{"id":2563,"date":"2017-02-27T14:34:31","date_gmt":"2017-02-27T14:34:31","guid":{"rendered":"http:\/\/online-software-ag.com.w01737f0.kasserver.com\/euroshop-2017-guten-morgen-prestigeenterprise\/"},"modified":"2024-11-08T15:47:01","modified_gmt":"2024-11-08T14:47:01","slug":"euroshop-2017-god-morgon-prestigeenterprise","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/sv\/euroshop-2017-guten-morgen-prestigeenterprise\/","title":{"rendered":"EuroShop 2017: \"God morgon PRESTIGEenterprise\""},"content":{"rendered":"

V\u00e4rldens f\u00f6rsta digital signage-system som lyssnar. Online Software AG presenterar PRESTIGE Bot KIM f\u00f6r \u00e5terf\u00f6rs\u00e4ljare och kunder. I framtiden kommer PRESTIGEenterprise att t\u00e4nka fram\u00e5t och svara p\u00e5 fr\u00e5gor sj\u00e4lvst\u00e4ndigt baserat p\u00e5 all tillg\u00e4nglig data - \u00e4ven med hj\u00e4lp av Amazon Alexa Voice Service.<\/em><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Weinheim den 27 februari 2017 +++<\/span> Online Software presenterar PRESTIGE Bot KIM f\u00f6r \u201eArtificiell intelligens med merv\u00e4rde\u201c p\u00e5 EuroShop 2017. Termen bot kommer fr\u00e5n det engelska ordet \u201erobot\u201c och avser ett datorprogram som utf\u00f6r repetitiva uppgifter i stort sett automatiskt. I framtiden kommer KIM att hj\u00e4lpa \u00e5terf\u00f6rs\u00e4ljare med dagliga uppgifter och svara p\u00e5 fr\u00e5gor om aktuella digitala skyltsystem och deras inneh\u00e5ll. Till exempel: \u201eVilket inneh\u00e5ll visas f\u00f6r n\u00e4rvarande vid f\u00e4rskvarudisken?\u201d eller \u201cHur ofta har ett visst varum\u00e4rke visats?\u201c. Detta kommer att g\u00f6ra det mycket enklare och snabbare f\u00f6r \u00e5terf\u00f6rs\u00e4ljarna att analysera statusen f\u00f6r sina kampanjer i butikerna och reagera p\u00e5 f\u00f6rs\u00e4ljningstrender.<\/p>\n\n\n\n

Botarna kan anv\u00e4ndas av \u00e5terf\u00f6rs\u00e4ljare men ocks\u00e5 av slutkunder. I framtiden kommer kunderna att kunna anv\u00e4nda den intelligenta boten f\u00f6r att f\u00e5 fram erbjudanden som \u00e4r s\u00e4rskilt intressanta f\u00f6r dem, till exempel inom turistsektorn f\u00f6r semester vid en viss tidpunkt eller p\u00e5 en \u00f6nskad plats.<\/p>\n\n\n\n

Oavsett om det handlar om chatt eller r\u00f6stinmatning via Amazon Alexa Voice Service \u00e4r boten ett digitalt kommunikationsverktyg baserat p\u00e5 standardgr\u00e4nssnittet PRESTIGEenterprise System Interface API. Den tar emot alla f\u00f6rfr\u00e5gningar, analyserar dem och levererar svaren. Den \u00e4r intelligent, l\u00e4r sig och levererar resultat i \u00f6nskat format: Skriftligt eller muntligt som ett chatt-svar eller som en direkt utf\u00f6rd \u00e5tg\u00e4rd, till exempel omedelbar aktivering av en erbjudandeannons. Boten kan n\u00e5s via alla moderna kanaler. Kommunikationsprogram som Skype eller Facetime Messenger kan anv\u00e4ndas, liksom r\u00f6stinmatning via Amazon Alexa.<\/p>\n\n\n\n

Live-presentation p\u00e5 YouTube<\/span><\/a><\/p>\n\n\n\n


Tre fr\u00e5gor till Berens von Rautenfeld, VD f\u00f6r Online Software AG<\/span><\/p>\n\n\n\n

1. Artificiell intelligens med merv\u00e4rde? Vad exakt kan PRESTIGE-boten g\u00f6ra?<\/span><\/p>\n\n\n\n

Den PRESTIGE Bot som vi har utvecklat \u00e4r en digital assistent som samlar in information och rapporterar tillbaka till anv\u00e4ndaren i \u00f6nskad form. En bot kan mycket snabbt h\u00e4mta och sammanst\u00e4lla relevant information fr\u00e5n systemet. Detta ger \u00e5terf\u00f6rs\u00e4ljaren en b\u00e4ttre \u00f6verblick \u00f6ver aktuella \u00e4mnen och beslut kan fattas snabbare.<\/p>\n\n\n\n

