{"id":78156,"date":"2026-04-14T13:30:18","date_gmt":"2026-04-14T11:30:18","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=78156"},"modified":"2026-05-26T17:50:04","modified_gmt":"2026-05-26T15:50:04","slug":"30-dagar-baesta-pris-detaljhandelspris-maerkning","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/sv\/blog\/30-tage-bestpreis-preisauszeichnung-einzelhandel\/","title":{"rendered":"Prism\u00e4rkning i detaljhandeln: korrekt till\u00e4mpning av 30 dagars b\u00e4sta pris (PAngV 2025)"},"content":{"rendered":"<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong>Hur \u00e5terf\u00f6rs\u00e4ljare kan undvika kostsamma misstag vid prism\u00e4rkning i detaljhandeln<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Rabattkampanjer \u00e4r k\u00e4rnan i detaljhandeln - men sedan 2025 har den juridiska halkan varit tunnare \u00e4n n\u00e5gonsin. De som slarvar med prism\u00e4rkningen riskerar inte bara varningar, utan ocks\u00e5 kundernas f\u00f6rtroende. Den h\u00e4r artikeln f\u00f6rklarar hur detaljhandlare kan implementera de senaste domarna fr\u00e5n EG-domstolen och BGH och varf\u00f6r digitala l\u00f6sningar som ESL i kombination med PRESTIGEenterprise nu \u00e4r oumb\u00e4rliga.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sedan reformen av <strong>F\u00f6rordning om prisindikering (PAngV)<\/strong> I maj 2022 m\u00e5ste detaljhandlare ange det l\u00e4gsta priset de senaste 30 dagarna n\u00e4r de erbjuder prisneds\u00e4ttningar. Nya domar fr\u00e5n EU-domstolen (2024) och BGH (2025) har sk\u00e4rpt kraven avsev\u00e4rt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Detta inneb\u00e4r f\u00f6r den station\u00e4ra detaljhandeln:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rabatterna m\u00e5ste till\u00e4mpas direkt p\u00e5 <strong>30 dagars b\u00e4sta pris <\/strong>h\u00e4nvisa (EG-domstolen 2024).<\/li>\n\n\n\n<li>Referenspriset <strong>m\u00e5ste vara klart synliga och begripliga <\/strong>- inte i det finstilta (BGH 2025).<\/li>\n\n\n\n<li>Priserna m\u00e5ste <strong>tydligt l\u00e4sbara, tydligt tilldelade och fullst\u00e4ndiga<\/strong> inklusive moms och baspris.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">De som inf\u00f6r prism\u00e4rkning p\u00e5 r\u00e4tt s\u00e4tt vinner f\u00f6rtroende, effektivitet och r\u00e4ttss\u00e4kerhet.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot-1024x683.png\" alt=\"\" class=\"wp-image-78161\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot-1024x683.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot-300x200.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot-768x512.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot-18x12.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/04\/Preisschild-im-Detail-mit-Angebot.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>Prism\u00e4rkning - r\u00e4ttslig grund<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sedan 2022 har prism\u00e4rkning i den station\u00e4ra detaljhandeln inte l\u00e4ngre varit en detalj, utan en viktig juridisk fr\u00e5ga. Genom reformen av prism\u00e4rkningsf\u00f6rordningen (PAngV), som g\u00e4ller sedan den 28 maj 2022, inf\u00f6rdes en skyldighet att vid priss\u00e4nkningar ange det l\u00e4gsta priset under de senaste 30 dagarna.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kraven har \u00e4ndrats genom g\u00e4llande r\u00e4ttspraxis <strong>2024 (EG-DOMSTOLEN)<\/strong> och <strong>2025 (BGH)<\/strong> betydligt str\u00e4ngare. D\u00e4rf\u00f6r \u00e4r felfri m\u00e4rkning och reklaminneh\u00e5ll viktigare \u00e4n n\u00e5gonsin i detaljhandeln. Den annonserade priss\u00e4nkningen m\u00e5ste alltid avse det l\u00e4gsta totalpriset under de senaste 30 dagarna. Det r\u00e4cker inte med att detta pris anges ytterligare.