hermann's lets Alexa speak

The first German daytime restaurant lets its guests talk to the Amazon Alexa voice assistant. hermann's chats about its menu of the day, tasty highlights and will soon be accepting table reservations.
 
Minden / Weinheim, 21 August 2017 +++ The hermann's skill from the restaurant of the same name has been available in the Amazon Skill Shop since July. Now guests can have the day's highlights read out to them at home by Alexa, Amazon's successful voice assistant. The skill is managed via the PRESTIGEenterprise communication platform from Online Software AG.

The restaurant concept belongs to Hermann Hagemeyer Gastronomie GmbH, which operates the catering in the Hagemeyer Galerie in Minden. Among other things, hermann's offers a daily changing lunch menu and would like to install a further service with the new skill so that Minden residents and visitors to the tranquil little town on the Weser feel at home at Hagemeyer.

"Now our customers can have their breakfast menu read out to them, telling them what they can look forward to all morning," explains Martin Heinzmann, COO at Hagemeyer and, together with the hermann's service team, responsible for the restaurant operations. "In addition to the customers of our fashion store, many guests from Minden and the surrounding area also come to hermann's during their lunch break. It is important to us that our establishment is a popular meeting place for everyone and becomes the "third place", the number one place to be after home and work."

The questions that the hermann's skill answers independently are analysed by the PRESTIGEenterprise software and the appropriate answers are automatically provided for Alexa. The content can be updated by the hermann's team itself at any time, such as the day ticket.

"The dishes on the daily menu include many regional highlights. If a dish can no longer be offered due to high demand, we quickly remove it from the menu via PRESTIGEenterprise and Alexa no longer reads it out," explains Martin Heinzmann. "We already use the basic PRESTIGEenterprise advertising system at Modehaus Hagemeyer to manage the digital advertising content on various screens and the video wall. Managing the skill was therefore a sensible extension for us, without too much effort".

In future, table reservations will also be offered via Amazon's voice assistant and a "fast lunch" service will be realised, where food will be on the table on time if ordered in advance. Hagemeyer stands for modernity and innovation and not only wants to play a leading role in fashion retail, but also wants to inspire its customers to shop in-store. This also includes a natural approach to the digital world.

About Hermann Hagemeyer Gastronomie GmbH

Modehaus Hagemeyer has stood out like a solitaire in the East Westphalia / Lippe region since 1879. At its three locations in Minden, Stadthagen and Bad Oeynhausen, the family business presents itself as an innovative, service- and experience-orientated premium fashion store. Hagemeyer sells much more than fashion. Its subsidiary - Hermann Hagemeyer Gastronomie GmbH - appeals to all the senses. The Hagemeyer Galerie in Minden is home to hermann's, the Italian café bar Dolce, the smoothie and frozen yoghurt concept Frooters and the coffee and bread restaurant PANO. These diverse and high-quality concepts significantly increase the quality and length of stay.

About Online Software AG

Online Software AG is an innovative software company specialising in the development of solutions for the international wholesale and retail trade. The medium-sized company based in Weinheim an der Bergstraße has been supporting retailers for over 25 years with software solutions for professional in-store advertising and, with more than 35,000 installations in 35 countries, is the market leader in the field of cross-media in-store communication and sales promotion. With the PRESTIGEenterprise software, the online software offers a communication platform for addressing customers at the point of sale that includes both traditional media and digital output media. The award-winning software thus forms the perfect basis for holistic communication concepts, integrating posters and labels as well as large-format screens, video walls, checkout and scale screens, kiosk systems, digital shelves and electronic shelf labels (ESL) through to mobile devices such as smartphones, tablets and MDEs.

Further information:

Online Software AG
Bergstrasse 31
69469 Weinheim, Germany
info@online-software-ag.de
www.online-software-ag.de

Sandy Heinzmann
Manager Marketing & Communication
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de

Online Software AG

Besuchen Sie uns in der Galileistraße 1, 69115 Heidelbergor contact us online.

+49 6221 40508-0

info@online-software-ag.de

+49 6221 40508-0

info@online-software-ag.de