{"id":2553,"date":"2017-01-19T12:52:41","date_gmt":"2017-01-19T12:52:41","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/prestige-partnertag-nahtlose-kommunikation-auf-der-gesamten-customer-journey-wird-fuer-konsumenten-immer-wichtiger\/"},"modified":"2024-11-08T15:26:57","modified_gmt":"2024-11-08T14:26:57","slug":"ziua-partenerului-de-prestigiu-comunicarea-fara-intreruperi-de-a-lungul-intregii-calatorii-a-clientului-devine-din-ce-in-ce-mai-importanta-pentru-consumatori","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/ro\/prestige-partnertag-nahtlose-kommunikation-auf-der-gesamten-customer-journey-wird-fuer-konsumenten-immer-wichtiger\/","title":{"rendered":"Ziua partenerilor PRESTIGE: Comunicarea continu\u0103 de-a lungul \u00eentregii c\u0103l\u0103torii a clientului devine din ce \u00een ce mai important\u0103 pentru consumatori"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><em>Sub motto-ul \"Cump\u0103r\u0103turi cu z\u00e2mbetul pe buze - Momente impresionante cu PRESTIGE\", exper\u021bii \u00een retail s-au \u00eent\u00e2lnit la Heidelberg pentru cea de-a 11-a edi\u021bie a Zilei partenerilor PRESTIGE organizat\u0103 de Online Software AG<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"801\" height=\"534\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1.jpg\" alt=\"\" class=\"wp-image-70801\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1.jpg 801w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2017\/01\/OnlineSoftwareAG_PRESTIGE_Partnertag_1-1-18x12.jpg 18w\" sizes=\"(max-width: 801px) 100vw, 801px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Weinheim, 19 ianuarie 2017 +++ <\/span>Online Software AG a \u00eent\u00e2mpinat clien\u021bii \u0219i partenerii la cea de-a 11-a edi\u021bie a Zilei partenerilor PRESTIGE, care a avut loc la Heidelberg la 17 ianuarie 2017. Evenimentul de retail din acest an s-a desf\u0103\u0219urat sub motto-ul \"Cump\u0103r\u0103turi cu z\u00e2mbetul pe buze - Momente impresionante cu PRESTIGE\" \u0219i s-a axat pe idei \u0219i solu\u021bii care \u00eei fac ferici\u021bi pe consumatori. De exemplu, Dr. Kai Hudetz de la IFH K\u00f6ln a vorbit despre cump\u0103r\u0103torul conectat \u00een re\u021bea \u0219i despre modul de a inspira clien\u021bii online offline. Hasan C\u00fcr\u00fck de la Knauber a relatat despre experien\u021bele sale legate de introducerea inova\u021biilor tehnice, iar Ralf Wilker de la Lekkerland a vorbit despre magazinele de benzin\u0103rii de m\u00e2ine. Armin Henningsen \u0219i Sven Schalk de la Diebold Nixdorf au descris necesitatea unei abord\u0103ri personalizate a clien\u021bilor \u0219i posibilit\u0103\u021bile de gestionare inteligent\u0103 a promo\u021biilor la cas\u0103, iar Carsten Schemberg de la dlv Netzwerk Ladenbau a eviden\u021biat noile cerin\u021be pentru amenajarea magazinelor \u00een contextul digitaliz\u0103rii POS-urilor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Suntem \u00eenc\u00e2nta\u021bi c\u0103 \u0219i \u00een acest an am reu\u0219it s\u0103 atragem vorbitori de prim\u0103 clas\u0103 pentru Ziua Partenerilor \u0219i am alc\u0103tuit un program captivant de prezent\u0103ri care au atins nervul vremii \u0219i au adus din nou clien\u021bii \u0219i partenerii no\u0219tri \u00een num\u0103r mare la noi pentru a discuta despre noile tehnologii \u0219i solu\u021biile orientate spre viitor pentru sectorul de retail\", spune J\u00fcrgen Berens von Rautenfeld, CEO al Online Software AG. \"A trebuit s\u0103 schimb\u0103m locul de desf\u0103\u0219urare \u00een acest an deoarece num\u0103rul participan\u021bilor a crescut continuu \u00een ultimii ani \u0219i am g\u0103sit o loca\u021bie cu un fler deosebit de inovator \u00een Campusul SRH din Heidelberg.