Partner: Nexgen Smart Instore GmbH
In line with their new, fresh market presence tegut… decided in favor of adopting digital Instore media at the service counter in 2014 after extensive tests.
With the help of the recently deployed, award-winning central software solution PRESTIGEenterprise, current promotions and services are emotionally portrayed in the manner that regional fresh offerings are highlighted. tegut… can tastefully stage good food items with its counter TV.
tegut… maintains over 280 stores in Hessen, Bayern, Niedersachsen, Rheinland-Pfalz and Thüringen, and equips all renovated or newly opened stores with counter TV’s.