2. Hur kan jag prova PRESTIGE-boten? <\/span><\/p>\n\n\n\n

Boten \u00e4r f\u00f6r n\u00e4rvarande fortfarande i den tidiga betafasen, men den ut\u00f6kas kontinuerligt och nya funktioner l\u00e4ggs till. Till exempel har vi nu ocks\u00e5 utvecklat ett gr\u00e4nssnitt till Amazons r\u00f6sttj\u00e4nst s\u00e5 att du kan kommunicera med v\u00e5r PRESTIGE-bot via Amazon Alexa. P\u00e5 EuroShop 2017 kommer vi f\u00f6r f\u00f6rsta g\u00e5ngen att presentera olika botar f\u00f6r \u00e5terf\u00f6rs\u00e4ljare och slutkunder och vi ser fram emot att f\u00e5 feedback fr\u00e5n v\u00e5ra kunder. Om du vill bes\u00f6ka oss rekommenderar vi att du bokar ett m\u00f6te p\u00e5 PRESTIGE Solution Campus i hall 6, monter A79. Tanken bakom den nya funktionen \u00e4r i princip mycket enkel: Jag kommunicerar med PRESTIGEenterprise p\u00e5 alla t\u00e4nkbara s\u00e4tt, jag \"skriver\" in mina \u00f6nskem\u00e5l i ett gr\u00e4nssnitt eller talar till systemet och det svarar mig p\u00e5 l\u00e4mpligt (vardags)spr\u00e5k, jag \"chattar\" med det. Det l\u00e4r sig och uppfyller mina \u00f6nskem\u00e5l och krav.<\/p>\n\n\n\n

3 \u00c4r detta verkligen framtiden f\u00f6r mobil kommunikation?<\/span><\/p>\n\n\n\n

Chattbottar har funnits i \u00f6ver 50 \u00e5r, vilket beror p\u00e5 paradigmskiftet inom mobilt internet - bort fr\u00e5n appar och mot plattformar som kan g\u00f6ra allt, upplever botar en ren\u00e4ssans. Idag installerar smartphoneanv\u00e4ndare allt f\u00e4rre appar eftersom de snabbt tappar \u00f6verblicken \u00f6ver de m\u00e5nga sm\u00e5 funktionerna. Hanteringen \u00e4r ocks\u00e5 besv\u00e4rlig eftersom n\u00e4stan varje tj\u00e4nst har sin egen app och kr\u00e4ver sitt eget anv\u00e4ndarkonto. Dessutom f\u00f6redrar m\u00e4nniskor fortfarande att i f\u00f6rsta hand kommunicera via text och r\u00f6st. Detta har lett till \u201ctalande anv\u00e4ndargr\u00e4nssnitt\u201d. Ist\u00e4llet f\u00f6r att klicka p\u00e5 textl\u00e4nkar eller menyalternativ kommer framtidens tj\u00e4nster att reagera p\u00e5 naturlig input. Den alltmer f\u00f6rb\u00e4ttrade datainsamlingen (big data) gynnar robotarna. De har sj\u00e4lvl\u00e4rande algoritmer som blir \u201csmartare\u201d med varje interaktion.
Under mottot \"Shopping with a smile - impressive moments with PRESTIGE\" presenterar Online Software och dess partners Allgeier Enterprise Services, AOPEN, NORDLAND systems, Reditune, Samsung Electronics och Tradesolutions i Hall 6 \/ Stand A79 h\u00f6jdpunkterna i det emotionella tilltalet till kunderna i butiken - fr\u00e5n klassiska printl\u00f6sningar och digital kundkommunikation p\u00e5 sk\u00e4rmar, videov\u00e4ggar, informationsterminaler, kassor och v\u00e5gar till mobila tilltal via appar och mobila l\u00f6sningar f\u00f6r modernt och bekv\u00e4mt arbete.<\/p>\n\n\n\n

Om Online Software AG<\/span><\/p>\n\n\n\n

Online Software AG \u00e4r ett innovativt mjukvaruf\u00f6retag som specialiserat sig p\u00e5 utveckling av l\u00f6sningar f\u00f6r den internationella grossist- och detaljhandeln. Det medelstora f\u00f6retaget med s\u00e4te i Weinheim an der Bergstra\u00dfe har i \u00f6ver 25 \u00e5r st\u00f6ttat detaljhandeln med mjukvarul\u00f6sningar f\u00f6r professionell butiksreklam och \u00e4r med \u00f6ver 35.000 installationer i 35 l\u00e4nder marknadsledande inom omr\u00e5det cross-media butikskommunikation och s\u00e4ljfr\u00e4mjande \u00e5tg\u00e4rder. Med programvaran PRESTIGEenterprise erbjuder online-mjukvaran en kommunikationsplattform f\u00f6r att n\u00e5 ut till kunderna p\u00e5 f\u00f6rs\u00e4ljningsst\u00e4llet som omfattar b\u00e5de traditionella medier och digitala utdatamedier. Den prisbel\u00f6nta programvaran utg\u00f6r d\u00e4rmed den perfekta grunden f\u00f6r holistiska kommunikationskoncept, som integrerar affischer och etiketter samt storformatssk\u00e4rmar, videov\u00e4ggar, kassa- och v\u00e5gsk\u00e4rmar, kiosksystem, digitala hyllor och elektroniska hyllkantsetiketter (ESL) till mobila enheter som smartphones, surfplattor och MDE:er.<\/p>\n\n\n\n

Ytterligare information:<\/span><\/p>\n\n\n\n

Online Software AG
Bergstrasse 31
69469 Weinheim, Tyskland
info@online-software-ag.de<\/a>
www.online-software-ag.com<\/a><\/p>\n\n\n\n

Sandy Heinzmann
Chef Marknad & Kommunikation
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"

V\u00e4rldens f\u00f6rsta digital signage-system som lyssnar. Online Software AG presenterar PRESTIGE Bot KIM f\u00f6r \u00e5terf\u00f6rs\u00e4ljare och kunder. 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