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Typiska fel i prism\u00e4rkningen i detaljhandeln<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Felaktigt referenspris (inte det verkliga 30-dagars b\u00e4sta priset)<\/li>\n\n\n\n<li>Rabatten avser RRP eller \u201em\u00e5npriser\u201c<\/li>\n\n\n\n<li>B\u00e4sta pris \u00e4r sv\u00e5rl\u00e4st eller dolt<\/li>\n\n\n\n<li>Olika priser p\u00e5 etiketter, affischer och displayer<\/li>\n\n\n\n<li>Bristande dokumentation av prisutvecklingen<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Om andra j\u00e4mf\u00f6rpriser (t.ex. RRP eller strikepriser) anv\u00e4nds ut\u00f6ver det b\u00e4sta priset 30 dagar i f\u00f6rv\u00e4g, m\u00e5ste det tydligt framg\u00e5 att prisneds\u00e4ttningen endast avser det b\u00e4sta priset 30 dagar i f\u00f6rv\u00e4g.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De flesta \u00f6vertr\u00e4delser sker inte avsiktligt, utan p\u00e5 grund av bristande processer.<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong><strong><strong>Typiska fallgropar vid prism\u00e4rkning<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Fel \u00e4r ofta inte avsiktliga, utan orsakas av f\u00f6r\u00e5ldrade processer. De vanligaste riskerna \u00e4r bland annat<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>F\u00f6r\u00e5ldrade etiketter: Priset p\u00e5 hyllan skiljer sig fr\u00e5n priset i kassan eller p\u00e5 kampanjdisplayen.<\/li>\n\n\n\n<li>Manuella ber\u00e4kningsfel: 30-dagars b\u00e4sta pris \u00e4r felaktigt ber\u00e4knat eller rabatten \u00e4r felaktigt ber\u00e4knad.<\/li>\n\n\n\n<li>Bristande dokumentation: Vid en revision kan prisutvecklingen under de senaste 30 dagarna inte dokumenteras fullt ut.<\/li>\n\n\n\n<li>Inkonsekvens: Tryckta affischer och digitala sk\u00e4rmar visar olika information.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Risken: Felaktig prism\u00e4rkning leder till dyra varningar, b\u00f6ter och - vilket ofta \u00e4r allvarligare - stor irritation hos kunderna och avbrutna k\u00f6p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>L\u00f6sningen: process\u00e4kerhet med PRESTIGEenterprise<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r att uppfylla kraven fr\u00e5n PAngV, ECJ och BGH beh\u00f6ver \u00e5terf\u00f6rs\u00e4ljarna centraliserad kontroll i st\u00e4llet f\u00f6r manuella isolerade l\u00f6sningar. Det \u00e4r h\u00e4r programvaran PRESTIGEenterprise f\u00f6r inneh\u00e5llshantering kommer in i bilden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Automatisering i st\u00e4llet f\u00f6r felk\u00e4lla<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I st\u00e4llet f\u00f6r att kontrollera varje etikett individuellt kopplar PRESTIGEenterprise ditt varuhanteringssystem direkt till prism\u00e4rkningen.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Centraliserade mallar: Du anv\u00e4nder lagliga mallar som automatiskt ber\u00e4knar 30-dagars b\u00e4sta pris och grundpris.<\/li>\n\n\n\n<li>Uppdateringar i realtid: Om ett pris \u00e4ndras p\u00e5 huvudkontoret uppdateras informationen samtidigt p\u00e5 alla utdatamedia - fr\u00e5n den tryckta broschyren till sk\u00e4rmen i butiken.<\/li>\n\n\n\n<li>Juridiskt kompatibel design: Programvaran s\u00e4kerst\u00e4ller att all obligatorisk information i enlighet med \u00a7 3 och \u00a7 4 PAngV visas i r\u00e4tt hierarki och l\u00e4sbarhet.<\/li>\n\n\n\n<li>G\u00e4ller rabatten exakt f\u00f6r detta pris?<\/li>\n\n\n\n<li>\u00c4r referenspriset v\u00e4l synligt?<\/li>\n\n\n\n<li>G\u00e4ller ett undantag enligt 11 \u00a7 4 st PAngV (t.ex. f\u00e4rskvaror)?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Processer ist\u00e4llet f\u00f6r slump <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De st\u00f6rsta problemen uppst\u00e5r p\u00e5 grund av bristande samordning inom processerna. Till exempel \u00e4ndras ett pris i systemet, men etiketten uppdateras inte. Eller s\u00e5 startas en kampanj men den gamla affischen sitter kvar och det digitala inneh\u00e5llet k\u00f6rs asynkront.