{"id":78073,"date":"2026-03-30T09:17:27","date_gmt":"2026-03-30T07:17:27","guid":{"rendered":"https:\/\/online-software-ag.com\/?p=78073"},"modified":"2026-06-18T13:06:27","modified_gmt":"2026-06-18T11:06:27","slug":"%d0%b1%d1%96%d0%bb%d1%8c%d1%88%d0%b5-%d0%bd%d1%96%d0%b6-%d1%81%d0%b0%d0%bc%d0%be%d0%be%d0%b1%d1%81%d0%bb%d1%83%d0%b3%d0%be%d0%b2%d1%83%d0%b2%d0%b0%d0%bd%d0%bd%d1%8f-%d1%86%d0%b8%d1%84%d1%80%d0%be","status":"publish","type":"post","link":"https:\/\/online-software-ag.com\/uk\/blog\/mehr-als-self-checkout-digitale-kundenansprache-am-einkaufswagen\/","title":{"rendered":"\u0411\u0456\u043b\u044c\u0448\u0435, \u043d\u0456\u0436 \u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0433\u043e\u0432\u0443\u0432\u0430\u043d\u043d\u044f: \u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0439 \u043f\u0456\u0434\u0445\u0456\u0434 \u0434\u043e \u043f\u043e\u043a\u0443\u043f\u0446\u044f \u0431\u0456\u043b\u044f \u0432\u0456\u0437\u043a\u0430"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>\u0412\u0456\u0434 \u201e\u0449\u0438\u0440\u043e\u0433\u043e \u043f\u0440\u0438\u0432\u0456\u0442\u0430\u043d\u043d\u044f\u201c \u0434\u043e \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u043e\u0457 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u0432 \u0441\u0444\u0435\u0440\u0456 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0438\u0445 \u043c\u0435\u0434\u0456\u0430 \u2014 \u0441\u0430\u043c\u0435 \u0442\u0430\u043a\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f FastLaner &amp; Co.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0420\u043e\u0431\u043e\u0442\u0430 \u043d\u0430\u0434 Scan &amp; Go \u0442\u0440\u0438\u0432\u0430\u0454 \u0432\u0436\u0435 \u0431\u0430\u0433\u0430\u0442\u043e \u0440\u043e\u043a\u0456\u0432. \u0417\u0430 \u0446\u0435\u0439 \u0447\u0430\u0441 \u0431\u0443\u043b\u043e \u0432\u0438\u043f\u0440\u043e\u0431\u0443\u0432\u0430\u043d\u043e \u0431\u0430\u0433\u0430\u0442\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0456\u0432, \u044f\u043a\u0456 \u0442\u043e \u0437\u043d\u0438\u043a\u0430\u043b\u0438 \u0437 \u0440\u0438\u043d\u043a\u0443, \u0442\u043e \u0437\u043d\u043e\u0432\u0443 \u0437'\u044f\u0432\u043b\u044f\u043b\u0438\u0441\u044f \u043d\u0430 \u043d\u044c\u043e\u043c\u0443. \u041d\u0430 \u0448\u043b\u044f\u0445\u0443 \u0440\u0435\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457 \u0446\u0456\u0454\u0457 \u0456\u0434\u0435\u0457 \u0441\u0442\u043e\u044f\u043b\u043e \u0431\u0430\u0433\u0430\u0442\u043e \u043f\u0440\u043e\u0431\u043b\u0435\u043c, \u044f\u043a\u0456 \u043f\u0440\u043e\u0440\u0456\u0437\u0443\u0432\u0430\u043b\u0438 \u0437\u0443\u0431\u0438. EDEKA \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043b\u0430 Easy-Shopper \u0430\u0431\u043e \u201eWhiz Cart\u201c, REWE \u201eCatch!, <a href=\"https:\/\/retail-optimiser.de\/edekas-netto-testet-app-basiertes-einkaufswagen-schloss-von-wanzl\/\">Net<\/a> \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043b\u0438 \"\u0440\u043e\u0437\u0443\u043c\u043d\u0456\" \u0432\u0456\u0437\u043a\u0438 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0437 \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u043c. \u0417\u043e\u0432\u0441\u0456\u043c \u043d\u0435\u0434\u0430\u0432\u043d\u043e, \u043d\u0430 \u043f\u043e\u0447\u0430\u0442\u043a\u0443 2026 \u0440\u043e\u043a\u0443, \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0430 \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0433\u043e\u0432\u0443\u0432\u0430\u043d\u043d\u044f \u0431\u0443\u043b\u0430 \u0432\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0430 \u043d\u0430 \u0432\u0456\u0437\u043a\u0443 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0443 <a href=\"https:\/\/www.stores-shops.de\/technology\/smart-store\/v-markt-testet-self-checkout-technologien-in-muenchen\/\">V-Market \u0443 \u041c\u044e\u043d\u0445\u0435\u043d\u0456<\/a> \u043f\u0435\u0440\u0435\u0432\u0456\u0440\u0435\u043d\u043e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430 \u0440\u0456\u0437\u043d\u0438\u0445 \u0441\u0442\u0435\u043d\u0434\u0430\u0445 \u0432\u0438\u0441\u0442\u0430\u0432\u043a\u0438 EuroShop 2026 \u0442\u0430\u043a\u043e\u0436 \u0431\u0443\u043b\u043e \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043e \u0431\u0430\u0433\u0430\u0442\u043e \u0440\u0456\u0448\u0435\u043d\u044c \u0434\u043b\u044f FastLaner \u0432\u0456\u0434 Wanzl - \u0431\u043b\u043e\u043a \u0440\u0443\u0447\u043e\u043a \u0437 