SevenOne relies on Alexa skill from online software subsidiary BrandLogistics.NET
The "Galileo" skill was designed by SevenOne AdFactory together with the editorial team of "Galileo" and BrandLogistic.NET. The skill was produced by the agency BrandLogistics.NET, a subsidiary of Online Software AG, whose development tools and expertise, based on PRESTIGEenterprise and AWS, could be used optimally.
Skills are booming "Skills ... are the current high-flyers in media utilisation," says Thomas Wagner, CEO of SevenOne Media, about the new forms of advertising. With "Galileo", the Group offers "the first platform that enables advertisers to use these features for innovative and attention-grabbing extensions."
"With our agile BrandDialogue® development methodology, we work with our customers to develop target group-relevant skill concepts for all language systems. The Galileo Skill creates a modern communication channel to play out brand advertising in an innovative and eye-catching way at the relevant points of the purchase decision - the moment of truth," says Dr Klaus-Holger Kille, Managing Director of BrandLogistics.NET GmbH.
For the first time, Online Software presented a skill solution for retailers at EuroShop 2017 and brought HIT Sütterlin the first retailer skill in Germany in the Amazon Skills Shop. Only a short time later, online software was also available for the Restaurant hermann's of the fashion house Hagemeyer from Minden to develop their own skill for customers.