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En centraliserad databas \u00e4r en f\u00f6ruts\u00e4ttning f\u00f6r fungerande processer. Det \u00e4r det enda s\u00e4ttet att skapa standardiserade mallar med automatiserade pris\u00f6verf\u00f6ringar. Tydliga godk\u00e4nnandeprocesser m\u00e5ste ocks\u00e5 definieras<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Det nya spelet: Elektroniska hyllkantsetiketter (ESL)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Elektroniska hyllkantsetiketter \u00e4r en viktig h\u00e4vst\u00e5ng f\u00f6r prism\u00e4rkning med l\u00e5g felfrekvens i detaljhandeln. De m\u00f6jligg\u00f6r snabba prisuppdateringar, central kontroll och b\u00e4ttre synkronisering med varuhantering, vilket avsev\u00e4rt kan minska manuella fel och f\u00f6r\u00e5ldrad m\u00e4rkning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Varf\u00f6r ESL \u00e4r bra i kombination med neutral programvara:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Synkronisering:<\/strong> Pris\u00e4ndringar g\u00f6rs p\u00e5 n\u00e5gra sekunder och \u00e4r 100 % kongruenta med kassaregistret.<\/li>\n\n\n\n<li><strong>Effektivitet:<\/strong> Medarbetarna beh\u00f6ver inte l\u00e4ngre klistra pappersetiketter och har mer tid att ge r\u00e5d till kunderna.<\/li>\n\n\n\n<li><strong>Tillverkarens oberoende:<\/strong> PRESTIGEenterprise styr ESL-modeller fr\u00e5n olika tillverkare. Detta g\u00f6r dig flexibel inf\u00f6r framtiden och f\u00f6rhindrar dyra systeml\u00e5sningar.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Det som \u00e4r viktigt h\u00e4r \u00e4r att ESL inte ensamt l\u00f6ser problemet. Endast i kombination med rena processer, konsekventa masterdata och ett tillverkaroberoende kontrollsystem kan man skapa ett motst\u00e5ndskraftigt system f\u00f6r laglig priskommunikation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong><strong><strong><strong>Varf\u00f6r PRESTIGEenterprise \u00e4r \u00f6vertygande h\u00e4r<\/strong><\/strong><\/strong><\/strong> <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r att undvika att \u00f6verbelasta IT-landskapet med m\u00e5nga programvarul\u00f6sningar rekommenderar vi programvarul\u00f6sningen <strong>PRESTIGEf\u00f6retag<\/strong>. Den \u00e4r s\u00e4rskilt l\u00e4mplig f\u00f6r detaljhandlare som inte bara vill digitalisera sin priskommunikation, utan ocks\u00e5 kontrollera den p\u00e5 ett strukturerat och skalbart s\u00e4tt. Programvaran kombinerar centraliserade mallar, automatiserad playout och cross-media konsistens - perfekt f\u00f6r butikskedjor som arbetar med m\u00e5nga pris- och kampanjkampanjer.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>F\u00e4rre manuella fel vid kommunikation av rabatter och b\u00e4sta pris.<\/li>\n\n\n\n<li>Automatiserad ber\u00e4kning av baspris och rabatt<\/li>\n\n\n\n<li>PAngV-kompatibel<\/li>\n\n\n\n<li>Synkronisering mellan huvudkontor och filial<\/li>\n\n\n\n<li>Konsekvent utmatning f\u00f6r etiketter, affischer och digitala medier<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">PRESTIGEenterprise st\u00f6der felfri, laglig och standardiserad priskommunikation vid kassan.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Slutsats: R\u00e4ttss\u00e4kerhet b\u00f6rjar med priskommunikation<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Slutsats: R\u00e4ttss\u00e4kerhet b\u00f6rjar med priskommunikation<\/strong><br>Det b\u00e4sta priset 30 dagar i f\u00f6rv\u00e4g \u00e4r en viktig del av den lagstadgade priskommunikationen inom detaljhandeln. De som tydligt visar rabatter, styr processer centralt och f\u00f6rlitar sig p\u00e5 digitala l\u00f6sningar som ESL och en stark plattform f\u00f6r inneh\u00e5llshantering som PRESTIGEenterprise skyddar sig inte bara mot r\u00e4ttsliga konsekvenser, utan \u00f6kar ocks\u00e5 professionalismen vid kassan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inte alla annonser kr\u00e4ver det 30-dagars b\u00e4sta priset! Skyldigheten att ange det l\u00e4gsta priset under de senaste 30 dagarna g\u00e4ller endast f\u00f6r specifika priss\u00e4nkningar (t.ex. \u201e-20 %\u201c, \u201enu billigare\u201c). Det \u00e4r inte obligatoriskt vid en \u00e4kta RRP-j\u00e4mf\u00f6relse utan rabattverkan eller vid ren prism\u00e4rkning utan rabatt. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ett exempel:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>REKOMMENDERAD PRIS <strong>utan rabattverkan<\/strong> \u2192 ok <\/li>\n\n\n\n<li>RRP + rabatt (\u201e-30 %\u201c) \u2192 d\u00e5 g\u00e4ller 30-dagarsregeln<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#acc435\" class=\"has-inline-color\"><strong>Vill du digitalisera din priskommunikation i enlighet med den tyska priss\u00e4ttningsf\u00f6rordningen (PAngV)? Vi ger dig g\u00e4rna r\u00e5d om m\u00f6jligheterna med PRESTIGEenterprise och ESL! <a href=\"https:\/\/online-software-ag.com\/sv\/webbsession\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fr\u00e5ga nu<\/a><\/strong><\/mark><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-50eac3a5 wp-block-group-is-layout-grid\">\n<p class=\"wp-container-content-93ed1c69 wp-block-paragraph\"><strong>Om f\u00f6rfattaren<\/strong><br><a href=\"https:\/\/www.linkedin.com\/in\/sandy-heinzmann\/\">Sandy Heinzmann<\/a> har arbetat med marknadsf\u00f6ring p\u00e5 Online Software i \u00f6ver 15 \u00e5r, med en k\u00e4nsla f\u00f6r historier som fastnar och kampanjer som f\u00e5ngar \u00f6gat. Hon \u00e4r brobyggaren mellan programvarukoden och verkligheten p\u00e5 butikshyllan. Som en sj\u00e4lvutn\u00e4mnd AI-pragmatiker inom marknadsf\u00f6ring av detaljhandelsteknik vet hon att en teknik bara \u00e4r s\u00e5 bra som den historia den ber\u00e4ttar. Fr\u00e5n RFID till f\u00f6rst\u00e4rkt verklighet - hon letar efter merv\u00e4rde i teknikdjungeln och delar med sig av sina erfarenheter fr\u00e5n sina kunders projekt. Hennes hj\u00e4rta klappar f\u00f6r station\u00e4r detaljhandel, hennes hj\u00e4rna arbetar digitalt och hennes texter \u00e4r motsatsen till \u201eSpecialerbjudande: 20% p\u00e5 allt\u201c. Hon ger insikter fr\u00e5n maskinrummen hos stora detaljhandelskoncerner och modiga detaljhandlare - garanterat utan tekniskt latin, men med mycket passion.<\/p>\n\n\n\n<p class=\"wp-container-content-2155ee95 wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-container-content-2155ee95 wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-container-content-2155ee95 wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-container-content-231de088 wp-block-paragraph\">&nbsp;<\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Om Online Software AG<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Utveckling av l\u00f6sningar f\u00f6r internationell grossist- och detaljhandel. Det medelstora f\u00f6retaget med s\u00e4te i Heidelberg har i \u00f6ver 25 \u00e5r hj\u00e4lpt detaljhandlare med mjukvarul\u00f6sningar f\u00f6r professionell butiksreklam och \u00e4r marknadsledande inom cross-media butikskommunikation och s\u00e4ljfr\u00e4mjande \u00e5tg\u00e4rder med mer \u00e4n 65.000 installationer i 35 l\u00e4nder. Med programvaran PRESTIGEenterprise erbjuder online-mjukvaran en kommunikationsplattform f\u00f6r att v\u00e4nda sig till kunder vid POS som omfattar b\u00e5de traditionella medier och digitala utdatamedier.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n<p><!--  Button --><\/p>\n<p><!--\/ Button --><\/p>","protected":false},"excerpt":{"rendered":"<p>So vermeiden H\u00e4ndler teure Fehler bei der Preisauszeichnung im Einzelhandel Rabattaktionen sind das Herzst\u00fcck des Einzelhandels \u2013 doch seit 2025 ist das rechtliche Glatteis d\u00fcnner denn je. Wer bei der [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":78161,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,81],"tags":[],"class_list":["post-78156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Preisauszeichnung im Einzelhandel: 30-Tage-Bestpreis richtig umsetzen (PAngV 2025) - Online Software AG<\/title>\n<meta name=\"description\" content=\"Wie Einzelh\u00e4ndler den 30-Tage-Bestpreis rechtssicher auszeichnen, Fehler vermeiden und mit PRESTIGEenterprise sowie ESL die Preiskommunikation zentral steuern.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/sv\/blogg\/30-dagar-baesta-pris-detaljhandelspris-maerkning\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preisauszeichnung im Einzelhandel: 30-Tage-Bestpreis richtig umsetzen (PAngV 2025) - 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