\"<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pe l\u00e2ng\u0103 prezentarea celor mai recente func\u021bii ale platformei software PRESTIGEenterprise \u0219i prezentarea de solu\u021bii avansate din punct de vedere tehnic, accentul a fost pus pe discu\u021biile personale \u0219i schimbul de experien\u021b\u0103 \u00eentre utilizatorii PRESTIGE. Cele mai recente tehnologii \u0219i strategiile viitoare pentru comunicarea pre\u021burilor \u0219i a publicit\u0103\u021bii \u00een comer\u021bul cu am\u0103nuntul au fost discutate \u00een detaliu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Oricine a dorit a putut s\u0103 intre \u00een atmosfera evenimentului \u00eentr-o atmosfer\u0103 relaxat\u0103 la \u00eent\u00e2lnirea din seara precedent\u0103. Evenimentul de sear\u0103 relaxat a preg\u0103tit terenul pentru un schimb onest \u0219i intensiv de experien\u021be cu privire la solu\u021biile de semnalizare digital\u0103, comunicarea tip\u0103rit\u0103 \u0219i mobil\u0103 \u00een magazin \u0219i utilizarea PRESTIGE \u00eentr-o gam\u0103 larg\u0103 de industrii.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gerd Betz, Director Retail, a\u0219teapt\u0103 deja cu ner\u0103bdare anul viitor: \"Comunicarea deschis\u0103 cu to\u021bi utilizatorii PRESTIGE \u0219i dezvoltarea \u00een comun a noilor subiecte viitoare reprezint\u0103 baza succesului software-ului nostru. Avem \u00eentotdeauna o ureche deschis\u0103 pentru clien\u021bii \u0219i partenerii no\u0219tri, motiv pentru care Ziua partenerilor PRESTIGE este \u00eentotdeauna deosebit de important\u0103 pentru noi.\"<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Despre Online Software AG<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG este o companie inovatoare de software specializat\u0103 \u00een dezvoltarea de solu\u021bii pentru comer\u021bul interna\u021bional cu ridicata \u0219i cu am\u0103nuntul. Compania de dimensiuni medii cu sediul \u00een Weinheim an der Bergstra\u00dfe sprijin\u0103 comercian\u021bii cu am\u0103nuntul de peste 25 de ani cu solu\u021bii software pentru publicitate profesional\u0103 \u00een magazin \u0219i, cu peste 35 000 de instala\u021bii \u00een 35 de \u021b\u0103ri, este lider de pia\u021b\u0103 \u00een domeniul comunic\u0103rii cross-media \u00een magazin \u0219i al promov\u0103rii v\u00e2nz\u0103rilor. Cu software-ul <span style=\"font-weight: bold;\">PRESTIGE\u00eentreprindere<\/span> software-ul online ofer\u0103 o platform\u0103 de comunicare pentru abordarea clien\u021bilor la punctul de v\u00e2nzare, care include at\u00e2t media clasic\u0103, c\u00e2t \u0219i media de ie\u0219ire digital\u0103. Software-ul premiat constituie astfel baza perfect\u0103 pentru concepte de comunicare holistice, integr\u00e2nd afi\u0219e \u0219i etichete, precum \u0219i ecrane de format mare, pere\u021bi video, ecrane de plat\u0103 \u0219i de c\u00e2ntar, sisteme de chio\u0219curi, rafturi digitale \u0219i etichete electronice de raft (ESL) p\u00e2n\u0103 la dispozitive mobile precum smartphone-uri, tablete \u0219i MDE-uri.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: bold;\">Informa\u021bii suplimentare:<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online Software AG<br>Bergstrasse 31<br>69469 Weinheim, Germania<br><a href=\"mailto:info@online-software-ag.de\">info@online-software-ag.de<\/a><br><a href=\"https:\/\/online-software-ag.com\/ro\/\">www.online-software-ag.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sandy Heinzmann<br>Manager marketing \u0219i comunicare<br>T. +49 6201 9988-682<br>F. +49 6201 9988-77<br><a href=\"mailto:sandy.heinzmann@online-software-ag.de\">sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Sub motto-ul \"Cump\u0103r\u0103turi cu z\u00e2mbetul pe buze - Momente impresionante cu PRESTIGE\", exper\u021bii \u00een retail s-au \u00eent\u00e2lnit la Heidelberg pentru cea de-a 11-a edi\u021bie a Zilei partenerilor PRESTIGE organizat\u0103 de Online Software AG<\/p>","protected":false},"author":3,"featured_media":70869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-2553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PRESTIGE Partnertag: Nahtlose Kommunikation auf der gesamten Customer Journey wird f\u00fcr Konsumenten immer wichtiger - Online Software AG<\/title>\n<meta name=\"description\" content=\"In Heidelberg ist der 11. 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