{"id":68432,"date":"2024-08-01T09:54:00","date_gmt":"2024-08-01T07:54:00","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=68432"},"modified":"2024-11-11T08:34:33","modified_gmt":"2024-11-11T07:34:33","slug":"utilizarea-etichetelor-electronice-de-raft","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/ro\/blog\/einsatz-von-elektronischen-regaletiketten\/","title":{"rendered":"Utilizarea etichetelor electronice de raft (ESL) - La ce trebuie s\u0103 fi\u021bi aten\u021bi!"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Etichetele electronice pentru rafturi reprezint\u0103 una dintre cele mai importante inova\u021bii tehnologice din ultimii ani pentru comercian\u021bii cu am\u0103nuntul de tip bricks-and-mortar. Aceste afi\u0219aje digitale de mici dimensiuni revolu\u021bioneaz\u0103 modul \u00een care sunt prezentate \u0219i gestionate pre\u021burile \u0219i informa\u021biile despre produse \u0219i sunt acum bine stabilite \u00een sectorul comer\u021bului cu am\u0103nuntul: \u00cen Germania, 56% din \u00eentreprinderile de v\u00e2nzare cu am\u0103nuntul utilizeaz\u0103 deja etichete electronice pe rafturi - \u00een sectorul alimentar, cifra ajunge la 94% (sursa: EHI, Technologie Trends im Handel 2023). Dar ce pot face etichetele electronice de raft, cum func\u021bioneaz\u0103 acestea \u0219i ce trebuie luat \u00een considerare pentru a utiliza pe deplin beneficiile lor?<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Avantajele etichet\u0103rii digitale a pre\u021burilor sunt conving\u0103toare<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Utilizarea ESL-urilor ofer\u0103 multe avantaje fa\u021b\u0103 de etichetele tradi\u021bionale de h\u00e2rtie, deoarece etichetarea digital\u0103 a pre\u021burilor la raft este...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>actualizate \u0219i fiabile:<\/strong>&nbsp;Modific\u0103rile aduse con\u021binutului sunt implementate imediat \u00een magazin, asigur\u00e2ndu-se c\u0103 pre\u021burile \u0219i informa\u021biile despre produse sunt actualizate. Acest lucru previne discrepan\u021bele de pre\u021b \u00eentre raft \u0219i cas\u0103, ceea ce cre\u0219te, de asemenea, satisfac\u021bia clien\u021bilor.<\/li>\n\n\n\n<li><strong>flexibil:<\/strong>&nbsp;Cu ajutorul etichet\u0103rii digitale a pre\u021burilor, strategiile dinamice de stabilire a pre\u021burilor pot fi implementate automat \u00een comer\u021bul cu am\u0103nuntul sta\u021bionar.<\/li>\n\n\n\n<li><strong>eficient:<\/strong>&nbsp;Etapele de lucru consumatoare de timp, cum ar fi tip\u0103rirea, distribuirea \u0219i aplicarea etichetelor conven\u021bionale de h\u00e2rtie, nu mai sunt necesare atunci c\u00e2nd se utilizeaz\u0103 etichetele electronice de raft. Datorit\u0103 acestei economii de timp, angaja\u021bii se pot concentra mai mult pe activitatea lor de baz\u0103, cum ar fi serviciile pentru clien\u021bi.<\/li>\n\n\n\n<li><strong>durabil \u0219i modern:<\/strong>&nbsp;Majoritatea ESL-urilor au o durat\u0103 lung\u0103 de via\u021b\u0103 a bateriei \u0219i pot fi utilizate timp de mul\u021bi ani, consumul de h\u00e2rtie \u0219i cerneal\u0103 este redus, iar clien\u021bii r\u0103m\u00e2n cu o impresie de \u00eenalt\u0103 calitate \u0219i modern\u0103 a pie\u021bei prin utilizarea noilor tehnologii.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3.jpg\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"68434\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3-1024x683.jpg\" alt=\"\" class=\"wp-image-68434\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3-1024x683.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3-18x12.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-3.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1.jpg\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"68435\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1-1024x683.jpg\" alt=\"\" class=\"wp-image-68435\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1-1024x683.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1-18x12.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-1-1.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Mai mult dec\u00e2t un simplu afi\u0219aj al pre\u021burilor<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Cu toate acestea, etichetele electronice de raft pot face mult mai mult dec\u00e2t s\u0103 afi\u0219eze doar pre\u021burile. Exist\u0103 acum etichete electronice cu&nbsp;<strong>\u0218uruburi de pres\u0103<\/strong>&nbsp;sau&nbsp;<strong>Afi\u0219aje tactile<\/strong>&nbsp;cu ajutorul c\u0103reia sunt afi\u0219ate informa\u021bii suplimentare direct pe ecran. Prev\u0103zute cu un PIN de securitate, acestea pot fi, de asemenea, informa\u021bii interne pentru angaja\u021bi. ESL este, de asemenea, disponibil op\u021bional cu&nbsp;<strong>Indicatoare luminoase LED<\/strong>care se pot aprinde \u00een diferite culori. Acestea pot fi utilizate, de exemplu, pentru a ghida clien\u021bii sau angaja\u021bii c\u0103tre anumite rafturi \u0219i produse.