\":874,\"caption\":\"Online Software AG\"},\"image\":{\"@id\":\"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/online-software-ag.com\/#\/schema\/person\/52179fb15851dddd1031d829e2e464b2\",\"name\":\"Julia Strauch\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A capacidade multi-SSP do PRESTIGEenterprise torna finalmente o Retail Media num garante de receitas para o retalho tradicional - Online Software AG","description":"A Online Software AG mudou-se para a sua nova sede no bairro de Bahnstadt, em Heidelberg. Com a mudan\u00e7a para o Kopernikusquartier, um complexo de escrit\u00f3rios ultra-moderno, a empresa est\u00e1 a enviar um sinal claro.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/online-software-ag.com\/pt\/a-online-software-ag-lancou-a-interface-ssp1-para-suportes-de-retalho-em-pos\/","og_locale":"pt_PT","og_type":"article","og_title":"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel - Online Software AG","og_description":"Die Online Software AG hat ihren neuen Firmensitz in der Heidelberger Bahnstadt bezogen. Mit dem Umzug in das Kopernikusquartier, einem hochmodernen B\u00fcrogeb\u00e4udekomplex setzt das Unternehmen ein klares Zeichen.","og_url":"https:\/\/online-software-ag.com\/pt\/a-online-software-ag-lancou-a-interface-ssp1-para-suportes-de-retalho-em-pos\/","og_site_name":"Online Software AG","article_published_time":"2025-09-15T08:27:39+00:00","article_modified_time":"2025-09-18T07:56:08+00:00","og_image":[{"width":1024,"height":732,"url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png","type":"image\/png"}],"author":"Julia Strauch","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Julia Strauch","Tempo estimado de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#article","isPartOf":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/"},"author":{"name":"Julia Strauch","@id":"https:\/\/online-software-ag.com\/#\/schema\/person\/52179fb15851dddd1031d829e2e464b2"},"headline":"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel","datePublished":"2025-09-15T08:27:39+00:00","dateModified":"2025-09-18T07:56:08+00:00","mainEntityOfPage":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/"},"wordCount":594,"publisher":{"@id":"https:\/\/online-software-ag.com\/#organization"},"image":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage"},"thumbnailUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png","articleSection":["Pressemeldungen"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/","url":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/","name":"A capacidade multi-SSP do PRESTIGEenterprise torna finalmente o Retail Media num garante de receitas para o retalho tradicional - Online Software AG","isPartOf":{"@id":"https:\/\/online-software-ag.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage"},"image":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage"},"thumbnailUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png","datePublished":"2025-09-15T08:27:39+00:00","dateModified":"2025-09-18T07:56:08+00:00","description":"A Online Software AG mudou-se para a sua nova sede no bairro de Bahnstadt, em Heidelberg. Com a mudan\u00e7a para o Kopernikusquartier, um complexo de escrit\u00f3rios ultra-moderno, a empresa est\u00e1 a enviar um sinal claro.","breadcrumb":{"@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#primaryimage","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2025\/09\/OnlineSOftwareAG_Retail-Media-4-scaled-1.png","width":1024,"height":732,"caption":"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel"},{"@type":"BreadcrumbList","@id":"https:\/\/online-software-ag.com\/online-software-ag-released-ssp1-schnittstelle-fuer-retail-media-am-pos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/online-software-ag.com\/"},{"@type":"ListItem","position":2,"name":"Multi-SSP-F\u00e4higkeit von PRESTIGEenterprise macht Retail Media endlich zum Erl\u00f6sgaranten f\u00fcr den station\u00e4ren Einzelhandel"}]},{"@type":"WebSite","@id":"https:\/\/online-software-ag.com\/#website","url":"https:\/\/online-software-ag.com\/","name":"Software AG online","description":"","publisher":{"@id":"https:\/\/online-software-ag.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/online-software-ag.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/online-software-ag.com\/#organization","name":"Software AG online","url":"https:\/\/online-software-ag.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/","url":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","contentUrl":"https:\/\/online-software-ag.com\/wp-content\/uploads\/2023\/08\/OSAG_Logo_RGB_mit_Firmenname.png","width":1469,"height":874,"caption":"Online Software AG"},"image":{"@id":"https:\/\/online-software-ag.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/online-software-ag.com\/#\/schema\/person\/52179fb15851dddd1031d829e2e464b2","name":"Julia Strauch"}]}},"_links":{"self":[{"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/posts\/75655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/comments?post=75655"}],"version-history":[{"count":0,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/posts\/75655\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/media\/75695"}],"wp:attachment":[{"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/media?parent=75655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/categories?post=75655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/online-software-ag.com\/pt\/wp-json\/wp\/v2\/tags?post=75655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}