10-\u0434\u044e\u0439\u043c\u043e\u0432\u0438\u043c \u0435\u043a\u0440\u0430\u043d\u043e\u043c \u0456 \u0441\u043a\u0430\u043d\u0435\u0440\u043e\u043c \u0434\u043b\u044f \u0440\u0443\u043a. \u0406, \u043d\u0430\u0440\u0435\u0448\u0442\u0456, \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f Wanzl \u043d\u0430\u0434\u0430\u043b\u0430 \u0441\u0432\u043e\u0454\u043c\u0443 \u0432\u0456\u0437\u043a\u0443 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0432\u0435\u043b\u0438\u043a\u0443 \u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0456\u0439\u043d\u0443 \u043f\u043b\u043e\u0449\u0443 \u043d\u0430 \u0432\u043b\u0430\u0441\u043d\u043e\u043c\u0443 \u0441\u0442\u0435\u043d\u0434\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u043e\u043c\u0443 \u0446\u044f \u0442\u0435\u043c\u0430 \u0442\u0430\u043a\u0430 \u0446\u0456\u043a\u0430\u0432\u0430<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong style=\"color: inherit;\">\u0428\u0432\u0438\u0434\u043a\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u0431\u0435\u0437 \u0437\u0430\u0442\u0440\u0438\u043c\u043e\u043a<\/strong>&nbsp;\u0437 \u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0433\u043e\u0432\u0443\u0432\u0430\u043d\u043d\u044f\u043c<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u0437\u0456 \u0441\u043a\u043e\u0440\u043e\u0447\u0435\u043d\u0438\u043c \u0440\u043e\u0437\u0433\u043e\u0440\u0442\u0430\u043d\u043d\u044f\u043c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443<\/strong> \u041e\u0441\u043e\u0431\u043b\u0438\u0432\u043e \u0446\u0456\u043a\u0430\u0432\u043e \u0432 \u043d\u0435\u043f\u0456\u043a\u043e\u0432\u0438\u0439 \u0447\u0430\u0441<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u0417\u0431\u0438\u0440\u0430\u0439\u0442\u0435 \u043f\u0440\u043e\u0441\u0442\u0456 \u0434\u0430\u043d\u0456 \u043f\u0440\u043e \u043f\u043e\u043a\u0443\u043f\u0446\u0456\u0432<\/strong> \u0456 \u0434\u0456\u0437\u043d\u0430\u0442\u0438\u0441\u044f \u0431\u0456\u043b\u044c\u0448\u0435 \u043f\u0440\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430<\/li>\n\n\n\n<li>\u0430 \u0442\u0435\u043f\u0435\u0440 \u043d\u043e\u0432\u0438\u0439: <strong style=\"color: inherit;\">\u041f\u0440\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f <\/strong>\u0434\u0435 \u043f\u0440\u0438\u0439\u043c\u0430\u0454\u0442\u044c\u0441\u044f \u0440\u0456\u0448\u0435\u043d\u043d\u044f \u043f\u0440\u043e \u043f\u043e\u043a\u0443\u043f\u043a\u0443<\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0427\u043e\u043c\u0443 \u0432\u0456\u0437\u043a\u0438 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0437 \u0434\u0438\u0441\u043f\u043b\u0435\u0454\u043c \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0456 \u0441\u0430\u043c\u0435 \u0437\u0430\u0440\u0430\u0437<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u0430 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0430 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u044f \u043f\u0435\u0440\u0435\u0431\u0443\u0432\u0430\u0454 \u043f\u0456\u0434 \u0442\u0438\u0441\u043a\u043e\u043c: \u0437\u0440\u043e\u0441\u0442\u0430\u044e\u0447\u0456 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f, \u0437\u043d\u0438\u0436\u0435\u043d\u043d\u044f \u0443\u0432\u0430\u0433\u0438, \u0437\u0440\u043e\u0441\u0442\u0430\u044e\u0447\u0430 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0456\u044f \u0437 \u0431\u043e\u043a\u0443 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u043a\u043e\u043c\u0435\u0440\u0446\u0456\u0457. \u0412\u0456\u0437\u043e\u043a \u0437 \u0435\u043a\u0440\u0430\u043d\u043e\u043c \u0432\u0456\u0434\u043a\u0440\u0438\u0432\u0430\u0454 \u043d\u043e\u0432\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456, \u0430\u0434\u0436\u0435 \u0432\u0456\u043d \u0434\u043e\u0441\u044f\u0433\u0430\u0454 \u043f\u043e\u043a\u0443\u043f\u0446\u0456\u0432 \u0441\u0430\u043c\u0435 \u0442\u0430\u043c, \u0434\u0435 \u0432\u043e\u043d\u0438 \u043f\u0440\u0438\u0439\u043c\u0430\u044e\u0442\u044c \u0440\u0456\u0448\u0435\u043d\u043d\u044f - \u0432 \u043c\u043e\u043c\u0435\u043d\u0442 \u043f\u043e\u043a\u0443\u043f\u043a\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430 \u0432\u0438\u0441\u0442\u0430\u0432\u0446\u0456 EuroShop \u043c\u0438 \u043d\u0430 \u043f\u0440\u0438\u043a\u043b\u0430\u0434\u0456 Wanzl FastLaner \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0443\u0432\u0430\u043b\u0438 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u0437\u0432\u0435\u0440\u043d\u0435\u043d\u043d\u044f \u0434\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0438 \u043d\u0430 \u0435\u043a\u0440\u0430\u043d\u0456 \u0442\u0430 \u0441\u0443\u0447\u0430\u0441\u043d\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456, \u044f\u043a\u0456 \u043c\u043e\u0436\u043d\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u0437 \u043a\u043e\u0440\u0438\u0441\u0442\u044e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041c\u043e\u0436\u043b\u0438\u0432\u0456 \u0437\u0430\u0441\u0442\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u0432\u0438\u0445\u043e\u0434\u044f\u0442\u044c \u0434\u0430\u043b\u0435\u043a\u043e \u0437\u0430 \u043c\u0435\u0436\u0456 \u0442\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u043e\u0457 \u0440\u0435\u043a\u043b\u0430\u043c\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong style=\"color: inherit;\">\u041a\u0430\u043c\u043f\u0430\u043d\u0456\u0457, \u0449\u043e \u043f\u0440\u0438\u0432\u0435\u0440\u0442\u0430\u044e\u0442\u044c \u0443\u0432\u0430\u0433\u0443<\/strong> \u0431\u0435\u0437\u043f\u043e\u0441\u0435\u0440\u0435\u0434\u043d\u044c\u043e \u043d\u0430 \u043f\u043e\u0447\u0430\u0442\u043a\u0443 \u043f\u043e\u043a\u0443\u043f\u043a\u0438<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u0414\u0438\u043d\u0430\u043c\u0456\u0447\u043d\u0435 \u0432\u0456\u0434\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/strong> (\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u0456 \u0442\u0430 \u0446\u0456\u043b\u044c\u043e\u0432\u0456)<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u0406\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f \u0434\u043e\u0434\u0430\u0442\u043a\u0456\u0432 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a<\/strong> \u043d\u0430 \u0434\u0438\u0441\u043f\u043b\u0435\u0457<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u0421\u043a\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0456\u0432 \u0437 \u0434\u043e\u0434\u0430\u043d\u043e\u044e \u0432\u0430\u0440\u0442\u0456\u0441\u0442\u044e<\/strong> (\u0406\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f, \u0430\u043b\u0435\u0440\u0433\u0435\u043d\u0438, \u0440\u0435\u0446\u0435\u043f\u0442\u0438)<\/li>\n\n\n\n<li><strong style=\"color: inherit;\">\u041f\u0435\u0440\u0435\u0445\u0440\u0435\u0441\u043d\u0456 \u043f\u0440\u043e\u0434\u0430\u0436\u0456 \u0442\u0430 \u0430\u043f\u0441\u0435\u043b\u043b\u0438\u043d\u0433<\/strong> \u0432 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u0438\u0439 \u043c\u043e\u043c\u0435\u043d\u0442<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0438\u0440\u0456\u0448\u0430\u043b\u044c\u043d\u0438\u0439 \u0444\u0430\u043a\u0442\u043e\u0440: \u0421\u043f\u0456\u043b\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0432\u0456\u0434\u0431\u0443\u0432\u0430\u0454\u0442\u044c\u0441\u044f <strong>\u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u043d\u043e-\u0437\u0430\u043b\u0435\u0436\u043d\u0456 \u0442\u0430 \u0432 \u0440\u0435\u0436\u0438\u043c\u0456 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0447\u0430\u0441\u0443.<\/strong> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u0430 \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0430 \u0437\u0430\u0432\u0434\u044f\u043a\u0438 \u0440\u0430\u043d\u043d\u044c\u043e\u043c\u0443 \u043f\u043e\u0437\u0438\u0446\u0456\u043e\u043d\u0443\u0432\u0430\u043d\u043d\u044e<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0427\u043e\u043c\u0443 \u0442\u0440\u0435\u0439\u0434\u0435\u0440\u0430\u043c \u0432\u0438\u0433\u0456\u0434\u043d\u043e \u0440\u043e\u0437\u043f\u043e\u0447\u0438\u043d\u0430\u0442\u0438 \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u044f\u043a\u043e\u043c\u043e\u0433\u0430 \u0440\u0430\u043d\u0456\u0448\u0435? \u0425\u0442\u043e \u0440\u0430\u043d\u043e \u0440\u043e\u0437\u0448\u0438\u0440\u044e\u0454 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438, \u0442\u043e\u0439 \u0441\u0442\u0432\u043e\u0440\u044e\u0454 \u043d\u043e\u0432\u0456 \u0434\u0436\u0435\u0440\u0435\u043b\u0430 \u0434\u043e\u0445\u043e\u0434\u0443. \u0425\u0442\u043e \u0440\u0430\u043d\u043e \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f, \u0442\u043e\u0439 \u043d\u0430\u043a\u043e\u043f\u0438\u0447\u0443\u0454 \u0434\u043e\u0441\u0432\u0456\u0434. \u0425\u0442\u043e \u0440\u0430\u043d\u043e \u0456\u043d\u0442\u0435\u0433\u0440\u0443\u0454, \u0442\u043e\u0439 \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0443\u0454 \u0441\u043e\u0431\u0456 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u043f\u043b\u043e\u0449\u0456<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" controls src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Fastlaner-tutorial.mp4\"><\/video><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5 \u0456\u0434\u0435\u0439 \u0434\u043b\u044f \u043f\u0440\u043e\u043c\u043e\u0446\u0456\u0457 \u0431\u0456\u043b\u044f \u0432\u0456\u0437\u043a\u0456\u0432 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;\u0417\u0430\u0432\u0434\u044f\u043a\u0438 \u0440\u0456\u0448\u0435\u043d\u043d\u044f\u043c \u0432\u0456\u0434 PRESTIGEenterprise \u0441\u0438\u0441\u0442\u0435\u043c\u0430 Wanzl Fastlaner:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0434\u043b\u044f \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u043e \u043a\u0435\u0440\u043e\u0432\u0430\u043d\u043e\u0433\u043e \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u043e\u0433\u043e \u043c\u0435\u0434\u0456\u0430\u043f\u0440\u043e\u0441\u0442\u043e\u0440\u0443<\/li>\n\n\n\n<li>\u0437\u0430 \u043f\u0440\u043e\u0430\u043a\u0442\u0438\u0432\u043d\u0443 \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u043a\u0443 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432<\/li>\n\n\n\n<li>\u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0439 \u0430\u0441\u0438\u0441\u0442\u0435\u043d\u0442 \u0434\u043b\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0430<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0441\u044c \u043d\u0430\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u044e \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043f\u0440\u043e \u0446\u0456\u043d\u0438 \u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0445 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u044c \u0443 \u043a\u043e\u0448\u0438\u043a\u0443 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a!<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock.png\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"574\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock-1024x574.png\" alt=\"\" class=\"wp-image-78103 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock-1024x574.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock-300x168.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock-768x431.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-Unlock.png 1370w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>1. \u0441\u0438\u043b\u044c\u043d\u0438\u0439 \u0441\u0442\u0430\u0440\u0442: \u0456\u0434\u0435\u0457 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u043f\u0456\u0434 \u0447\u0430\u0441 \u0440\u043e\u0437\u0431\u043b\u043e\u043a\u0443\u0432\u0430\u043d\u043d\u044f<\/strong><br>\u041a\u043e\u043b\u0438 \u0430\u0432\u0442\u043e\u043c\u043e\u0431\u0456\u043b\u044c \u0432\u0456\u0434\u043c\u0438\u043a\u0430\u0454\u0442\u044c\u0441\u044f, \u043f\u0440\u0438\u0432\u0430\u0431\u043b\u0438\u0432\u0430 \u043f\u043e\u0432\u043d\u043e\u0435\u043a\u0440\u0430\u043d\u043d\u0430 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0454\u0442\u044c\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e. \u0406\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0438\u0442\u044c \u0434\u043b\u044f \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u043e\u0457 \u0432\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u0456 - \u0430\u0431\u043e \u044f\u043a \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u0434\u0438\u043b\u0435\u0440\u0430, \u0430\u0431\u043e \u044f\u043a \u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0431\u0440\u0435\u043d\u0434\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 20%\"><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong><strong>2. \u0440\u043e\u0437\u0434\u0456\u043b\u0435\u043d\u0438\u0439 \u0434\u0438\u0441\u043f\u043b\u0435\u0439: \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0434\u043b\u044f \u0434\u043e\u0434\u0430\u0442\u043a\u0456\u0432 \u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/strong><\/strong><br>\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u043f\u043b\u0435\u0439\u043b\u0438\u0441\u0442\u0438, \u0437 \u043e\u0434\u043d\u043e\u0433\u043e \u0431\u043e\u043a\u0443, \u0442\u0430 \u0434\u043e\u0434\u0430\u0442\u043a\u0438 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a, \u0437 \u0456\u043d\u0448\u043e\u0433\u043e, \u0441\u0442\u0432\u043e\u0440\u044e\u044e\u0442\u044c \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0438 \u0442\u0430 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0456\u044e \u043e\u0434\u043d\u043e\u0447\u0430\u0441\u043d\u043e. \u0423 \u0442\u043e\u0439 \u0447\u0430\u0441 \u044f\u043a \u0441\u043f\u0438\u0441\u043a\u0438 \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0456 \u0434\u0438\u0441\u043a\u043e\u043d\u0442\u043d\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u0441\u0442\u0432\u043e\u0440\u044e\u044e\u0442\u044c \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0438 \u0434\u043b\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0456 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u043e\u0434\u043d\u043e\u0447\u0430\u0441\u043d\u043e \u0442\u0440\u0430\u043d\u0441\u043b\u044e\u044e\u0442\u044c\u0441\u044f \u043d\u0430 \u0435\u043a\u0440\u0430\u043d\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung.png\"><img decoding=\"async\" width=\"1024\" height=\"561\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung-1024x561.png\" alt=\"\" class=\"wp-image-78114 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung-1024x561.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung-300x164.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung-768x421.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-haendlerwerbung.png 1401w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media.png\"><img decoding=\"async\" width=\"1024\" height=\"557\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media-1024x557.png\" alt=\"\" class=\"wp-image-78116 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media-1024x557.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media-300x163.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media-768x418.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-retail-media.png 1383w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong><strong><strong>3. \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0456 \u043c\u0435\u0434\u0456\u0430: \u0414\u0438\u043d\u0430\u043c\u0456\u0447\u043d\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u044f\u043c\u0438<\/strong><\/strong><\/strong><br>\u0420\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0456 \u043c\u0435\u0434\u0456\u0430 \u0456\u043d\u0442\u0435\u0433\u0440\u043e\u0432\u0430\u043d\u0456 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u043e \u0456 \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u043e\u043d\u043e\u0432\u043b\u044e\u044e\u0442\u044c\u0441\u044f. \u041a\u0430\u043c\u043f\u0430\u043d\u0456\u0457, \u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u0456 \u0431\u0440\u0435\u043d\u0434-\u0456\u043d\u0434\u0443\u0441\u0442\u0440\u0456\u0454\u044e, \u0432\u0456\u0434\u0442\u0432\u043e\u0440\u044e\u044e\u0442\u044c\u0441\u044f \u0442\u043e\u0447\u043d\u043e \u0434\u043b\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0430 - \u0432 \u0440\u0435\u0436\u0438\u043c\u0456 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0447\u0430\u0441\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 20%\"><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong><strong><strong><strong>4. \u0441\u043a\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443: \u0414\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u0437 \u0434\u043e\u0434\u0430\u043d\u043e\u044e \u0432\u0430\u0440\u0442\u0456\u0441\u0442\u044e<\/strong><\/strong><\/strong><\/strong><br>\u042f\u043a\u0449\u043e \u043f\u043e\u043a\u0443\u043f\u0435\u0446\u044c \u0441\u043a\u0430\u043d\u0443\u0454 \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u043d\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f, \u0442\u0430\u043a\u0430 \u044f\u043a \u0456\u043d\u0433\u0440\u0435\u0434\u0456\u0454\u043d\u0442\u0438, \u0430\u043b\u0435\u0440\u0433\u0435\u043d\u0438 \u0430\u0431\u043e \u0456\u0434\u0435\u0457 \u0434\u043b\u044f \u0440\u0435\u0446\u0435\u043f\u0442\u0456\u0432, \u0437'\u044f\u0432\u043b\u044f\u0454\u0442\u044c\u0441\u044f \u043d\u0435\u0433\u0430\u0439\u043d\u043e. \u041a\u043e\u043d\u0442\u0435\u043a\u0441\u0442 \u043f\u0435\u0440\u0435\u0432\u0435\u0440\u0448\u0443\u0454 \u0442\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"548\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte-1024x548.png\" alt=\"\" class=\"wp-image-78117 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte-1024x548.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte-300x160.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte-768x411.