{"id":19183,"date":"2019-02-26T13:04:40","date_gmt":"2019-02-26T12:04:40","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=19183"},"modified":"2024-11-11T08:35:14","modified_gmt":"2024-11-11T07:35:14","slug":"trend-topic-comertul-vocal-la-eurocis-2019-cum-preiau-asistentii-vocali-comunicarea-cu-clientii-la-punctul-de-vanzare","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/ro\/trendthema-voice-commerce-auf-der-eurocis-2019-so-uebernehmen-sprachassistenten-die-kundekommunikation-am-pos\/","title":{"rendered":"Trend topic voice commerce la EuroCIS 2019 - cum preiau asisten\u021bii vocali comunicarea cu clien\u021bii la POS"},"content":{"rendered":"

Pe l\u00e2ng\u0103 IoT \u0219i solu\u021biile omnichannel pentru o experien\u021b\u0103 nelimitat\u0103 a cump\u0103r\u0103torului, comer\u021bul vocal cu asisten\u021bi vocali baza\u021bi pe inteligen\u021b\u0103 artificial\u0103 (AI) a fost unul dintre subiectele de trend de la EuroCIS de care vizitatorii campusului de solu\u021bii PRESTIGE au fost cel mai interesa\u021bi.<\/em><\/p>\n\n\n\n

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Weinheim, 26 februarie 2019 +++<\/strong> Sub motto-ul \"Momente de adev\u0103r - \u00eenscrie puncte la momentul potrivit\", Online Software a prezentat la edi\u021bia din acest an a EuroCIS o gam\u0103 larg\u0103 de solu\u021bii pentru marketing multimedia la POS. \u00cempreun\u0103 cu partenerii de solu\u021bii Allgeier Enterprise Services, AOPEN, Grossenbacher Systeme, Nordland systems, OKI Europe \u0219i Samsung Electronics, la PRESTIGE Solution Campus au fost prezentate multe solu\u021bii \u0219i idei noi pentru o abordare perfect\u0103 a clien\u021bilor, bazate pe software-ul PRESTIGEenterprise, lider de pia\u021b\u0103.<\/p>\n\n\n\n

A existat o cerere deosebit de puternic\u0103 pentru solu\u021bii bazate pe o combina\u021bie de recunoa\u0219tere vocal\u0103 \u0219i inteligen\u021b\u0103 artificial\u0103, care \u00eembun\u0103t\u0103\u021besc semnificativ serviciile pentru clien\u021bi \u0219i reduc volumul de munc\u0103 al personalului de v\u00e2nz\u0103ri. Subiectul transmiterii \u00een direct la POS a fost din ce \u00een ce mai discutat, \u00een special pentru sectorul comer\u021bului cu am\u0103nuntul al produselor alimentare \u00een ceea ce prive\u0219te regionalitatea \u0219i bun\u0103starea animalelor. Cu toate acestea, optimizarea planific\u0103rii publicit\u0103\u021bii la POS, bazat\u0103 pe sisteme de monitorizare \u00een timp real a succesului publicit\u0103\u021bii, a fost, de asemenea, un subiect important pentru mul\u021bi vizitatori comerciali.<\/p>\n\n\n\n

\"Am primit un num\u0103r din ce \u00een ce mai mare de solicit\u0103ri specifice din partea vizitatorilor comerciali \u0219i am primit un num\u0103r surprinz\u0103tor de mare de vizitatori interna\u021bionali la standul nostru. Dezvoltarea de software din Germania este perceput\u0103 ca fiind deosebit de fiabil\u0103 \u0219i bine g\u00e2ndit\u0103. Nu este de mirare c\u0103 retailerii de c\u0103r\u0103mid\u0103 \u0219i mortar sunt preg\u0103ti\u021bi s\u0103 investeasc\u0103 \u00een tehnologii viitoare \u00een acest an, deoarece nivelul de maturitate al tehnologiilor POS nu a fost niciodat\u0103 mai bun\", explic\u0103 J\u00fcrgen Berens von Rautenfeld, CEO al Online Software AG. \"Implementarea rapid\u0103 \u0219i utilizarea intuitiv\u0103 de c\u0103tre cump\u0103r\u0103tor sunt \u00een centrul aten\u021biei pentru to\u021bi comercian\u021bii cu am\u0103nuntul\", spune Berens von Rautenfeld.<\/p>\n\n\n\n

Mai multe despre solu\u021biile prezentate de Online Software AG<\/a><\/p>\n\n\n\n


Despre Online Software AG<\/strong><\/p>\n\n\n\n

Online Software AG este o companie inovatoare de software specializat\u0103 \u00een dezvoltarea de solu\u021bii pentru comer\u021bul interna\u021bional cu ridicata \u0219i cu am\u0103nuntul. Compania de dimensiuni medii cu sediul \u00een Weinheim an der Bergstra\u00dfe sprijin\u0103 comercian\u021bii cu am\u0103nuntul de peste 25 de ani cu solu\u021bii software pentru publicitate profesional\u0103 \u00een magazin \u0219i, cu peste 35 000 de instala\u021bii \u00een 35 de \u021b\u0103ri, este lider de pia\u021b\u0103 \u00een domeniul comunic\u0103rii cross-media \u00een magazin \u0219i al promov\u0103rii v\u00e2nz\u0103rilor. Cu software-ul PRESTIGE\u00eentreprindere<\/strong> software-ul online ofer\u0103 o platform\u0103 de comunicare pentru adresarea clien\u021bilor la punctul de v\u00e2nzare, care include at\u00e2t media tradi\u021bionale, c\u00e2t \u0219i media de ie\u0219ire digital\u0103. Software-ul premiat constituie astfel baza perfect\u0103 pentru concepte de comunicare holistice, integr\u00e2nd afi\u0219e \u0219i etichete, precum \u0219i ecrane de format mare, pere\u021bi video, ecrane de control \u0219i de c\u00e2ntar, sisteme de chio\u0219curi, rafturi digitale \u0219i etichete electronice de raft (ESL), p\u00e2n\u0103 la dispozitive mobile precum smartphone-uri, tablete \u0219i MDE-uri.<\/p>\n\n\n\n

Informa\u021bii suplimentare:<\/strong><\/p>\n\n\n\n

Online Software AG
Bergstrasse 31
69469 Weinheim, Germania
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Manager marketing \u0219i comunicare
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Neben IoT und Omnichannel-L\u00f6sungen f\u00fcr eine grenzenlose Shopper-Experience, geh\u00f6rte Voice Commerce mit Sprachassistenten basierend auf k\u00fcnstlicher Intelligenz (KI) zu den Trendthemen der EuroCIS, f\u00fcr die sich auch die Besucher des […]<\/p>\n","protected":false},"author":8,"featured_media":70792,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[65],"tags":[],"class_list":["post-19183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemeldungen"],"acf":[],"yoast_head":"\nTrendthema Voice Commerce auf der EuroCIS 2019 \u2013 So \u00fcbernehmen Sprachassistenten die Kundekommunikation am POS - Online Software AG<\/title>\n<meta name=\"description\" content=\"Online Software pr\u00e4sentierte auf EuroCIS multimediale Marketingl\u00f6sungen am POS mit Fokus auf Spracherkennung.\" \/>\n<meta name=\"robots\" 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