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Infrastructura tehnic\u0103 pentru sistemele ESL<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Un sistem ESL func\u021bional const\u0103 din mai multe componente: \u00cen primul r\u00e2nd, desigur,&nbsp;<strong>etichete electronice de raft<\/strong>&nbsp;necesare. A nu se uita aici sunt&nbsp;<strong>unit\u0103\u021bi de fixare adecvate<\/strong>&nbsp;pentru fixarea stabil\u0103 \u0219i robust\u0103 a ESL pe raft. O alt\u0103 component\u0103 a unui sistem ESL este&nbsp;<strong>Tehnologia de transmisie<\/strong>care sunt utilizate pentru a controla ESL-urile conectate \u0219i pentru a distribui con\u021binut. \u00cen func\u021bie de produc\u0103tor, aceste componente se numesc gateway-uri sau puncte de acces, de exemplu. \u00cen cele din urm\u0103, o&nbsp;<strong>Software<\/strong>&nbsp;necesare pentru gestionarea \u0219i controlul \u00eentregului sistem ESL. Produc\u0103torii de etichete electronice de raft ofer\u0103 solu\u021bii personalizate \u00een acest sens.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Alegerea produc\u0103torului este crucial\u0103<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen prezent, pe pia\u021b\u0103 exist\u0103 numero\u0219i produc\u0103tori de ESL, care ofer\u0103 o gam\u0103 larg\u0103 de serii ESL. Alegerea produc\u0103torului \u0219i a modelului depinde \u00een \u00eentregime de buget \u0219i de cerin\u021bele pe care trebuie s\u0103 le \u00eendeplineasc\u0103 eticheta electronic\u0103 de raft \u00een cauz\u0103. \u00cenainte de a v\u0103 decide asupra unui produc\u0103tor, merit\u0103 s\u0103 compara\u021bi diferitele oferte, produc\u0103tori \u0219i modele. \u00cen plus fa\u021b\u0103 de&nbsp;<strong>Pre\u021b \u0219i func\u021bii<\/strong>&nbsp;poate, de asemenea&nbsp;<strong>Longevitate \u0219i capacitate de livrare<\/strong>&nbsp;a ESL \u0219i a&nbsp;<strong>fiabilitate<\/strong>&nbsp;ale produc\u0103torului sunt criterii pentru decizia final\u0103.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chiar \u0219i cele mai moderne ESL-uri devin \u00eenvechite sau se defecteaz\u0103 dup\u0103 c\u00e2\u021biva ani, astfel \u00eenc\u00e2t, mai devreme sau mai t\u00e2rziu, acestea trebuie \u00eenlocuite. Nu \u00eentotdeauna dori\u021bi s\u0103 utiliza\u021bi acelea\u0219i modele sau produc\u0103tori ca \u00eenainte, ceea ce poate face necesar\u0103 o schimbare de produc\u0103tor. Aceasta poate fi necesar\u0103 \u0219i \u00een cadrul unui magazin,&nbsp;<strong>Modele ESL de la diferi\u021bi produc\u0103tori<\/strong>dac\u0103, de exemplu, trebuie cartografiate diferite domenii de aplicare sau func\u021bii speciale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:40px\">Managementul ESL cu PRESTIGEenterprise<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Odat\u0103 ce hardware-ul pentru etichetele electronice de pre\u021b este instalat, cea mai mare provocare este controlul etichet\u0103rii pre\u021burilor. Con\u021binutul informa\u021biilor de pe etichete trebuie gestionat, iar sistemul trebuie integrat \u00een peisajul IT existent. Un avantaj \u00een acest caz este utilizarea unui&nbsp;<a href=\"https:\/\/online-software-ag.com\/ro\/etichete-electronice-de-pret\/\"><strong>platform\u0103 software independent\u0103 de produc\u0103tor<\/strong><\/a>cum ar fi&nbsp;<a href=\"https:\/\/online-software-ag.com\/ro\/software\/\"><strong>PRESTIGE\u00eentreprindere<\/strong><\/a>&nbsp;Online Software AG ofer\u0103. Software-ul independent de produc\u0103tor p\u0103streaz\u0103 suveranitatea \u0219i flexibilitatea companiei cu privire la utilizarea ESL. Aceasta \u00eenseamn\u0103 c\u0103 modelele ESL de la diferi\u021bi produc\u0103tori pot fi utilizate simultan pe pie\u021be, iar o schimbare de produc\u0103tor este, de asemenea, u\u0219or posibil\u0103, dac\u0103 este necesar.