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-naehrwerte.png 1406w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"544\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross-1024x544.png\" alt=\"\" class=\"wp-image-78120 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross-1024x544.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross-300x159.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross-768x408.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross-18x10.png 18w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-cross.png 1415w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong><strong><strong><strong><strong>5-\u0435 \u0441\u043a\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443: \u041a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u0437 \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u0438\u043c \u0456\u043c\u043f\u0443\u043b\u044c\u0441\u043e\u043c \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432<\/strong><\/strong><\/strong><\/strong><\/strong><br>\u0417\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0441\u043a\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u0442\u043e\u0432\u0430\u0440\u0443 \u043a\u043b\u0456\u0454\u043d\u0442 \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0454 \u0446\u0456\u043b\u044c\u043e\u0432\u0456 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0457 \u043f\u0435\u0440\u0435\u0445\u0440\u0435\u0441\u043d\u0438\u0445 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432 - \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u0457 \u0449\u043e\u0434\u043e \u0442\u043e\u0432\u0430\u0440\u0456\u0432 \u0442\u0430 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f \u0431\u0440\u0435\u043d\u0434\u0443, \u044f\u043a\u0456 \u0432\u0438\u043a\u043b\u0438\u043a\u0430\u044e\u0442\u044c \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0456 \u0442\u0430 \u0456\u043c\u043f\u0443\u043b\u044c\u0441\u0438\u0432\u043d\u0456 \u043f\u043e\u043a\u0443\u043f\u043a\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0422\u0440\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0456 \u043f\u0440\u0438\u043a\u043b\u0430\u0434\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0435\u043a\u0440\u0430\u043d\u0430 Wanzl FastLaner<\/strong><\/h2>\n\n\n<p>\u0417\u0430\u0432\u0434\u044f\u043a\u0438 \u0440\u0456\u0448\u0435\u043d\u043d\u044f\u043c \u0432\u0456\u0434 PRESTIGEenterprise \u043a\u043e\u0448\u0438\u043a \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u043f\u0435\u0440\u0435\u0442\u0432\u043e\u0440\u044e\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0443 \u043f\u043b\u043e\u0449\u0443, \u044f\u043a\u0443 \u043c\u043e\u0436\u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u043e \u043a\u0435\u0440\u0443\u0432\u0430\u0442\u0438, \u043d\u0430 \u0437\u0430\u0441\u0456\u0431 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0457 \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u043a\u0438 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432 \u0443 \u0442\u043e\u0447\u0446\u0456 \u043f\u0440\u043e\u0434\u0430\u0436\u0443 \u0442\u0430 \u043d\u0430 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0433\u043e \u043f\u043e\u043c\u0456\u0447\u043d\u0438\u043a\u0430 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u0446\u0456\u0432. \u041f\u0440\u0438 \u0446\u044c\u043e\u043c\u0443 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u043f\u0440\u043e \u0446\u0456\u043d\u0438 \u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043e\u0440\u0433\u0430\u043d\u0456\u0447\u043d\u043e \u043f\u043e\u0454\u0434\u043d\u0443\u044e\u0442\u044c\u0441\u044f \u2014 \u0431\u0435\u0437 \u043f\u0435\u0440\u0435\u0440\u0432 \u0443 \u043c\u0435\u0434\u0456\u0430-\u043f\u043e\u0442\u043e\u0446\u0456<\/p>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH.png\" alt=\"Online Software AG FastLaner LEH\" class=\"wp-image-78078\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH-300x300.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH-150x150.png 150w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH-768x768.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-LEH-12x12.png 12w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY.png\" alt=\"Online Software AG FastLaner DIY\" class=\"wp-image-78081\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY-300x300.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY-150x150.png 150w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY-768x768.