tierwohl.tv shows live images directly from the farm. REWE Richrath is the first retailer in Germany to use live video streaming from the henhouse on its shop's egg shelf
Weinheim, 11 September 2019 +++ True to the motto "Honesty lasts the longest", the retailer REWE Richrath is the first retailer in Germany to display live images of its egg supplier, the Hanen family in Elsdorf, which runs an organic farm, on its egg shelf. The cameras show Richrath customers how the hens that laid their eggs live.
REWE Richrath is thus boldly and authentically communicating why its eggs cost a few cents more: because they are from the region and because the animals are treated well. Such courageous transparency is only successful if you believe in your customers and suppliers and recognise that they have a high sense of responsibility.
With the live TV solution tierwohl.tv, Online Software AG offers an easy-to-install digital signage solution based on the PRESTIGEenterprise software platform.
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About Online Software AG
Online Software AG is an innovative software company specialising in the development of solutions for the international wholesale and retail trade. The medium-sized company based in Weinheim an der Bergstraße has been supporting retailers for over 25 years with software solutions for professional in-store advertising and, with more than 35,000 installations in 35 countries, is the market leader in the field of cross-media in-store communication and sales promotion. With the software PRESTIGEenterprise the online software offers a communication platform for addressing customers at the POS, which includes classic media as well as digital output media.
The award-winning software thus forms the perfect basis for holistic communication concepts, integrating posters and labels as well as large-format screens, video walls, checkout and scale screens, kiosk systems, digital shelves and electronic shelf labels (ESL) through to mobile devices such as smartphones, tablets and MDEs.
Further information:
Online Software AG
Bergstrasse 31
69469 Weinheim, Germany
info@online-software-ag.de
www.online-software-ag.com
Sandy Heinzmann
Manager Marketing & Communication
T. +49 6201 9988-682
F. +49 6201 9988-77
sandy.heinzmann@online-software-ag.de