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Layout \u0219i design de con\u021binut ESL<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Un alt avantaj al software-ului independent de produc\u0103tor este proiectarea con\u021binutului pentru etichetele electronice de raft. Acest lucru v\u0103 scute\u0219te de a v\u0103 familiariza cu diferitele programe de proiectare ale fiec\u0103rui produc\u0103tor de etichete electronice, iar proiectele nu trebuie create de mai multe ori. PRESTIGEenterprise con\u021bine un program central de proiectare \u00een acest scop, care aduce informa\u021biile despre produse \u00eentr-o form\u0103 prezentabil\u0103. A\u0219a-numitele \u0219abloane din PRESTIGEenterprise definesc aspectul \u0219i designul con\u021binutului ESL. Pentru a face acest lucru, se utilizeaz\u0103 PRESTIGEenterprise Designer pentru a crea un \u0219ablon \u00eentr-un format specific, cu c\u00e2mpuri clar definite (de exemplu, produc\u0103tor, informa\u021bii despre articol, pre\u021b, logo, cantitate \u0219i grafic\u0103). C\u00e2mpurile pot fi apoi completate u\u0219or \u0219i automat cu con\u021binut prin intermediul unei conexiuni la sistemele de gestionare a m\u0103rfurilor. O interfa\u021b\u0103 cu sistemele de gestionare ESL ale diferi\u021bilor produc\u0103tori permite distribuirea con\u021binutului c\u0103tre ESL.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"450\" height=\"761\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_PRESTIGEenterpriseDesigner-ESL-3.png\" alt=\"\" class=\"wp-image-68442\" title=\"OnlineSoftwareAG_PRESTIGEenterpriseDesigner-ESL-3\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_PRESTIGEenterpriseDesigner-ESL-3.png 450w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_PRESTIGEenterpriseDesigner-ESL-3-177x300.png 177w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_PRESTIGEenterpriseDesigner-ESL-3-7x12.png 7w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:35px\">Digitalizarea ca factor de succes - un pas mai departe cu ESL<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Digitalizarea cresc\u00e2nd\u0103 \u00eenseamn\u0103 c\u0103 solu\u021biile digitale devin din ce \u00een ce mai importante pentru abordarea eficient\u0103 a clien\u021bilor. Aceast\u0103 nou\u0103 genera\u021bie de pre\u021buri v\u0103 permite s\u0103 aduce\u021bi \u00een magazinele dvs. modalit\u0103\u021bi noi \u0219i inteligente de comunicare a informa\u021biilor. Cre\u0219te\u021bi prin&nbsp;<a href=\"https:\/\/online-software-ag.com\/ro\/etichete-electronice-de-pret\/\"><strong>solu\u021bia noastr\u0103 ESL<\/strong><\/a>&nbsp;interesul clien\u021bilor pentru produsele \u0219i serviciile dumneavoastr\u0103. Ar\u0103ta\u021bi c\u0103, \u00een calitate de comerciant cu am\u0103nuntul, sunte\u021bi familiarizat cu inovarea \u0219i crea\u021bi etichete de raft orientate spre viitor, care \u00eembun\u0103t\u0103\u021besc afi\u0219area, optimizeaz\u0103 procesele interne \u0219i, astfel, ofer\u0103 mai mult timp pentru v\u00e2nz\u0103ri. Investi\u021bi \u00een viitorul comer\u021bului cu am\u0103nuntul!<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"68443\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4-1024x683.jpg\" alt=\"\" class=\"wp-image-68443\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4-1024x683.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4-18x12.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-4.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"68444\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5-1024x683.jpg\" alt=\"\" class=\"wp-image-68444\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5-1024x683.jpg 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5-300x200.jpg 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5-768x512.jpg 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5-18x12.jpg 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_Blog_ESL-5.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:40px\">Ce sunt etichetele electronice de raft?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Etichetele electronice de raft (ESL) sau etichetele digitale de pre\u021b sunt mici ecrane care sunt ata\u0219ate la raft sub produs \u0219i indic\u0103 pre\u021bul bunurilor, precum \u0219i alte informa\u021bii importante despre produs. \u00cen comer\u021bul cu am\u0103nuntul, micile ecrane \u00eenlocuiesc etichetele de pre\u021b conven\u021bionale din h\u00e2rtie, care trebuie tip\u0103rite \u00een num\u0103r mare, ata\u0219ate cu greu la raft \u0219i \u00eenlocuite la cea mai mic\u0103 schimbare.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p class=\"wp-block-paragraph\">\u00cen func\u021bie de cerin\u021be \u0219i buget, ESL-urile sunt disponibile \u00eentr-o mare varietate de modele, dimensiuni \u0219i culori ale carcasei. Culorile care pot fi afi\u0219ate pe afi\u0219aje difer\u0103, de asemenea, \u00eentre seriile \u0219i produc\u0103torii individuali de ESL: \u00cen plus fa\u021b\u0103 de negru, alb, galben \u0219i ro\u0219u, unele ESL pot afi\u0219a deja albastru, verde \u0219i magenta \u0219i, prin urmare, pot afi\u0219a \u0219i logo-uri, grafice \u0219i fotografii colorate. Pentru aplica\u021bii speciale, cum ar fi \u00een congelatoare, sunt disponibile ESL-uri deosebit de rezistente la frig, la ap\u0103, robuste sau chiar rezistente la substan\u021be chimice.