Solutions for Scales
Modern customer approach at the fresh food counter
More and more customers are encouraging the purchase of products in shopping malls, supermarkets and other outlets from recommendations displayed on monitors. The digital sales helpers have also arrived at the fresh food counter. Among other things, the digital signage counter scale is used as the output medium. It passes on product and advertising information directly to the consumer directly at the point of sale (POS). The visual messages on the customer screen of the scale arouse the interest of your customers and thus influence the purchasing behavior.
The counter scales from the market-leading scale manufacturers Bizerba and Mettler Toledo, together with the web-based standard software PRESTIGEenterprise, offer various digital signage solutions for the balance display. So you can effectively integrate the counter scales for your in-store marketing as well as for your sales promotion.