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-DIY-12x12.png 12w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE.png\" alt=\"Online Software AG FastLaner FURNITURE\" class=\"wp-image-78082\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE.png 1024w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE-300x300.png 300w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE-150x150.png 150w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE-768x768.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/03\/Online-SOftware-AG-FastLaner-FURNITURE-12x12.png 12w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a: \u0420\u043e\u0437\u0443\u043c\u043d\u0438\u0439 \u0432\u0456\u0437\u043e\u043a - \u043d\u0435\u0434\u043e\u043e\u0446\u0456\u043d\u0435\u043d\u0430 \u0442\u043e\u0447\u043a\u0430 \u0434\u043e\u0442\u0438\u043a\u0443 \u0432 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u0456<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u043e\u0440\u0433\u043e\u0432\u0438\u0439 \u0432\u0456\u0437\u043e\u043a \u0454 \u043e\u0434\u043d\u0438\u043c \u0437 \u043e\u0441\u0442\u0430\u043d\u043d\u0456\u0445 \u043d\u0435\u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u0438\u0445 \u043a\u0430\u043d\u0430\u043b\u0456\u0432 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u0432 \u0441\u0442\u0430\u0446\u0456\u043e\u043d\u0430\u0440\u043d\u043e\u043c\u0443 \u0440\u0438\u0442\u0435\u0439\u043b\u0456 - \u0437 \u043e\u0445\u043e\u043f\u043b\u0435\u043d\u043d\u044f\u043c 100 % \u0437\u0430 \u043e\u0434\u0438\u043d \u0432\u0456\u0437\u0438\u0442. \u0420\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0456 \u043c\u0435\u0434\u0456\u0430 \u043d\u0430 \u0432\u0456\u0437\u043a\u0443 \u043e\u0431'\u0454\u0434\u043d\u0443\u044e\u0442\u044c <strong style=\"color: inherit;\">\u041c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0456\u044f \u0437\u0430 \u0440\u0430\u0445\u0443\u043d\u043e\u043a \u0434\u043e\u0445\u043e\u0434\u0456\u0432 \u0432\u0456\u0434 \u0440\u0435\u043a\u043b\u0430\u043c\u0438<\/strong>, <strong style=\"color: inherit;\">\u041a\u0440\u0430\u0449\u0435 \u043e\u0440\u0456\u0454\u043d\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432<\/strong> \u0456 <strong style=\"color: inherit;\">\u0412\u0438\u0449\u0456 \u043a\u043e\u0448\u0438\u043a\u0438 \u0434\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043e\u043a<\/strong>. \u041a\u043e\u0440\u043e\u0442\u0448\u0435 \u043a\u0430\u0436\u0443\u0447\u0438: <strong>\u0411\u0456\u043b\u044c\u0448\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0456\u0432 \u043d\u0430 \u043e\u0434\u043d\u043e\u0433\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430 - \u0431\u0435\u0437 \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0438\u0445 \u0442\u043e\u0440\u0433\u043e\u0432\u0438\u0445 \u043f\u043b\u043e\u0449.<\/strong><\/p>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/06\/Sandy-Heinzmann-768x1024.png\" alt=\"\" class=\"wp-image-78433 size-full\" srcset=\"https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/06\/Sandy-Heinzmann-768x1024.png 768w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/06\/Sandy-Heinzmann-225x300.png 225w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/06\/Sandy-Heinzmann-9x12.png 9w, https:\/\/online-software-ag.com\/wp-content\/uploads\/2026\/06\/Sandy-Heinzmann.png 1086w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>\u041f\u0440\u043e \u0430\u0432\u0442\u043e\u0440\u0430<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0435\u043d\u0434\u0456 \u0425\u0430\u0439\u043d\u0446\u043c\u0430\u043d\u043d \u0432\u0436\u0435 \u043f\u043e\u043d\u0430\u0434 15 \u0440\u043e\u043a\u0456\u0432 \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u0443\u0454 \u0446\u0438\u0444\u0440\u043e\u0432\u0438\u0439 \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u0442\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u043e\u0457 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456. \u0412\u043e\u043d\u0430 \u0437\u043e\u0441\u0435\u0440\u0435\u0434\u0436\u0435\u043d\u0430 \u043d\u0430 \u043f\u0438\u0442\u0430\u043d\u043d\u0456, \u044f\u043a \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457, \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u0442\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0441\u044c\u043a\u0438\u0439 \u0434\u043e\u0441\u0432\u0456\u0434 \u0443\u0441\u043f\u0456\u0448\u043d\u043e \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u044e\u0442\u044c \u0443 \u0442\u043e\u0447\u043a\u0430\u0445 \u043f\u0440\u043e\u0434\u0430\u0436\u0443. \u0412 Online Software AG \u0432\u043e\u043d\u0430 \u0437\u0430\u0439\u043c\u0430\u0454\u0442\u044c\u0441\u044f \u0442\u0430\u043a\u0438\u043c\u0438 \u0442\u0435\u043c\u0430\u043c\u0438, \u044f\u043a \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u0456 \u043c\u0435\u0434\u0456\u0430, \u0446\u0438\u0444\u0440\u043e\u0432\u0456 \u0432\u0438\u0432\u0456\u0441\u043a\u0438, \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0456 \u0446\u0456\u043d\u043d\u0438\u043a\u0438, \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0456\u044f \u0442\u0430 \u0448\u0442\u0443\u0447\u043d\u0438\u0439 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442. \u0423 \u0441\u0432\u043e\u0457\u0445 \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0438\u0445 \u0441\u0442\u0430\u0442\u0442\u044f\u0445 \u0432\u043e\u043d\u0430 \u043f\u043e\u0454\u0434\u043d\u0443\u0454 \u0434\u043e\u0441\u0432\u0456\u0434 \u043f\u0440\u043e\u0435\u043a\u0442\u0456\u0432 \u0443 \u0441\u0444\u0435\u0440\u0456 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456 \u0437 \u0441\u0443\u0447\u0430\u0441\u043d\u0438\u043c\u0438 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u044f\u043c\u0438 \u0440\u0438\u043d\u043a\u0443 \u0442\u0430 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439. \u0407\u0457 \u043c\u0435\u0442\u0430 - \u043f\u043e\u044f\u0441\u043d\u0438\u0442\u0438 \u0441\u043a\u043b\u0430\u0434\u043d\u0456 \u043f\u0440\u043e\u0446\u0435\u0441\u0438 \u0443 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u0456\u0439 \u0444\u043e\u0440\u043c\u0456 \u0442\u0430 \u043d\u0430\u0434\u0430\u0442\u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u0456 \u0456\u043c\u043f\u0443\u043b\u044c\u0441\u0438 \u0434\u043b\u044f \u0440\u0438\u0442\u0435\u0439\u043b\u0435\u0440\u0456\u0432 \u0442\u0430 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439 \u0440\u043e\u0437\u0434\u0440\u0456\u0431\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/in\/sandy-heinzmann\/\">\u041f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u043d\u0430 \u0421\u0435\u043d\u0434\u0456 \u0425\u0430\u0439\u043d\u0446\u043c\u0430\u043d\u043d \u043d\u0430 LinkedIn<\/a><\/p>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Vom \u201eHerzlichen Willkommen\u201c bis zur professionellen Retail-Media-Kampagne \u2013 diese M\u00f6glichkeiten bieten FastLaner &amp; Co. Seit Jahren wird am Thema Scan &amp; Go gearbeitet. Viele Ans\u00e4tze wurden inzwischen gepr\u00fcft und sind [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":78103,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,81],"tags":[],"class_list":["post-78073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mehr als Self-Checkout: Digitale Kundenansprache am Einkaufswagen - Online Software AG<\/title>\n<meta name=\"description\" content=\"Vom \u201eherzlichen Willkommen\u201c bis zur professionellen Retail-Media-Kampagne \u2013 diese M\u00f6glichkeiten bieten FastLaner &amp; Co.Seit Jahren wird am Thema Scan &amp; Go gearbeitet. Viele Ans\u00e4tze wurden inzwischen gepr\u00fcft und sind wieder vom Markt verschwunden. Viele Kinderkrankheiten standen der Idee im Wege. EDEKA testete den Easy-Shopper oder auch \u201eWhiz Cart\u201c, REWE den \u201eCatch!, Netto testete smarte Einkaufswagen mit App. Zuletzt wurde Anfang 2026 ein intelligentes Self-Checkout System am Einkaufswagen in einem V-Markt in M\u00fcnchen getestet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/online-software-ag.com\/uk\/\u0431\u043b\u043e\u0433\/\u0431\u0456\u043b\u044c\u0448\u0435-\u043d\u0456\u0436-\u0441\u0430\u043c\u043e\u043e\u0431\u0441\u043b\u0443\u0433\u043e\u0432\u0443\u0432\u0430\u043d\u043d\u044f-\u0446\u0438\u0444\u0440\u043e\/\" \/>\n<meta property=\"og:locale\" content=\"uk_UA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mehr als Self-Checkout: Digitale Kundenansprache am Einkaufswagen - Online Software AG\" \/>\n<meta property=\"og:description\" content=\"Vom \u201eherzlichen Willkommen\u201c bis zur professionellen Retail-Media-Kampagne \u2013 diese M\u00f6glichkeiten bieten FastLaner &amp; Co.Seit Jahren wird am Thema Scan &amp; Go gearbeitet. Viele Ans\u00e4tze wurden inzwischen gepr\u00fcft und sind wieder vom Markt verschwunden. Viele Kinderkrankheiten standen der Idee im Wege. 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