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"1024\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blau-734x1030-1-730x1024.png\" alt=\"\" class=\"wp-image-68446\" title=\"OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blue\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blau-734x1030-1-730x1024.png 730w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blau-734x1030-1-214x300.png 214w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blau-734x1030-1-9x12.png 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/11\/OnlineSoftwareAG_EuroCIS_ESL_Hanshow_blau-734x1030-1.png 734w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Etichetele de pre\u021b digitale utilizeaz\u0103 \u00een primul r\u00e2nd a\u0219a-numita tehnologie e-ink, care este utilizat\u0103 \u0219i la eReaders. Aceast\u0103 tehnologie asigur\u0103 c\u0103 ecranul seam\u0103n\u0103 cu un produs tip\u0103rit \u0219i ofer\u0103 un nivel foarte ridicat de confort la citire, deoarece ecranul nu p\u00e2lp\u00e2ie, iar imaginea este foarte clar\u0103 \u0219i cu un contrast ridicat. Etichetele de pre\u021b E-Ink consum\u0103 energie numai atunci c\u00e2nd con\u021binutul de pe ecran se schimb\u0103. Acest lucru \u00eenseamn\u0103 c\u0103 ESL-urile pot func\u021biona pe baterii timp de mai mul\u021bi ani - \u00een func\u021bie de num\u0103rul de actualiz\u0103ri. Majoritatea produc\u0103torilor declar\u0103 o durat\u0103 medie de via\u021b\u0103 a bateriei de 5-10 ani, cu aproximativ dou\u0103 actualiz\u0103ri pe zi. Pentru majoritatea seriilor ESL, bateriile pot fi, de asemenea, \u00eenlocuite pentru a prelungi durata de via\u021b\u0103 a ESL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Eine der bedeutendsten technologischen Innovationen der letzten Jahre f\u00fcr den station\u00e4ren Einzelhandel sind elektronische Regaletiketten. Diese kleinen, digitalen Displays revolutionieren die Art und Weise, wie Preise und Produktinformationen pr\u00e4sentiert und [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":70601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[81],"tags":[],"class_list":["post-68432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Einsatz von elektronischen Regaletiketten (ESL) \u2013 Darauf m\u00fcssen Sie achten! - Online Software AG<\/title>\n<meta name=\"description\" content=\"Die bedeutendste technologische Innovation der letzten Jahre f\u00fcr den station\u00e4ren Einzelhandel sind die elektronischen Regaletiketten.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/ro\/blog\/utilizarea-etichetelor-electronice-de-raft\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Einsatz von elektronischen Regaletiketten (ESL) \u2013 Darauf m\u00fcssen Sie achten! - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"Die bedeutendste technologische Innovation der letzten Jahre f\u00fcr den station\u00e4ren Einzelhandel sind die elektronischen Regaletiketten.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/online-software-ag.com\/ro\/blog\/utilizarea-etichetelor-electronice-de-raft\/\" \/>\n<meta property=\"og:site_name\" content=\"Online Software AG\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-01T07:54:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-11T07:34:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2024\/08\/OnlineSoftwareAG_News_einsatz-von-elektronischen-regaletiketten.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"AAD\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"AAD\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/\"},\"author\":{\"name\":\"AAD\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#\\\/schema\\\/person\\\/1fd7c04a553e3fc615151d9d03b45a79\"},\"headline\":\"Einsatz von elektronischen Regaletiketten (ESL) \u2013 Darauf m\u00fcssen Sie achten!\",\"datePublished\":\"2024-08-01T07:54:00+00:00\",\"dateModified\":\"2024-11-11T07:34:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/\"},\"wordCount\":1235,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/online-software-ag.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/OnlineSoftwareAG_News_einsatz-von-elektronischen-regaletiketten.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/\",\"url\":\"https:\\\/\\\/online-software-ag.com\\\/blog\\\/einsatz-von-elektronischen-regaletiketten\\\/\",\"name\":\"Einsatz von elektronischen Regaletiketten (ESL) \u2013 Darauf m\u00fcssen Sie achten! 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